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KTM are focused on off road racing and MX they have infiltrated and taken over MXGP that they almost run it. There marketing is excellent which for me is also a bad thing it produces the Napoleonic fan base which is distasteful and probably the main reason to not like KTM. Honda insist on developing everything propriety like there cranks in the Dakar bike but that stops them from selling them to the public as they are after the technology not the glory , so KTM keep winning that Hill which is a marketing Hill of note. In the early days KTM copied Honda directly so much so that Honda parts would fit KTM's perfectly.
Still the bottom line is KTM is making great strides and have done so for a while , they even want to buy Ducati !
KTM are great at employing the right people - Honda suck at that completely (Compare HRC dakar managers resume to KTM's managers resume -the difference is stark) Valentino outlined this problem directly in his book. Honda are all about the technology - KTM have captured the hearts and minds !
Mean Monthly salary check republic is 980euro. Austria 1800euro.
Pit Row
Inflation is a reflection of "rising cost of living" - everything gets more expensive. Some wages are stagnant - but the demographics of those who WATCH sx are 25-35 and over 70k a year individual income. That's enough to own a dirtbike in most states and why toyota markets in SX. 25-35 year old males who have the income to by a tundra and want one.
But the fact is out of the 40000 people this weekend in dallas - only around 2500 of them are racers - if that. And the of that 2500 maybe 700-800 of are racing on a monthly basis. Our ENGAGEMENT percentage is really poor.
I know a HOST of NOT so well off people who buy used 10 bicycles for 4-5k. IM one of them.
The same applies to dirtbikes. You can find smoking deals on 1 year old vet ridden low hour bikes. Im one of them.
The COST OF A BIKE is NOT what is holding our sport back. You can go ride and have a blast for very low sum of money on a bike. If you do it right - with say a KTM - resale is quite good right now. 250 bucks a month or so is what it can work out to own a new bike every 12 months. People spend that at Starbucks...
Our "professional" sport of racing isn't even remotely what I would call "professional" by any other sports standard. It's very hard to convince mommy and daddy to push their kid into dirtbikes - when they realize that IF by chance they have a kid that is a national amatuer champion or podium level - AND he is good enough to progress past that to make main events - he will loose money to go racing all summed up to be in the "fast 20". They also realize that the very wealthy familes with fast kids are PAYING for opportunities on rides. That's hard to justify vs going out on the wakeboat all summer and hitting the ski slopes all winter.
Anyways. Maybe it is the cost - and Im an idiot. But I don't personally see the cost holding any of our customers back - from the 70-100k a year income level to the 1 million plus a year income level.
In fact - it's the less wealthy customers of mine who chase this "dream" the most - with the wealthiest ones steering their kids away into other life avenues.
I agree 1000%, it's at the root of the problem. If the guys making the main can't make a living...embarrassing and on life support.
Purse is top heavy, change that. Waive entry fees, pay out gate fee, etc. etc.
I would be very surprised if the majority of parents are "not pushing kids on mx bikes" because if he might turn up to be very good he wont make money on it. Seems like the last thing to think about when your kid is picking up a sport. I can see a lot of things having an impact on parents (safety, cost, time, etc) but that one not so much.
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