Is Prado hurting Kawasaki Sales?

Assuming the riders are paid by teams to sell bikes at its most basic form, you would have to think kids want to buy Hondas because of Jett or a YZ because of Deegs.

Prado is extremely vocal about his struggles on the Kawasaki, despite ripping that insane start in moto1, I do wonder if him bashing Kawi makes people not want one?

I know people talk about how the F1 Drivers trash their cars, but I can’t buy an F1, I can buy a “works edition” Kawi which is supposed to be as close as you can get to Prado’s bike.. 

while I’m not impressionable because I know I can’t ride any bike to its full potential, but you have to imagine there are people out there thinking the Kawasaki is a turd based off what he says..

2
11
|
8/23/2025 11:43pm

Nah. His issues even to the lay person in the sport aren't the bike itself like the issues the 97 CR250, 09 CRF450 OR 1st years  of the reversed 2010 YZ450F. Its a great bike.

2
2
8/24/2025 3:17am

Seems to be more of a user error issue then bike issue. Bike works great for every single other person riding it 

4
2
30minmotos
Posts
710
Joined
8/7/2025
Location
Rising Sun , MD US
8/24/2025 3:18am

Seems to be more of a user error issue then bike issue. Bike works great for every single other person riding it 

Not even close to true.


They wouldn’t/couldnt make it work for Weimer, Reed, Tomac, Anderson and more.

2
36
Larry450
Posts
183
Joined
12/29/2016
Location
ZW
8/24/2025 3:32am

Kawasaki hurt their own sales by making two stroke noises but no bikes.

29
4

The Shop

CPR
Posts
6568
Joined
10/4/2018
Location
AU
8/24/2025 4:05am

I’d say if Prado leaves the team without any success and does well again elsewhere, and/ or Sexton also comes in and performs below par, than yeah it may hurt sales, but not yet would be my guess.

16
2
mx4
Posts
356
Joined
12/14/2018
Location
Tallahassee, FL US
8/24/2025 4:43am

Nobody cares what Prada says or does…

14
4
280driver
Posts
850
Joined
3/22/2017
Location
VA US
8/24/2025 6:12am Edited Date/Time 8/24/2025 6:17am

I would say so.  The phrase “win on Sunday sell on Monday” has been around for a long time.  Not only is Prado not winning, he’s blaming his lack of success on the bike.  How could that not hurt sales?

4
4
MPJC
Posts
2019
Joined
5/18/2017
Location
CA
Fantasy
8/24/2025 6:37am

It’s not helping 

14
2
8/24/2025 6:42am

Not yet I don't think. Didnt seem to affect GasGas sales when he did the same in 2022
If he switches to KTM and suddenly starts winning then yes I guess it doesn't look good for Kawi.

1
1
PRM31
Posts
3467
Joined
8/7/2009
Location
Northern, VA US
Fantasy
8/24/2025 6:46am

Hurting, no idea. He certainly is not helping though.

2
1
JayByrd
Posts
105
Joined
9/27/2022
Location
Roaring Spring, PA US
Fantasy
8/24/2025 6:51am

Seems to be more of a user error issue then bike issue. Bike works great for every single other person riding it 

Not trying to play devils advocate but is it a bike or management issue. 

2
1
8/24/2025 6:53am
Assuming the riders are paid by teams to sell bikes at its most basic form, you would have to think kids want to buy Hondas because...

Assuming the riders are paid by teams to sell bikes at its most basic form, you would have to think kids want to buy Hondas because of Jett or a YZ because of Deegs.

Prado is extremely vocal about his struggles on the Kawasaki, despite ripping that insane start in moto1, I do wonder if him bashing Kawi makes people not want one?

I know people talk about how the F1 Drivers trash their cars, but I can’t buy an F1, I can buy a “works edition” Kawi which is supposed to be as close as you can get to Prado’s bike.. 

while I’m not impressionable because I know I can’t ride any bike to its full potential, but you have to imagine there are people out there thinking the Kawasaki is a turd based off what he says..

BoXUpyeCQAA2WhY 5
1
280driver
Posts
850
Joined
3/22/2017
Location
VA US
8/24/2025 6:54am

Seems to be more of a user error issue then bike issue. Bike works great for every single other person riding it 

JayByrd wrote:

Not trying to play devils advocate but is it a bike or management issue. 

It sure sounds like the team/management have bent over backwards to fix the bike for him.

2
2
Ramrod
Posts
4956
Joined
4/1/2008
Location
Ontario CA
8/24/2025 6:59am

I don't think so but it doesn't help the public opinion of those who ride & race.

He's supposed to make the bike look cool, which he does until he quits.  Then he doesn't look so cool anymore...

2
1
8/24/2025 7:17am
JayByrd wrote:

Not trying to play devils advocate but is it a bike or management issue. 

Neither. The guy riding the bike just gives up, anyone who’s still trying to argue this is blind or just really loves Georgy boy. 

2
2
yardsailor
Posts
410
Joined
1/3/2024
Location
Nerstrand, MN US
8/24/2025 7:26am

I was a fan of the kids up til the last month or so, when it became apparent he was pouting. 

I hope Kawi had a performance clause in his contract. 

Imagine an athlete in any other sport basically quitting mid race.  

Reminds of a few scenes in the movie (Slap shot).   

2
2
captmoto
Posts
5801
Joined
4/22/2009
Location
Rancho Cucamonga, CA US
8/24/2025 7:39am

It isn't the bike that is slowing down during the motos. I have heard about quality of hardware and plastics, no map switch and the small air filter. That has kept me away from Kawi more than Fraudos performance.

