Bobby Hewitt/Rockstar

4/28/2020 3:30am
Jason Anderson has been quite vocal about wanting to finish out his career with Bobby Hewitt and his team, and it sounded like he would probably have a ride there for as long as he wanted. I wonder if this will change things for Anderson as far as that deal goes?
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Snapper
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4/28/2020 4:48am
MZ193 wrote:
Suzuki is planning his comeback so this was obvious... rockstar energy back with the yellow dinosaur😂😂🤣
Yeah, it would be a real shame to have more manufacturer involvement wouldn't it.
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mpy
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4/28/2020 6:04am
Motofinne wrote:
What if Hewitt himself wanted a change? He used to be the owner and have the most control of the operation, it can't be easy to...
What if Hewitt himself wanted a change? He used to be the owner and have the most control of the operation, it can't be easy to "only" be a team manager after that?
cablecable wrote:
hmm i wouldnt think so, by the way steve says it, and no word anywhere else seems like somethings up. you`d think he would make some...
hmm i wouldnt think so, by the way steve says it, and no word anywhere else seems like somethings up. you`d think he would make some announcement first?
Husqvarna also made some changes in Europe for the MX2 team recently (2019). So they're not afraid of changes. But it could be just a case of Hewitt wanting to do something else.
aeffertz
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4/28/2020 6:49am
So they said on the show last night apparently nothing has changed and Bobby is still in his same exact role?

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davistld01
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4/28/2020 7:58am
Jason Anderson has been quite vocal about wanting to finish out his career with Bobby Hewitt and his team, and it sounded like he would probably...
Jason Anderson has been quite vocal about wanting to finish out his career with Bobby Hewitt and his team, and it sounded like he would probably have a ride there for as long as he wanted. I wonder if this will change things for Anderson as far as that deal goes?
And Dean Wilson gave lots of kudos to Bobby for having personal faith in him when he was out with so many injuries. I'm wondering if Deano & Jason will be effected by this?
RonJon
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4/28/2020 8:44am Edited Date/Time 4/28/2020 8:45am
Bobby has always had an exit strategy that not many people know. This might be part of it.
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tek14
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4/28/2020 10:07am
aeffertz wrote:
So they said on the show last night apparently nothing has changed and Bobby is still in his same exact role?
And what is this "show"?
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Spooner
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4/28/2020 11:03am
aeffertz wrote:
So they said on the show last night apparently nothing has changed and Bobby is still in his same exact role?
tek14 wrote:
And what is this "show"?
Pulp MX podcast
MX304
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4/28/2020 8:14pm
Rockstar has pulled out of pretty much every sport other than moto. I wonder if they are leaving the Husky team as well at the end of the season?
skeef2.0
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4/28/2020 8:28pm
MX304 wrote:
Rockstar has pulled out of pretty much every sport other than moto. I wonder if they are leaving the Husky team as well at the end...
Rockstar has pulled out of pretty much every sport other than moto. I wonder if they are leaving the Husky team as well at the end of the season?
Loosing rockstar in the sport would be terrible. On a side note the IceOne Redbull huskys always looked sweet
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MZ193
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4/28/2020 10:32pm
MX304 wrote:
Apparently Rockstar was sold to Pepsi Co recently. I'd say it is a pretty safe bet they are gone soon. Pepsi does not sponsor motorsports for...
Apparently Rockstar was sold to Pepsi Co recently. I'd say it is a pretty safe bet they are gone soon. Pepsi does not sponsor motorsports for the most part. https://www.bevnet.com/news/2020/pepsico-acquires-rockstar-energy-for-3…
Sad story, new problems in come.
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4/28/2020 10:45pm
Jason Anderson has been quite vocal about wanting to finish out his career with Bobby Hewitt and his team, and it sounded like he would probably...
Jason Anderson has been quite vocal about wanting to finish out his career with Bobby Hewitt and his team, and it sounded like he would probably have a ride there for as long as he wanted. I wonder if this will change things for Anderson as far as that deal goes?
I doubt it, as long as Anderson puts results in they will keep him. There will be a Frenchman looking for a 450 ride in the near future....you know how that works.....
Motofinne
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4/28/2020 11:18pm Edited Date/Time 4/28/2020 11:24pm
MX304 wrote:
Apparently Rockstar was sold to Pepsi Co recently. I'd say it is a pretty safe bet they are gone soon. Pepsi does not sponsor motorsports for...
Apparently Rockstar was sold to Pepsi Co recently. I'd say it is a pretty safe bet they are gone soon. Pepsi does not sponsor motorsports for the most part. https://www.bevnet.com/news/2020/pepsico-acquires-rockstar-energy-for-3…
They need some new marketing people. All i see is cringeworthy IG posts from Rockstars sponsored athletes. I wonder what the thinking behind this is? Weekly ads on IG that are obviously forced is a horrible tactic in my opinion.
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mpy
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4/29/2020 1:53am
Motofinne wrote:
They need some new marketing people. All i see is cringeworthy IG posts from Rockstars sponsored athletes. I wonder what the thinking behind this is? Weekly...
They need some new marketing people. All i see is cringeworthy IG posts from Rockstars sponsored athletes. I wonder what the thinking behind this is? Weekly ads on IG that are obviously forced is a horrible tactic in my opinion.
Agree. It's terrible.
mxmaniac
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4/29/2020 3:34am
Deano and Anderson with Bobbie on GASGAS machinery would be awesome!
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Johnny Ringo
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4/29/2020 5:14am
mxmaniac wrote:
Deano and Anderson with Bobbie on GASGAS machinery would be awesome!
You mean Red KTMs?
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mister2dt
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4/29/2020 6:30am
MX304 wrote:
Apparently Rockstar was sold to Pepsi Co recently. I'd say it is a pretty safe bet they are gone soon. Pepsi does not sponsor motorsports for...
Apparently Rockstar was sold to Pepsi Co recently. I'd say it is a pretty safe bet they are gone soon. Pepsi does not sponsor motorsports for the most part. https://www.bevnet.com/news/2020/pepsico-acquires-rockstar-energy-for-3…
Pepsi bought them for the rights to have a certain ingredient in energy drinks they were contractually barred from using. Pepsi was already producing, warehousing and distributing Rockstar. Buying them out brings costs down and allows Pepsi to compete with Coca Cola. Rockstar isnt changing a thing, Pepsi isnt looking to change how Rockstar operates, they only wanted rights to use ingredients they were barred from using before
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davis224
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4/29/2020 7:32am
mxmaniac wrote:
Deano and Anderson with Bobbie on GASGAS machinery would be awesome!
You mean Red KTMs?
Wait a minute... if Husqvarna owned by KTM and KTM is orange, and Rockstar's logo is yellow, if you take the yellow out of orange it turns into... RED. Coincidence? Or are the elite planning on replacing Husky with Gas Gas? Who is Pepe Silvia?


