You’re suddenly the CEO of your favourite bike manufacturer; How are you changing the industry?

cable
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Rockford, MI US
11/19/2019 6:30pm
SPYGUY wrote:
How popular would mountain biking be if the cheapest bikes retailed at $8,000? MTB allows participants to get in cheaper by offering entry level and mid-level...
How popular would mountain biking be if the cheapest bikes retailed at $8,000? MTB allows participants to get in cheaper by offering entry level and mid-level bikes that are still solid but don’t have all of the latest super trick components that the higher end bikes have.

Take that strategy and apply it to motocross bikes.
Just like the early 70s.. 1974 yz250A or mx250. Re-release 2002 yz125s. you can upgrade with new components from ebay if you wish..
11/19/2019 6:33pm Edited Date/Time 11/19/2019 6:35pm
Tarz483 wrote:
2 years dealers still have 2 year old leftovers now
2 year old KLXs? They typically won't budge much from MSRP on those and sell every one.

Tarz483
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11/19/2019 6:40pm
Saw this not long ago
Zacka 161
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11/19/2019 7:56pm
Now consider stagnant wages and that my friends is the root problem. Less disposable income + less areas to ride = wayyyyy too big of a...
Now consider stagnant wages and that my friends is the root problem. Less disposable income + less areas to ride = wayyyyy too big of a barrier of entry. CEO isn't doing much to combat that.
Wages indexed versus CPI are nearly flat over the previous 40 years [img]https://www.pewresearch.org/wp-content/uploads/2018/08/FT_18.07.26_hourlyWage_adjusted.png[/img]
Wages indexed versus CPI are nearly flat over the previous 40 years
You're right. My bad. Brain just jumped to inflation adjusted.
Now when you consider the 1.5 trillion in tax cuts was mostly not used to improve wages or create more employment opportunities, but instead they used the saving to buy back stocks and artificially boost the stock value and therefore the stock market.... booming.... caused by tax cuts... through artificial stock inflation.

Basically it's the perfect recipe to increase the deficit at a rate high than any time in history and push the economy into a recession...

The moto industry was on life support after the last recession, will it bounce back this time?
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3

The Shop

tcallahan707
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Morrison, CO US
11/20/2019 12:06am
Wages indexed versus CPI are nearly flat over the previous 40 years [img]https://www.pewresearch.org/wp-content/uploads/2018/08/FT_18.07.26_hourlyWage_adjusted.png[/img]
Wages indexed versus CPI are nearly flat over the previous 40 years
You're right. My bad. Brain just jumped to inflation adjusted.
Zacka 161 wrote:
Now when you consider the 1.5 trillion in tax cuts was mostly not used to improve wages or create more employment opportunities, but instead they used...
Now when you consider the 1.5 trillion in tax cuts was mostly not used to improve wages or create more employment opportunities, but instead they used the saving to buy back stocks and artificially boost the stock value and therefore the stock market.... booming.... caused by tax cuts... through artificial stock inflation.

Basically it's the perfect recipe to increase the deficit at a rate high than any time in history and push the economy into a recession...