1
Crutcher
Posts
234
Joined
1/12/2023
Location
Lawrence, KS US
8/24/2025 7:56am

Nope. I’m in Kawi dealers across the Midwest every day and a fraction of them even know who he is. 

We have to remember this board is for hyper fans. The average dirt bike rider doesn’t even watch the races. 

14
2
Mikep147
Posts
262
Joined
11/9/2010
Location
Prestonsburg, KY US
8/24/2025 8:17am

Seems to be more of a user error issue then bike issue. Bike works great for every single other person riding it 

30minmotos wrote:

Not even close to true.


They wouldn’t/couldnt make it work for Weimer, Reed, Tomac, Anderson and more.

So Tomacs titles/Wins and Anderson winning 7 rounds in SX and almost the title his first year there what are those?

5
1
Mikep147
Posts
262
Joined
11/9/2010
Location
Prestonsburg, KY US
8/24/2025 8:20am

What if this entire ordeal is a planned execution on Kawi by KTM. Prado is taking the fall and will run back to the KTM group after he's destroyed Kawi from the inside LOL. Obviously im joking but this has been a really weird deal for sure. Can't wait for 26 and all the changes gonna be great.

1
3
Nairb#70
Posts
3574
Joined
2/25/2020
Location
Ivoryton, CT US
8/24/2025 8:40am Edited Date/Time 8/24/2025 8:41am

I doubt that he has affected the existing customer base much, but he has done nothing to expand it any. Which is what manufacturers want, increased market share.

1
3
Zycki11
Posts
7683
Joined
4/1/2008
Location
Edwardsville, IL US
8/24/2025 9:26am

Just flip the coin and look at Sexton and Ktm year one. Did it hurt sales? I don’t think so, the difference is in the constant effort to get the bike in the window. But in the end, the bikes are slightly unique and have pluses and minuses to each manufacturer

1
FGR01
Posts
6002
Joined
10/1/2006
Location
AZ US
Fantasy
8/24/2025 9:34am

Not at all.  The Kawi has a strong reputation as an awesome bike for amateur and Vet racers.  People love the chassis and the handling and the smooth power is a bonus for most.  That being said, I doubt Kawi will be releasing an SR edition with Prado's number on it.... lol

4
1
El_Rayo
Posts
420
Joined
6/21/2025
Location
Valparaiso , IN US
Fantasy
8/24/2025 9:40am Edited Date/Time 8/24/2025 9:42am

I think there is 2 sides to it. If you’re highly connected and educated about the sport and bikes themselves. Then you would know that a KX450 isn’t a horrible bike. 

But if you’re just some guy who barely knows anything but just sees prado doing bad you’re saying “hell na” 


In fact I’ve heard a couple people around my age make comments like “I’ll never get a Kawi, just look at prado” 


And then in my mind I’m like “ and that’s exactly how I know, you know nothing about motorcycles” lol


So to answer the question, I do think it’s probably hurting their sales and DEFINITELY their marketing. But not as much as we probably think 

2
deadlo
Posts
332
Joined
8/29/2017
Location
Harker heights, TX US
8/24/2025 9:42am

It’s absolutely affecting sales. Maybe not by a lot, but 100% is affecting sales. 

Think you have cash in hand ready to buy a new bike right now, are you going to go get the bike that is being completely bashed right now? Even if you know it’s all on prado, you still have something in the back of your mind now wondering if it is to some extent the bike. 

Everyone is praising Yamahas and their success and look how many people are buying Yamahas now. How could you think what has been happening with Prado isn’t affecting sales at kawi at all?  Is it going to tank them, no, but for sure affecting sales. 

1
4
El_Rayo
Posts
420
Joined
6/21/2025
Location
Valparaiso , IN US
Fantasy
8/24/2025 9:43am
deadlo wrote:
It’s absolutely affecting sales. Maybe not by a lot, but 100% is affecting sales. Think you have cash in hand ready to buy a new bike right...

It’s absolutely affecting sales. Maybe not by a lot, but 100% is affecting sales. 

Think you have cash in hand ready to buy a new bike right now, are you going to go get the bike that is being completely bashed right now? Even if you know it’s all on prado, you still have something in the back of your mind now wondering if it is to some extent the bike. 

Everyone is praising Yamahas and their success and look how many people are buying Yamahas now. How could you think what has been happening with Prado isn’t affecting sales at kawi at all?  Is it going to tank them, no, but for sure affecting sales. 

I agree 100%

1
M.B.
Posts
98
Joined
8/19/2013
Location
LV
8/24/2025 10:07am

Also i think they are losing in sales not because people think it is bad bike, but because people wants(dreaming)to be like their idols, so lot of guys wants to be like Lawrences or Deegans or Tomacs and wants bike color their idol is riding...so in my opinion, Prado is losing fans means Kawi will sell less bikes, but not that much.

1
byke
Posts
2934
Joined
8/12/2015
Location
Auburn, CA US
8/24/2025 10:15am

I couldn't say how conscious it was, but we still have Geico insurance probably because of Kevin Windham.

1
spimx
Posts
1296
Joined
3/25/2019
Location
Port Isabel, TX US
8/24/2025 10:23am Edited Date/Time 8/24/2025 10:59am

I think vital mx and motocross action has more impact on bike sales. If ML rides all the 450s in stock form and can say that one is better, that's a lot better comparison than Tomac vs Prado on factory bikes 

2
soggy
Posts
8440
Joined
12/3/2018
Location
UT US
8/24/2025 10:46am

If Prado is hurting them, Mitchell Harrison sure as hell is helping

8
2

Post a reply to: Is Prado hurting Kawasaki Sales?

The Latest