Per Round SX Sponsorship Opportunity

tcallahan707 wrote:

I'd rather be on the jersey and shroud for one round than a tiny sticker on a team rig and rear fender for the season.

kb228 wrote:

$15,000 for a big logo on a bike for 1 night? Im not an expert, but that price seems high for the potential sales that one...

$15,000 for a big logo on a bike for 1 night?

Im not an expert, but that price seems high for the potential sales that one 3 hour window of tv may or may not produce.

Great idea though. 15k just seems high. Maybe im misunderstanding.

Miami305 wrote:

I had to create an account here just to reply to this post. First off, Happy Thanksgiving to all! Second, a big WELL DONE to Michael...

I had to create an account here just to reply to this post.

First off, Happy Thanksgiving to all!

Second, a big WELL DONE to Michael Leib. People bitch and whine about how there is no sponsorship money, no rides, etc. ... and then when someone finally comes to the table with a SOLID idea it gets shot down. So much negativity in this sport when it comes to evolving it (or keeping it above water at this point).

Now, that is not directed to anyone directly in this thread. It's just how this sport/industry is.

I grew up in the glory days of MX. The mid-90s. Local guys were making six-figures in contingency money alone, with gear deals, etc. Why? Because the sport was booming. Local tracks had double gates just for qualifying. The cost to participate was lower thanks to 2-smokes (I will leave that to another time), but if we ever want to see the sport return to the glory days of thriving, then change an innovative ideas like these need to be embraced and encouraged ... not just shot down without any data to back it up, aside from just "thinking it won't work."

This will work, and I want to explain why, dollar-wise, in hopes that it will help some people understand, because from the outside looking in (with no experience in marketing or advertising) just seeing a $15K price tag is ultimate sticker shock.

I owned a large digital marketing agency for 10 years. That has since pivoted into a D2C brand development agency. I'm going to give an example of why this is a home run for consumer brands, dollar-wise.

TV, radio, print, etc. (old school) marketing is still great for brand awareness. Online, social media specifically, is great for immediate conversions. The most successful D2C brands use a combination.

If you are riding a trend (think fidget spinners, detox teas, some BS keto pill, etc.) then you aren't too concerned with the branding aspect. The trend will soon be replaced by something new. So, you focus 100% online, running paid ads across Facebook and Instagram, while also running Google and Bing paid ads.

But, as more D2C brands are being created with more long-term goals (being acquired by a major like P&G, J&J, etc.) they are realizing that you still need to allocate budget to branding plays. Anyone that has bought TV time, radio spots, billboards, print, etc. knows that it is mega expensive.

This opportunity that Michael Leib is presenting is a STEAL for D2C consumer brands.

Let me explain.

A brand could spend $15,000 on a Facebook ads campaign in a single day, pissing through that budget in a matter of hours. Anyone that is familiar with Facebook knows two things: it takes a lot of testing and optimizing to get a campaign up and performing well, and then when it hits peak performance you need to change creatives, duplicate ad sets, etc. Costs are getting out of hand as well and there is no sign of those leveling off anytime soon.

Let's assume there is a nutrition brand that makes "SUPER VITAMIN" - a multi-purpose super vitamin with a $29 retail price and cost of good sold of $6. You might have a conversion cost of $15 on Facebook and paid media, leaving the brand with $8. Oh, then you have to account for the warehouse, fulfillment, staff, etc.

Getting VERY competitive. So many knock-off brands popping up. So, run $15K in Facebook ads and push 1,000 units....or, put that money into a SX deal, and look what you get...4 takeaways to consider:

1) Possible TV time and a brand mention. This can be heard by hundreds of thousands, which then trigger Google searches, pushing traffic to your website and social media profiles. Possibility of day-of-event conversions and generated revenue? Yep. And guess what? The sport is so tight-knit that I bet if Michael talked to the announcing team they would make an effort to give that sponsor a plug. It's so new and different it's going to draw attention. "XXXX, who is this race's title sponsors" etc. gives them something to talk about.