The moto industry was on life support after the last recession, will it bounce back this time?
Agreed. Kicking the can down the road is going to hurt.
1
MXer391
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Altoona, PA US
11/20/2019 7:48am
MXer391 wrote:
Stop dumping money into the crazy R&D. Yea, I love my '19 KTM with electric start, map switches, traction control, etc...But the truth is, I can...
Stop dumping money into the crazy R&D. Yea, I love my '19 KTM with electric start, map switches, traction control, etc...But the truth is, I can ride my '08 RM-Z 450 just as fast without all that stuff. People bag on Suzuki alot, and they aren't perfect by any means, but I'd rather have manufacturers dump more money into contingency than R&D. People bitch about the amateur racing scene dying. Well let me tell you I'd race alot more often if I didn't spend $200 to go racing to pocket a measly $100 IF I won my class AND if the race paid contingency. If one of the manufacturers said, "hey ok, look we are gonna run this platform for an extra year or two instead of following the 4 year production cycle and dump that money into contingency and say pay out $500 for first place in all classes, you can bet the gates would be packed with that color bike, even if it wasn't the most tech advanced. I would be riding one.
loftyair wrote:
Cant do same in all classes. Beginner? Yeah, right!
Why couldn't they? I'm not sure which class you are referring to as 'beginner." I'm talking about all the classes that are offered on a specific manufacturers contingency pay scale. You are welcome to research them if you are unfamiliar but they are generally listed as A,B,C as well as Vet, Schoolboy, Collegeboy, 85cc, 65cc, etc. Most pay somewhere between $100-$250 for a first place win. Ok, so maybe not $500. That was just an example. But pay out more for a win or pay back more positions, I don't care. More payout equals more riders on the gate buying more new motorcycles. Sorry I'd rather get paid more for racing than having the newest, techy cell phone mapping, traction control switcheroos. Not that those things aren't cool, it's just that I can ride without them.
1
WFO
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Terrell, TX US
11/20/2019 8:06am Edited Date/Time 11/20/2019 8:06am
Start your own Pro/Am series. In stadiums just like the big boys. Tickets are $5 and there aren't any mods but a pipe.
Televised on National TV and PC and GEICO aren't allowed anywhere. Riders get !00% payout. Pit passes are $10.
Series is non profit so, again all proceeds to the riders. Tracks designed by riders and dirt work done by volunteer MX'rs
Pipe dream but the sport wouldn't be dying like it is now and politics would be a thing of the past.
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1
Tarz483
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11/20/2019 8:26am Edited Date/Time 11/20/2019 8:31am
Wages indexed versus CPI are nearly flat over the previous 40 years [img]https://www.pewresearch.org/wp-content/uploads/2018/08/FT_18.07.26_hourlyWage_adjusted.png[/img]
Wages indexed versus CPI are nearly flat over the previous 40 years
You're right. My bad. Brain just jumped to inflation adjusted.
Zacka 161 wrote:
Now when you consider the 1.5 trillion in tax cuts was mostly not used to improve wages or create more employment opportunities, but instead they used...
Now when you consider the 1.5 trillion in tax cuts was mostly not used to improve wages or create more employment opportunities, but instead they used the saving to buy back stocks and artificially boost the stock value and therefore the stock market.... booming.... caused by tax cuts... through artificial stock inflation.

Basically it's the perfect recipe to increase the deficit at a rate high than any time in history and push the economy into a recession...

The moto industry was on life support after the last recession, will it bounce back this time?
I agree and it seems like Polititions on Both sides just bow to the Rich for whatever they are lobbying for. During the 10 years before and the 10 years after the 08 recession, The Rich have Gotten Richer at a faster pace than ever in history.
And no I don't think it would bounce back heck it's almost dead at the grassroots level in most states now. If would probably be mostly vintage racing after that.
dadofagun
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Fantasy
11/20/2019 9:05am
yz133rider wrote:
Yamaha could have it with their yz125 and yz250...bikes havent been updated since 2005, nearly 0 in r&d and yet they still retail for 95% as...
Yamaha could have it with their yz125 and yz250...bikes havent been updated since 2005, nearly 0 in r&d and yet they still retail for 95% as much as ktms 2 strokes.

Yamaha could have marketed them as a entry level track bike, could have even marketed "spec" classes for them much the same as miata spec racing. Your allowed to change gearing, suspension springs, and bars. Outside of that must be bone stock. Oh and the 125 should be 4999 by now with zero money spent updating it in 15 years. And the yz250 could retail for say 5499.
I just got into reading this thread, and I had the same thoughts as yourself. The current YZ 125, 250 platform have paid for themselves well over a decade ago. I'd put the 125 at 4299, 250 at 4899, and watch them fly out the doors. Offer a good contingency for the C class on those two models, pending stock class rules, and I'm betting the gates would fill up really quick. Another option, is to offer stock based classes on bikes we already have for true beginners. Say, a 110cc class, 125 four stroke class. Yes, they are play bikes, they are not fast at all......but, they are cheap and bulletproof. They can take being ridden on a local track without total failure, and we already have several different entry bikes being produced by multiple brands. Just utilize what we already have, not spend shitloads on R&D trying to re-invent the wheel. The playbike class could work, it worked for the pee wee class..... When I started decades ago, pee wee bikes were just playbikes themselves. If it is promoted and governed well, the OEM's would easily jump on board, it's more money in their pockets......Somebody just needs to grab it and go.
1
Tarz483
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11/20/2019 12:26pm
yz133rider wrote:
Yamaha could have it with their yz125 and yz250...bikes havent been updated since 2005, nearly 0 in r&d and yet they still retail for 95% as...
Yamaha could have it with their yz125 and yz250...bikes havent been updated since 2005, nearly 0 in r&d and yet they still retail for 95% as much as ktms 2 strokes.