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MelonFan123
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4/29/2020 10:10am
MX304 wrote:
Apparently Rockstar was sold to Pepsi Co recently. I'd say it is a pretty safe bet they are gone soon. Pepsi does not sponsor motorsports for...
Apparently Rockstar was sold to Pepsi Co recently. I'd say it is a pretty safe bet they are gone soon. Pepsi does not sponsor motorsports for the most part. https://www.bevnet.com/news/2020/pepsico-acquires-rockstar-energy-for-3…
mister2dt wrote:
Pepsi bought them for the rights to have a certain ingredient in energy drinks they were contractually barred from using. Pepsi was already producing, warehousing and...
Pepsi bought them for the rights to have a certain ingredient in energy drinks they were contractually barred from using. Pepsi was already producing, warehousing and distributing Rockstar. Buying them out brings costs down and allows Pepsi to compete with Coca Cola. Rockstar isnt changing a thing, Pepsi isnt looking to change how Rockstar operates, they only wanted rights to use ingredients they were barred from using before
So correct.

I've seen several posts alluding to Pepsi pulling Rockstar out of motorsports and SX. Not happening. As mentioned, PepsiCo was not allowed to have a competing energy drink. They attempted it with their Mt Dew Amp drink with some ingredient changes but it failed to pick up steam.