2) Event activation. Brand presence in the pits is ideal to gather data (email addresses and social followers). A few iPads set up and a couple promo models handing out samples in exchange for an email address and a follow on social media. Brands can pay anywhere from $5 to $10+ to capture an email. This is added value, giving them an audience they can direct market to via email offers, engage with on social, and load up and re-market to via Facebook and Google.

3) CONTENT. This is honestly the real value here. Content is everything for a brand. It's what draws consumers to them. You can't just create boring and stale content if you want to win. Let's admit it...dirt bikes a fu#king cool. Being the title sponsor of a race bike with that much branding on the bike and gear looks like a BIG DEAL to the average consumer that doesn't know a thing about Supercross. It gives the brand instant credibility. They can post pictures of the bike and rider on social, send it to their email list, etc. They can also create race day content...vide clips, pictures, a vlog, etc. Brands are spending a lot of money on content as they all try to one-up each other. I can promise you many are dropping WAY more than $15,000 on content shoots and it's nothing as cool as SX. A smart brand will send a photographer and videographer to the event, and if done right will give them months worth of content that can be used across several different marketing channels.

4) Continued marketing partner/brand ambassador. Imagine if the brand and Michael hit it off and there was a great response...and they said, "Hey Michael, if you continue to act as a brand ambassador we can give you a cut. Anytime someone uses the discount code 'LEIB' we are going to give the customer a nice discount and you will receive a cut of the revenue" ...wouldn't it make sense for him to continue to plug them? Yep. Savvy SX fans will connect the brand to Michael as being one of the sponsors and that is a much stronger brand to consumer bridge than cold paid traffic.

Back to family time...but I am excited to see how this works out. It's a great idea, and something intelligent D2C brands should be all over. The value is there.

kb228 wrote:

$15,000 for a big logo on a bike for 1 night? Im not an expert, but that price seems high for the potential sales that one...

$15,000 for a big logo on a bike for 1 night?

Im not an expert, but that price seems high for the potential sales that one 3 hour window of tv may or may not produce.

Great idea though. 15k just seems high. Maybe im misunderstanding.

vdrsnk04 wrote:

With as many viewers as you get in one night of racing it’s a great deal. All it takes is to get one sale from it...

With as many viewers as you get in one night of racing it’s a great deal. All it takes is to get one sale from it and it’s paid for.

Miami305 wrote:

I had to create an account here just to reply to this post. First off, Happy Thanksgiving to all! Second, a big WELL DONE to Michael...

I had to create an account here just to reply to this post.

First off, Happy Thanksgiving to all!

Second, a big WELL DONE to Michael Leib. People bitch and whine about how there is no sponsorship money, no rides, etc. ... and then when someone finally comes to the table with a SOLID idea it gets shot down. So much negativity in this sport when it comes to evolving it (or keeping it above water at this point).

Now, that is not directed to anyone directly in this thread. It's just how this sport/industry is.

I grew up in the glory days of MX. The mid-90s. Local guys were making six-figures in contingency money alone, with gear deals, etc. Why? Because the sport was booming. Local tracks had double gates just for qualifying. The cost to participate was lower thanks to 2-smokes (I will leave that to another time), but if we ever want to see the sport return to the glory days of thriving, then change an innovative ideas like these need to be embraced and encouraged ... not just shot down without any data to back it up, aside from just "thinking it won't work."

This will work, and I want to explain why, dollar-wise, in hopes that it will help some people understand, because from the outside looking in (with no experience in marketing or advertising) just seeing a $15K price tag is ultimate sticker shock.

I owned a large digital marketing agency for 10 years. That has since pivoted into a D2C brand development agency. I'm going to give an example of why this is a home run for consumer brands, dollar-wise.

TV, radio, print, etc. (old school) marketing is still great for brand awareness. Online, social media specifically, is great for immediate conversions. The most successful D2C brands use a combination.