Yamaha could have marketed them as a entry level track bike, could have even marketed "spec" classes for them much the same as miata spec racing. Your allowed to change gearing, suspension springs, and bars. Outside of that must be bone stock. Oh and the 125 should be 4999 by now with zero money spent updating it in 15 years. And the yz250 could retail for say 5499.
dadofagun wrote:
I just got into reading this thread, and I had the same thoughts as yourself. The current YZ 125, 250 platform have paid for themselves well...
I just got into reading this thread, and I had the same thoughts as yourself. The current YZ 125, 250 platform have paid for themselves well over a decade ago. I'd put the 125 at 4299, 250 at 4899, and watch them fly out the doors. Offer a good contingency for the C class on those two models, pending stock class rules, and I'm betting the gates would fill up really quick. Another option, is to offer stock based classes on bikes we already have for true beginners. Say, a 110cc class, 125 four stroke class. Yes, they are play bikes, they are not fast at all......but, they are cheap and bulletproof. They can take being ridden on a local track without total failure, and we already have several different entry bikes being produced by multiple brands. Just utilize what we already have, not spend shitloads on R&D trying to re-invent the wheel. The playbike class could work, it worked for the pee wee class..... When I started decades ago, pee wee bikes were just playbikes themselves. If it is promoted and governed well, the OEM's would easily jump on board, it's more money in their pockets......Somebody just needs to grab it and go.
I couldn't agree more
1
11/20/2019 1:19pm
would be going full board to the electric mini/E MtN bicycle market. more youth interest means more parents looking for an affordable entry into the motocross scene and the two wheel world in general.
1
tprice07
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Fort Dodge, IA US
11/20/2019 1:32pm
mc795 wrote:
Exactly what the title says. Interested what you guys would change to bikes, to designs, your riders, sponsors, etc... Thanks!
I would liquidate the company and pay myself a fat severance.
2
Titan1
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Lehi, UT US
11/20/2019 1:52pm
yz133rider wrote:
Yamaha could have it with their yz125 and yz250...bikes havent been updated since 2005, nearly 0 in r&d and yet they still retail for 95% as...
Yamaha could have it with their yz125 and yz250...bikes havent been updated since 2005, nearly 0 in r&d and yet they still retail for 95% as much as ktms 2 strokes.

Yamaha could have marketed them as a entry level track bike, could have even marketed "spec" classes for them much the same as miata spec racing. Your allowed to change gearing, suspension springs, and bars. Outside of that must be bone stock. Oh and the 125 should be 4999 by now with zero money spent updating it in 15 years. And the yz250 could retail for say 5499.
dadofagun wrote:
I just got into reading this thread, and I had the same thoughts as yourself. The current YZ 125, 250 platform have paid for themselves well...
I just got into reading this thread, and I had the same thoughts as yourself. The current YZ 125, 250 platform have paid for themselves well over a decade ago. I'd put the 125 at 4299, 250 at 4899, and watch them fly out the doors. Offer a good contingency for the C class on those two models, pending stock class rules, and I'm betting the gates would fill up really quick. Another option, is to offer stock based classes on bikes we already have for true beginners. Say, a 110cc class, 125 four stroke class. Yes, they are play bikes, they are not fast at all......but, they are cheap and bulletproof. They can take being ridden on a local track without total failure, and we already have several different entry bikes being produced by multiple brands. Just utilize what we already have, not spend shitloads on R&D trying to re-invent the wheel. The playbike class could work, it worked for the pee wee class..... When I started decades ago, pee wee bikes were just playbikes themselves. If it is promoted and governed well, the OEM's would easily jump on board, it's more money in their pockets......Somebody just needs to grab it and go.
The YZ 125's and 250's at those price points would be the best selling dirt bike of all time.
2
Johnny Depp
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Buda, TX US
11/20/2019 2:48pm
yz133rider wrote:
Yamaha could have it with their yz125 and yz250...bikes havent been updated since 2005, nearly 0 in r&d and yet they still retail for 95% as...
Yamaha could have it with their yz125 and yz250...bikes havent been updated since 2005, nearly 0 in r&d and yet they still retail for 95% as much as ktms 2 strokes.