Pepsi is not afraid to throw money at Action Sports, both Mt Dew and Amp have a history in sponsoring skaters and surfers. I highly doubt PepsiCo would pull away from the very strategy (motorsports marketing) that made Rockstar successful in the first place.
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mxmaniac
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4/29/2020 5:20pm
mxmaniac wrote:
Deano and Anderson with Bobbie on GASGAS machinery would be awesome!
You mean Red KTMs?
yep, I am cool with that. The GP GASGAS bikes look unreal.
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MXMattii
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6/19/2020 3:56pm Edited Date/Time 6/19/2020 4:01pm
So correct. I've seen several posts alluding to Pepsi pulling Rockstar out of motorsports and SX. Not happening. As mentioned, PepsiCo was not allowed to have...
So correct.

I've seen several posts alluding to Pepsi pulling Rockstar out of motorsports and SX. Not happening. As mentioned, PepsiCo was not allowed to have a competing energy drink. They attempted it with their Mt Dew Amp drink with some ingredient changes but it failed to pick up steam.

Pepsi is not afraid to throw money at Action Sports, both Mt Dew and Amp have a history in sponsoring skaters and surfers. I highly doubt PepsiCo would pull away from the very strategy (motorsports marketing) that made Rockstar successful in the first place.
In Austria they are pretty worried that, because of the fact that Bobby Hewitt was the connection between Husqvarna and Rockstar Energy. Rockstar Energy will take their bags and leave just like Hewitt. We will see what will happen and maybe we get a new team on the horizon or he gets involved with a different team.

PS: Any chance that he goes back to amateur motocross?
avidchimp
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6/19/2020 5:26pm
MXMattii wrote:
In Austria they are pretty worried that, because of the fact that Bobby Hewitt was the connection between Husqvarna and Rockstar Energy. Rockstar Energy will take...
In Austria they are pretty worried that, because of the fact that Bobby Hewitt was the connection between Husqvarna and Rockstar Energy. Rockstar Energy will take their bags and leave just like Hewitt. We will see what will happen and maybe we get a new team on the horizon or he gets involved with a different team.

PS: Any chance that he goes back to amateur motocross?
Pretty sure Bobby didn't take his bags (other than some hush/nda money) and leave. That was a corporate decision and take over of the team he built and loved more than life itself. More than one person/rider on that team is very unhappy with how things went down. But, nobody can talk about it, so don't hold your breath waiting for a tell all.
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TeamGreen
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6/19/2020 5:54pm Edited Date/Time 6/20/2020 7:22am
So correct. I've seen several posts alluding to Pepsi pulling Rockstar out of motorsports and SX. Not happening. As mentioned, PepsiCo was not allowed to have...
So correct.

I've seen several posts alluding to Pepsi pulling Rockstar out of motorsports and SX. Not happening. As mentioned, PepsiCo was not allowed to have a competing energy drink. They attempted it with their Mt Dew Amp drink with some ingredient changes but it failed to pick up steam.

Pepsi is not afraid to throw money at Action Sports, both Mt Dew and Amp have a history in sponsoring skaters and surfers. I highly doubt PepsiCo would pull away from the very strategy (motorsports marketing) that made Rockstar successful in the first place.
MXMattii wrote:
In Austria they are pretty worried that, because of the fact that Bobby Hewitt was the connection between Husqvarna and Rockstar Energy. Rockstar Energy will take...
In Austria they are pretty worried that, because of the fact that Bobby Hewitt was the connection between Husqvarna and Rockstar Energy. Rockstar Energy will take their bags and leave just like Hewitt. We will see what will happen and maybe we get a new team on the horizon or he gets involved with a different team.

PS: Any chance that he goes back to amateur motocross?
Rockstar being purchased by Pepsi...
Bobby being the person that the Rockstar relationship began with in 2010...
Yup. Things could get interesting.

I’m guessing it would have to be a VERY enticing deal for Bobby to be willing to go racing...again.
Very...
Enticing.

Also, it would probably need to be a “private team” like it was when he was Kawasaki/Suzuki/KTM...& the very early Husky days.
An amazing title sponsor would be required just to get him to the table...
OEM support at a level that he’d deem necessary to WIN.
And a group of people that makes him smile that Texas smile he gets when he’s having fun racing.
Bobby’s loyalty to his people...his team...is beyond compare. People would climb over each other to work and ride for him.