If you are riding a trend (think fidget spinners, detox teas, some BS keto pill, etc.) then you aren't too concerned with the branding aspect. The trend will soon be replaced by something new. So, you focus 100% online, running paid ads across Facebook and Instagram, while also running Google and Bing paid ads.

But, as more D2C brands are being created with more long-term goals (being acquired by a major like P&G, J&J, etc.) they are realizing that you still need to allocate budget to branding plays. Anyone that has bought TV time, radio spots, billboards, print, etc. knows that it is mega expensive.

This opportunity that Michael Leib is presenting is a STEAL for D2C consumer brands.

Let me explain.

A brand could spend $15,000 on a Facebook ads campaign in a single day, pissing through that budget in a matter of hours. Anyone that is familiar with Facebook knows two things: it takes a lot of testing and optimizing to get a campaign up and performing well, and then when it hits peak performance you need to change creatives, duplicate ad sets, etc. Costs are getting out of hand as well and there is no sign of those leveling off anytime soon.

Let's assume there is a nutrition brand that makes "SUPER VITAMIN" - a multi-purpose super vitamin with a $29 retail price and cost of good sold of $6. You might have a conversion cost of $15 on Facebook and paid media, leaving the brand with $8. Oh, then you have to account for the warehouse, fulfillment, staff, etc.

Getting VERY competitive. So many knock-off brands popping up. So, run $15K in Facebook ads and push 1,000 units....or, put that money into a SX deal, and look what you get...4 takeaways to consider:

1) Possible TV time and a brand mention. This can be heard by hundreds of thousands, which then trigger Google searches, pushing traffic to your website and social media profiles. Possibility of day-of-event conversions and generated revenue? Yep. And guess what? The sport is so tight-knit that I bet if Michael talked to the announcing team they would make an effort to give that sponsor a plug. It's so new and different it's going to draw attention. "XXXX, who is this race's title sponsors" etc. gives them something to talk about.

2) Event activation. Brand presence in the pits is ideal to gather data (email addresses and social followers). A few iPads set up and a couple promo models handing out samples in exchange for an email address and a follow on social media. Brands can pay anywhere from $5 to $10+ to capture an email. This is added value, giving them an audience they can direct market to via email offers, engage with on social, and load up and re-market to via Facebook and Google.

3) CONTENT. This is honestly the real value here. Content is everything for a brand. It's what draws consumers to them. You can't just create boring and stale content if you want to win. Let's admit it...dirt bikes a fu#king cool. Being the title sponsor of a race bike with that much branding on the bike and gear looks like a BIG DEAL to the average consumer that doesn't know a thing about Supercross. It gives the brand instant credibility. They can post pictures of the bike and rider on social, send it to their email list, etc. They can also create race day content...vide clips, pictures, a vlog, etc. Brands are spending a lot of money on content as they all try to one-up each other. I can promise you many are dropping WAY more than $15,000 on content shoots and it's nothing as cool as SX. A smart brand will send a photographer and videographer to the event, and if done right will give them months worth of content that can be used across several different marketing channels.

4) Continued marketing partner/brand ambassador. Imagine if the brand and Michael hit it off and there was a great response...and they said, "Hey Michael, if you continue to act as a brand ambassador we can give you a cut. Anytime someone uses the discount code 'LEIB' we are going to give the customer a nice discount and you will receive a cut of the revenue" ...wouldn't it make sense for him to continue to plug them? Yep. Savvy SX fans will connect the brand to Michael as being one of the sponsors and that is a much stronger brand to consumer bridge than cold paid traffic.

Back to family time...but I am excited to see how this works out. It's a great idea, and something intelligent D2C brands should be all over. The value is there.

kkawboy14 wrote:

That was an amazing rant.....so you are gonna sponsor him for 2 rounds?.......Awesome!.........,No? Why not?

kkawboy14 wrote:

If a company makes 6% profit as a company how big of a sale does it take to generate $15,000 dollars?

kkawboy14 wrote:

If a company makes 6% profit as a company how big of a sale does it take to generate $15,000 dollars?