Yamaha could have marketed them as a entry level track bike, could have even marketed "spec" classes for them much the same as miata spec racing. Your allowed to change gearing, suspension springs, and bars. Outside of that must be bone stock. Oh and the 125 should be 4999 by now with zero money spent updating it in 15 years. And the yz250 could retail for say 5499.
dadofagun wrote:
I just got into reading this thread, and I had the same thoughts as yourself. The current YZ 125, 250 platform have paid for themselves well...
I just got into reading this thread, and I had the same thoughts as yourself. The current YZ 125, 250 platform have paid for themselves well over a decade ago. I'd put the 125 at 4299, 250 at 4899, and watch them fly out the doors. Offer a good contingency for the C class on those two models, pending stock class rules, and I'm betting the gates would fill up really quick. Another option, is to offer stock based classes on bikes we already have for true beginners. Say, a 110cc class, 125 four stroke class. Yes, they are play bikes, they are not fast at all......but, they are cheap and bulletproof. They can take being ridden on a local track without total failure, and we already have several different entry bikes being produced by multiple brands. Just utilize what we already have, not spend shitloads on R&D trying to re-invent the wheel. The playbike class could work, it worked for the pee wee class..... When I started decades ago, pee wee bikes were just playbikes themselves. If it is promoted and governed well, the OEM's would easily jump on board, it's more money in their pockets......Somebody just needs to grab it and go.
Titan1 wrote:
The YZ 125's and 250's at those price points would be the best selling dirt bike of all time.
Someone in China is probably already "woking" on it Woohoo
1
Tarz483
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Mankato, MN US
11/20/2019 5:02pm
dadofagun wrote:
I just got into reading this thread, and I had the same thoughts as yourself. The current YZ 125, 250 platform have paid for themselves well...
I just got into reading this thread, and I had the same thoughts as yourself. The current YZ 125, 250 platform have paid for themselves well over a decade ago. I'd put the 125 at 4299, 250 at 4899, and watch them fly out the doors. Offer a good contingency for the C class on those two models, pending stock class rules, and I'm betting the gates would fill up really quick. Another option, is to offer stock based classes on bikes we already have for true beginners. Say, a 110cc class, 125 four stroke class. Yes, they are play bikes, they are not fast at all......but, they are cheap and bulletproof. They can take being ridden on a local track without total failure, and we already have several different entry bikes being produced by multiple brands. Just utilize what we already have, not spend shitloads on R&D trying to re-invent the wheel. The playbike class could work, it worked for the pee wee class..... When I started decades ago, pee wee bikes were just playbikes themselves. If it is promoted and governed well, the OEM's would easily jump on board, it's more money in their pockets......Somebody just needs to grab it and go.
Titan1 wrote:
The YZ 125's and 250's at those price points would be the best selling dirt bike of all time.
Someone in China is probably already "woking" on it Woohoo
Lol I'm pretty sure they Are , but as of now they look a little more like KTM than Yamaha
crusher773
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Coweta, OK US
11/20/2019 7:17pm
oh yeah and if I'm Honda I'm dumping the atrocity that is the CRF150. If I'm anyone else besides KTM and Husky I'm putting out a 350 also.
roninho
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IT
11/21/2019 3:47am
Imo looking at the reactions in this topic a lot of people are forgetting that if you are CEO you have to look at what brings profit and value for the shareholders.

Obviously i don't know all the financials but my guesses where there is potential value for the company is in:
* opening the huge market of current non-customers in the cities by introducing an e-mx bike. In the Netherlands we have like 100 clubs and 50 circuits, but none of them are situated in the area where 70% of our population lives. So most of the population is not a potential customer due to the noise issues. Introducing an electric bike in the $5-$6k range with power comparable to a 125cc 2 stroke and at a minimum 1 hour riding without recharing and quick recharges woul open up that market.
* Setting up a one-make classe like Rotax Max did in karting. Market this in such a way that the bike is seen as a quality bike, just much cheaper to buy and run, and since everyone uses the same bike you have no performance disadvantage. Use your dealernetwork to ensure that at the start enough riders participate in the class and grow it from there, and even set up a world championship grand final. Rotax did this in karting after they realised that 20.000 rpm 100cc engines that last 30 minutes for a rebuild is not a long term succesfull formula and i think in 5 years their standard formula was the biggest serie worldwide.
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akmx17
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Palmer, AK US
11/21/2019 4:13am
Assuming I’m not Ktm (husky) make a 300 2 stroke and carry on
Crossup
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Freetown, MA US
11/21/2019 5:17am Edited Date/Time 11/21/2019 5:18am
I would like to run Suzuki. Great brand & history, but not developing product and does not have a clear brand & product strategy.

• Immediately re-introduce a full RM-X 2T & 4T lineup (100/200/250/300) for the offroad market.

• Develop as a (1) low-cost baseline product, and a (2) second price tier with the same line but with substantial
upgrades (Rekluse installed, factory steering damper, factory skid plate, Cycra Probend CRM handguards, 3
saddle size options when ordering, etc.)