On the other-hand: “Scuba”, the assumed new manager at Rockstar...assumed by me, that is...
Is a Bobby Prodigy that’s just as committed to his people...his team...as Bobby. He’s younger & he’s an employee of the corporation; so, I’m sure he’ll have days where he has marching orders that may be difficult...to say the very least...but, hey, that new guy...Scuba...the FNG? He’s his own man and a guy couldn’t ask for a better and more “straight to the point/let’s go race to win!” kind of dude. He’s not really ‘new’ either. It’s just fun to be able to call him the FNG. He’s been there for quite a while. He’s been Bobby’s go to guy for yyyyyears.

So, “if” Bobby’s gone? Well, that sucks!
But, that team will live on.
Scuba ain’t scared.
Bobby’s riders are Scuba’s riders.
Bobby’s crew is Scuba’s crew.
I can’t help feeling that this is a plan that Bobby has had in place for a while.
Scuba Steve was groomed for this.
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MXMattii
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6/20/2020 9:11am
TeamGreen wrote:
Rockstar being purchased by Pepsi... Bobby being the person that the Rockstar relationship began with in 2010... Yup. Things could get interesting. I’m guessing it would...
Rockstar being purchased by Pepsi...
Bobby being the person that the Rockstar relationship began with in 2010...
Yup. Things could get interesting.

I’m guessing it would have to be a VERY enticing deal for Bobby to be willing to go racing...again.
Very...
Enticing.

Also, it would probably need to be a “private team” like it was when he was Kawasaki/Suzuki/KTM...& the very early Husky days.
An amazing title sponsor would be required just to get him to the table...
OEM support at a level that he’d deem necessary to WIN.
And a group of people that makes him smile that Texas smile he gets when he’s having fun racing.
Bobby’s loyalty to his people...his team...is beyond compare. People would climb over each other to work and ride for him.

On the other-hand: “Scuba”, the assumed new manager at Rockstar...assumed by me, that is...
Is a Bobby Prodigy that’s just as committed to his people...his team...as Bobby. He’s younger & he’s an employee of the corporation; so, I’m sure he’ll have days where he has marching orders that may be difficult...to say the very least...but, hey, that new guy...Scuba...the FNG? He’s his own man and a guy couldn’t ask for a better and more “straight to the point/let’s go race to win!” kind of dude. He’s not really ‘new’ either. It’s just fun to be able to call him the FNG. He’s been there for quite a while. He’s been Bobby’s go to guy for yyyyyears.

So, “if” Bobby’s gone? Well, that sucks!
But, that team will live on.
Scuba ain’t scared.
Bobby’s riders are Scuba’s riders.
Bobby’s crew is Scuba’s crew.
I can’t help feeling that this is a plan that Bobby has had in place for a while.
Scuba Steve was groomed for this.
Always nice to talk with someone in the know! Also Red Bull wasn't worried about Rockstar being promoted by the KTM Group because it was too small to fight with Red Bull. But now it has backing from Pepsico it changes that perspective too. So even if Rockstar is willing to keep sponsoring the team, how will Red Bull react on the new dynamic that is created due to the Pepsico sale.
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GuyB
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6/30/2020 4:00pm
MXMattii wrote:
Always nice to talk with someone in the know! Also Red Bull wasn't worried about Rockstar being promoted by the KTM Group because it was too...
Always nice to talk with someone in the know! Also Red Bull wasn't worried about Rockstar being promoted by the KTM Group because it was too small to fight with Red Bull. But now it has backing from Pepsico it changes that perspective too. So even if Rockstar is willing to keep sponsoring the team, how will Red Bull react on the new dynamic that is created due to the Pepsico sale.
Will their market share magically explode overnight?
6/30/2020 4:06pm
I don't think so, though I do have to imagine there could be some meetings about this. I don't know How it is these days, but I know RedBull called all the shots that had to do with the KTM race team around 2006 or so.
GuyB
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6/30/2020 4:10pm
I don't think so, though I do have to imagine there could be some meetings about this. I don't know How it is these days, but...
I don't think so, though I do have to imagine there could be some meetings about this. I don't know How it is these days, but I know RedBull called all the shots that had to do with the KTM race team around 2006 or so.
And I believe Monster calls the shots with some of their athletes/teams. Nothing new there.
6/30/2020 4:14pm
I understand, but would it not be a little bit different in that redbull funds KTM and they own the other brand?

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