500guy wrote:

250'000 is the answer I could see it both ways, the photo's could be used for promotion for a long time that has value. on the...

250'000 is the answer

I could see it both ways, the photo's could be used for promotion for a long time that has value.

on the other hand doing 250k in business to pay for the advertisement wouldn't work for a small company.

like they say, want to make a million dollars racing, start with 2 million.

Miami305 wrote:

I had to create an account here just to reply to this post. First off, Happy Thanksgiving to all! Second, a big WELL DONE to Michael...

I had to create an account here just to reply to this post.

First off, Happy Thanksgiving to all!

Second, a big WELL DONE to Michael Leib. People bitch and whine about how there is no sponsorship money, no rides, etc. ... and then when someone finally comes to the table with a SOLID idea it gets shot down. So much negativity in this sport when it comes to evolving it (or keeping it above water at this point).

Now, that is not directed to anyone directly in this thread. It's just how this sport/industry is.

I grew up in the glory days of MX. The mid-90s. Local guys were making six-figures in contingency money alone, with gear deals, etc. Why? Because the sport was booming. Local tracks had double gates just for qualifying. The cost to participate was lower thanks to 2-smokes (I will leave that to another time), but if we ever want to see the sport return to the glory days of thriving, then change an innovative ideas like these need to be embraced and encouraged ... not just shot down without any data to back it up, aside from just "thinking it won't work."

This will work, and I want to explain why, dollar-wise, in hopes that it will help some people understand, because from the outside looking in (with no experience in marketing or advertising) just seeing a $15K price tag is ultimate sticker shock.

I owned a large digital marketing agency for 10 years. That has since pivoted into a D2C brand development agency. I'm going to give an example of why this is a home run for consumer brands, dollar-wise.

TV, radio, print, etc. (old school) marketing is still great for brand awareness. Online, social media specifically, is great for immediate conversions. The most successful D2C brands use a combination.

If you are riding a trend (think fidget spinners, detox teas, some BS keto pill, etc.) then you aren't too concerned with the branding aspect. The trend will soon be replaced by something new. So, you focus 100% online, running paid ads across Facebook and Instagram, while also running Google and Bing paid ads.

But, as more D2C brands are being created with more long-term goals (being acquired by a major like P&G, J&J, etc.) they are realizing that you still need to allocate budget to branding plays. Anyone that has bought TV time, radio spots, billboards, print, etc. knows that it is mega expensive.

This opportunity that Michael Leib is presenting is a STEAL for D2C consumer brands.

Let me explain.

A brand could spend $15,000 on a Facebook ads campaign in a single day, pissing through that budget in a matter of hours. Anyone that is familiar with Facebook knows two things: it takes a lot of testing and optimizing to get a campaign up and performing well, and then when it hits peak performance you need to change creatives, duplicate ad sets, etc. Costs are getting out of hand as well and there is no sign of those leveling off anytime soon.

Let's assume there is a nutrition brand that makes "SUPER VITAMIN" - a multi-purpose super vitamin with a $29 retail price and cost of good sold of $6. You might have a conversion cost of $15 on Facebook and paid media, leaving the brand with $8. Oh, then you have to account for the warehouse, fulfillment, staff, etc.

Getting VERY competitive. So many knock-off brands popping up. So, run $15K in Facebook ads and push 1,000 units....or, put that money into a SX deal, and look what you get...4 takeaways to consider:

1) Possible TV time and a brand mention. This can be heard by hundreds of thousands, which then trigger Google searches, pushing traffic to your website and social media profiles. Possibility of day-of-event conversions and generated revenue? Yep. And guess what? The sport is so tight-knit that I bet if Michael talked to the announcing team they would make an effort to give that sponsor a plug. It's so new and different it's going to draw attention. "XXXX, who is this race's title sponsors" etc. gives them something to talk about.