• Build in the design a frame strategy that allows for better (adjustable) ergonomic fit for smaller and larger riders
on the same bike.

• Plan to dominate the price-point sector of the offroad market to gain market share in all markets where
KTM/Husky are distributed.

• Sign an offroad and WESS team.

That's a start.
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1
FreshTopEnd
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Sacramento, CA US
11/21/2019 11:18am
Become far more active supporting access to riding areas.
3
mxlawyer
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MA US
3/31/2021 5:49am
How about getting the AMA to contribute $1 per membership to acguiring land in one state every year for tracks and trails. It would only be open to AMA members and run by volunteer locals who know area politics, economy etc. AMA membership would boom giving them more money to purchase more land in another state and it would just snowball in a positive manner. Now, the AMA has millions of members and much more clout and money to fight our "government", the wackos and in the courts. I proposed this to the AMA 30 years ago in a certified letter and they never responded.
1
endurox
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Garden City, ID US
3/31/2021 7:14am
Entry level bikes need lower seat heights, lower cost and plush suspension. Make a 300 4 stroke, a 200 4 stroke and 200 2 stroke. Manufactures need to team up and buy property in big cities where riders can learn how to ride a bike.
Honda used to have something like this in the LA area. Instructors would cover the basics up through intermediate levels. Street bike riders would also able to get this dirt bike instruction. Rentals should be available.
Bring back the mom and pop feel of a dealership, but much more professional than the current mega mall dealership experience. How many sales people follow up with the customer about their bike purchase? How many service managers follow up with the customer after a visit to the service department? A simple call or txt will go along ways.
Loud bikes bring a negative to motorcyclists in general. This is one big issue hanging over the industry. Look at all the land closures due to this. Manufactures can make quiet bikes. Tracks need to enforce a db level so nearby residents won't here the 4 stroke noise or minimize it.
As far as racing, join with other manufactures in boycotting the AMA. They play to special interests and bend to Harley and others. If a racing class is 250, then 4 and 2 strokes can race it. If an Indian 1/2 mile bike is lapping you, then build a better race bike or go home. Currently, the AMA just makes Indian add restrictors and might even make the minimum weight very high just because HD is so noncompetitive.
3/31/2021 7:19am
Putting dildos on seats, getting rid of two strokes, designing three strokes, making a race version of a 4stroke 65, and putting spikes on chest protector shoulders again.
5
gt80rider
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Boulder, CO US
3/31/2021 8:16am
boy has the market changed since this thread was started... LOL

If I'm CEO... I am putting out a BUNCH of re-releases.... Like?

a couple re-releases from the Mid-80s, from the original molds..... a couple from the 70s... a couple from the 90s.... all super affordable, with the original old ass graphics.....

shit, if honda were to put out the 87 CR250 again, i couldn't cut the check fast enough....
3
gt80rider
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Boulder, CO US
3/31/2021 8:19am Edited Date/Time 3/31/2021 8:20am
Putting dildos on seats, getting rid of two strokes, designing three strokes, making a race version of a 4stroke 65, and putting spikes on chest protector...
Putting dildos on seats, getting rid of two strokes, designing three strokes, making a race version of a 4stroke 65, and putting spikes on chest protector shoulders again.
The dildo on the seat thing is a great idea... keeps you from sitting down too much....
MotoDogg
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Temecula, CA US
4/7/2021 6:52am
re-release this


2
4/7/2021 1:24pm Edited Date/Time 4/7/2021 1:25pm
Start with adding a cup holder for my beer. Next, give me more options like Orbea build your own bike ( MTB ).
4/7/2021 1:49pm
Suzuki is now teaming up with Mazda to make a ridiculously unreliable rotary-powered dirtbike.

It DNFs nearly every race after pulling the holeshot every time.
kkawboy14
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TX US
4/7/2021 2:18pm
Not much new happens but these magnetic lenses for quick changing in a racing are pure genius



STLSharky
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Edwardsville, IL US
4/7/2021 2:34pm
mc795 wrote:
Exactly what the title says. Interested what you guys would change to bikes, to designs, your riders, sponsors, etc... Thanks!
I'm going to try and save the industry from things, coordinate with the AMA and or anyone else to buy properties in each state to secure legal riding racing areas for future generations, maybe pool money with all Motorsports available that have events and create Motorsports parks that do multiple events so crossover and other interests get exposure.

Lots of Ideas......
1

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