2) Event activation. Brand presence in the pits is ideal to gather data (email addresses and social followers). A few iPads set up and a couple promo models handing out samples in exchange for an email address and a follow on social media. Brands can pay anywhere from $5 to $10+ to capture an email. This is added value, giving them an audience they can direct market to via email offers, engage with on social, and load up and re-market to via Facebook and Google.

3) CONTENT. This is honestly the real value here. Content is everything for a brand. It's what draws consumers to them. You can't just create boring and stale content if you want to win. Let's admit it...dirt bikes a fu#king cool. Being the title sponsor of a race bike with that much branding on the bike and gear looks like a BIG DEAL to the average consumer that doesn't know a thing about Supercross. It gives the brand instant credibility. They can post pictures of the bike and rider on social, send it to their email list, etc. They can also create race day content...vide clips, pictures, a vlog, etc. Brands are spending a lot of money on content as they all try to one-up each other. I can promise you many are dropping WAY more than $15,000 on content shoots and it's nothing as cool as SX. A smart brand will send a photographer and videographer to the event, and if done right will give them months worth of content that can be used across several different marketing channels.

4) Continued marketing partner/brand ambassador. Imagine if the brand and Michael hit it off and there was a great response...and they said, "Hey Michael, if you continue to act as a brand ambassador we can give you a cut. Anytime someone uses the discount code 'LEIB' we are going to give the customer a nice discount and you will receive a cut of the revenue" ...wouldn't it make sense for him to continue to plug them? Yep. Savvy SX fans will connect the brand to Michael as being one of the sponsors and that is a much stronger brand to consumer bridge than cold paid traffic.

Back to family time...but I am excited to see how this works out. It's a great idea, and something intelligent D2C brands should be all over. The value is there.

kkawboy14 wrote:

That was an amazing rant.....so you are gonna sponsor him for 2 rounds?.......Awesome!.........,No? Why not?

Miami305 wrote:

We are in the middle of an acquisition, so no, I will not be personally as the next 6 month are mapped out and part of...

We are in the middle of an acquisition, so no, I will not be personally as the next 6 month are mapped out and part of a big picture that took a year to put together.

But I will be getting on the horn with some brands next week after the holiday. Happy to help connect with several. I’d love to see this succeed.

kkawboy14 wrote:

That’s what I figured, most companies like yours say the same thing as you. If you can’t pull $15,000 out of your company for marketing your...

That’s what I figured, most companies like yours say the same thing as you.

If you can’t pull $15,000 out of your company for marketing your company isn’t that amazing.......or is it hard for you to pull $15,000 for marketing that doesn’t really return much?

kkawboy14 wrote:

That’s what I figured, most companies like yours say the same thing as you. If you can’t pull $15,000 out of your company for marketing your...

That’s what I figured, most companies like yours say the same thing as you.

If you can’t pull $15,000 out of your company for marketing your company isn’t that amazing.......or is it hard for you to pull $15,000 for marketing that doesn’t really return much?

Miami305 wrote:

Not going to go into details here, because frankly it doesn't matter, but in this situation $0.05 wouldn't be pulled for marketing even if it meant...

Not going to go into details here, because frankly it doesn't matter, but in this situation $0.05 wouldn't be pulled for marketing even if it meant getting a brand name tattooed on the foreheads of the entire Kardashian clan. Very unique situation.

I posted to try to help explain that there IS value here, and to encourage Michael Lieb, as things like this are what the sport needs right now. Not people bashing it for no reason.

kkawboy14 wrote:

That’s what I figured, most companies like yours say the same thing as you. If you can’t pull $15,000 out of your company for marketing your...

That’s what I figured, most companies like yours say the same thing as you.

If you can’t pull $15,000 out of your company for marketing your company isn’t that amazing.......or is it hard for you to pull $15,000 for marketing that doesn’t really return much?

Miami305 wrote:

Not going to go into details here, because frankly it doesn't matter, but in this situation $0.05 wouldn't be pulled for marketing even if it meant...

Not going to go into details here, because frankly it doesn't matter, but in this situation $0.05 wouldn't be pulled for marketing even if it meant getting a brand name tattooed on the foreheads of the entire Kardashian clan. Very unique situation.

I posted to try to help explain that there IS value here, and to encourage Michael Lieb, as things like this are what the sport needs right now. Not people bashing it for no reason.

kkawboy14 wrote:

I’m not trying to bash you, I’m pointing out the reality of getting $15,000 from someone! You love the sport, think it’s an amazing opportunity and...

I’m not trying to bash you, I’m pointing out the reality of getting $15,000 from someone! You love the sport, think it’s an amazing opportunity and you can’t pull it off! Imagine someone who just thinks moto is a dangerous kids game.

kb228 wrote:

$15,000 for a big logo on a bike for 1 night? Im not an expert, but that price seems high for the potential sales that one...

$15,000 for a big logo on a bike for 1 night?

Im not an expert, but that price seems high for the potential sales that one 3 hour window of tv may or may not produce.

Great idea though. 15k just seems high. Maybe im misunderstanding.

kkawboy14 wrote:

I’m not trying to bash you, I’m pointing out the reality of getting $15,000 from someone! You love the sport, think it’s an amazing opportunity and...

I’m not trying to bash you, I’m pointing out the reality of getting $15,000 from someone! You love the sport, think it’s an amazing opportunity and you can’t pull it off! Imagine someone who just thinks moto is a dangerous kids game.

Miami305 wrote:

The reason I can't "pull it off" is due to a unique circumstance, as brands are in the middle of an acquisition. Also, what if they...

The reason I can't "pull it off" is due to a unique circumstance, as brands are in the middle of an acquisition.

Also, what if they are D2C beauty brands targeting females 18-34? Not exactly the right fit, regardless of the cost.

My point with the post was simply trying to help point out why the cost can be justified for some D2C brands (that match the demo...that part should be common sense). Not saying it's a good match for every business type. But for the right demo/product, yes, there is value.

And while I will not personally be "pulling it off" I will (and have already started) reaching out to some brands and contacts I know that would be a good fit and see the value.

Personally, I want to see this kid succeed with this. It's one small solid brick in the sport's foundation that is needed to build it back up.

kkawboy14 wrote:

I get it, we all want him to succeed! The reality is I will be shocked if he can pull 1 $15,000 night out of anyone...

I get it, we all want him to succeed!

The reality is I will be shocked if he can pull 1 $15,000 night out of anyone. I have unloaded my check book to help many guys, still do. The return has been nothing from a business standpoint, maybe some employee moral boosting (there is some value in that to me)

Helping Lieb understand the realities of business to me is more important than blowing smoke up his butt! I challenge you to get him $2000 for 1 night from anyone, when you do, have Lieb post up a big thank you here! And I will sing yours or anyone’s praises.

kb228 wrote:

$15,000 for a big logo on a bike for 1 night? Im not an expert, but that price seems high for the potential sales that one...

$15,000 for a big logo on a bike for 1 night?

Im not an expert, but that price seems high for the potential sales that one 3 hour window of tv may or may not produce.

Great idea though. 15k just seems high. Maybe im misunderstanding.

c0ncEpT wrote:

I kind of agree. The company I work for sponsors an NHRA Promod car(the champion) and doesn't pay that for a full season. Albeit not the...

I kind of agree.

The company I work for sponsors an NHRA Promod car(the champion) and doesn't pay that for a full season. Albeit not the title sponsor but still 10x the exposure Leib will get on TV seeing as he barely make the mains.

I hope it works out for him. I just feel like he's going to need to find some people that really just love the sport because it doesn't seem like the ROI is there.

kkawboy14 wrote:

I’m not trying to bash you, I’m pointing out the reality of getting $15,000 from someone! You love the sport, think it’s an amazing opportunity and...

I’m not trying to bash you, I’m pointing out the reality of getting $15,000 from someone! You love the sport, think it’s an amazing opportunity and you can’t pull it off! Imagine someone who just thinks moto is a dangerous kids game.

Miami305 wrote:

The reason I can't "pull it off" is due to a unique circumstance, as brands are in the middle of an acquisition. Also, what if they...

The reason I can't "pull it off" is due to a unique circumstance, as brands are in the middle of an acquisition.

Also, what if they are D2C beauty brands targeting females 18-34? Not exactly the right fit, regardless of the cost.

My point with the post was simply trying to help point out why the cost can be justified for some D2C brands (that match the demo...that part should be common sense). Not saying it's a good match for every business type. But for the right demo/product, yes, there is value.

And while I will not personally be "pulling it off" I will (and have already started) reaching out to some brands and contacts I know that would be a good fit and see the value.

Personally, I want to see this kid succeed with this. It's one small solid brick in the sport's foundation that is needed to build it back up.

kkawboy14 wrote:

I get it, we all want him to succeed! The reality is I will be shocked if he can pull 1 $15,000 night out of anyone...

I get it, we all want him to succeed!

The reality is I will be shocked if he can pull 1 $15,000 night out of anyone. I have unloaded my check book to help many guys, still do. The return has been nothing from a business standpoint, maybe some employee moral boosting (there is some value in that to me)

Helping Lieb understand the realities of business to me is more important than blowing smoke up his butt! I challenge you to get him $2000 for 1 night from anyone, when you do, have Lieb post up a big thank you here! And I will sing yours or anyone’s praises.

109 wrote:

$15k a night is less than it costs to run Tomac per lap.

whateversclever69 wrote:

300k for a main? Based on a lot of top guys net worth I’d say that’s not quite accurate.

109 wrote:

I didn’t say salary. Learn to read or comprehend what you’re reading. You put the tard in vitard. So let’s work this out. Tomac is on...

I didn’t say salary. Learn to read or comprehend what you’re reading. You put the tard in vitard.

So let’s work this out.

Tomac is on roughly $100k a race salary from Kawasaki
Team manager, crew chief, mechanic, chassis tech, suspension tech, rig driver etc, pr person etc. Let’s say $1m in team staff salary. 2 riders so 50% to Tomac.
Rig $2m to buy. Prob sell for $500k. $1.5m depreciation over 5 years. $300k/year 50% to Tomac. Insurance/diesel/maintenance. $100k/year 50% to Tomac.
Bikes/parts/testing/race fuel etc $500k per rider minimum.
Team staff travel/flights/hotels/hard cards etc - $15k per round budget.

Employee benefits/health insurance/retirement etc

Race shop space, utilities

Test track K1 and K2 - $250k a season minimum

Very easy to see factory Kawasaki costing $10m a season. 40% being rider salary and the other 70% in support staff/materials/buildings/transport etc.

Think about what goes into this instead of just being a retard jacking off in front of the tv every Saturday night.

kkawboy14 wrote:

I get it, we all want him to succeed! The reality is I will be shocked if he can pull 1 $15,000 night out of anyone...

I get it, we all want him to succeed!

The reality is I will be shocked if he can pull 1 $15,000 night out of anyone. I have unloaded my check book to help many guys, still do. The return has been nothing from a business standpoint, maybe some employee moral boosting (there is some value in that to me)

Helping Lieb understand the realities of business to me is more important than blowing smoke up his butt! I challenge you to get him $2000 for 1 night from anyone, when you do, have Lieb post up a big thank you here! And I will sing yours or anyone’s praises.

kkawboy14 wrote:

I get it, we all want him to succeed! The reality is I will be shocked if he can pull 1 $15,000 night out of anyone...

I get it, we all want him to succeed!

The reality is I will be shocked if he can pull 1 $15,000 night out of anyone. I have unloaded my check book to help many guys, still do. The return has been nothing from a business standpoint, maybe some employee moral boosting (there is some value in that to me)

Helping Lieb understand the realities of business to me is more important than blowing smoke up his butt! I challenge you to get him $2000 for 1 night from anyone, when you do, have Lieb post up a big thank you here! And I will sing yours or anyone’s praises.