Fastway 1 Million Dollar Footpeg ad

Crossup
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I'm on Fastway's mailing list and got a new ad in my email. It was titled the "The 1 million dollar foot peg" and mentioned the idea "what if Eli were on our Ankle-saver pegs". 

Is this marketing in good taste or in bad taste?  

Anybody ridden the Fastway Ankle-saver pegs? I ride Fastway Evo pegs and like them myself.

 

Fastway

 

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5/25/2023 1:27pm Edited Date/Time 5/25/2023 1:28pm

In my opinion these are the most uncomfortable footpegs I have ever ridden with. I hate the feeling of losing that movement and feeling like I’m stuck. 

On the flip side, I know plenty of dudes that love them and swear they will never ride a bike without them. 
 

As far as the marketing side, I don’t think it’s necessarily all that bad, but I also don’t think it’s all that tasteful either.

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Falcon
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5/25/2023 1:34pm

Kind of bad taste. Nobody knows if their pegs would have helped, and they admit so themselves. It seems like profiteering off of a champion's misfortune to me. 

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JN
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5/25/2023 1:36pm
Falcon wrote:
Kind of bad taste. Nobody knows if their pegs would have helped, and they admit so themselves. It seems like profiteering off of a champion's misfortune...

Kind of bad taste. Nobody knows if their pegs would have helped, and they admit so themselves. It seems like profiteering off of a champion's misfortune to me. 

Agreed.

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Spooner
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5/25/2023 1:43pm

I saw the ad too and I thought it was pretty tasteless. Not a bad idea to boost promotion of them but I feel like they could have picked a better way to do it. 

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The Shop

Richy
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5/25/2023 1:55pm

To be fair, the notion was thrown around on this very board by a few people and I bet they've heard it a bunch, given they are the people who make these things.

Seems like a bold move though, as a company, to go ahead and pick up the baton and run with it...

I'll give them the benefit of the doubt and assume there's no malice in there. I can totally see how it will rub some folks up the wrong way though.

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Magoofan
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5/25/2023 2:13pm

I don't see a problem with it.   Truth hurts....and a lot of people cant take the truth these days.

 

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Cobbler
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5/25/2023 2:17pm

Piss poor taste.

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5/25/2023 2:25pm

I have them on both my bikes, I think their great, cant help but think they could have prevented this injury?

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MKMX
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5/25/2023 2:31pm
Magoofan wrote:

I don't see a problem with it.   Truth hurts....and a lot of people cant take the truth these days.

 

What have you got that proves these pegs would have indefinitely saved Tomac from injury?

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5/25/2023 2:44pm

I mean, they probably would have saved his Achilles 

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mog
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5/25/2023 2:50pm

His foot would not have bent backwards , no injury with no stretching of the ligament 

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Magoofan
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5/25/2023 2:57pm
mog wrote:

His foot would not have bent backwards , no injury with no stretching of the ligament 

Yup.

Not to mention Tomac removed the safety feature from his boots that helps prevent this.  I'm a fan of Tomac, but that seems stupid to me without another stop gap. 

 

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SEE ARE125
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5/25/2023 3:04pm

I think just doing an email blast showing/reminding everyone of these footpegs would’ve worked just as well, if not better. No need to drag Eli and his injury into it, everyone in their target demographic already knows what happened.

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5/25/2023 3:07pm
mog wrote:

His foot would not have bent backwards , no injury with no stretching of the ligament 

True, but force is force and has to go somewhere...so in theory it may have saved his Achilles, but something else has to give, right?

I know that's over-simplifying it, but still. 

As for the ad, I've seen better and I've seen worse. Better than some other current advertising campaigns 🤐

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5/25/2023 3:17pm Edited Date/Time 5/25/2023 3:18pm
mog wrote:

His foot would not have bent backwards , no injury with no stretching of the ligament 

True, but force is force and has to go somewhere...so in theory it may have saved his Achilles, but something else has to give, right? I...

True, but force is force and has to go somewhere...so in theory it may have saved his Achilles, but something else has to give, right?

I know that's over-simplifying it, but still. 

As for the ad, I've seen better and I've seen worse. Better than some other current advertising campaigns 🤐

Force is force, but the achilles is a very vulnerable but vital link in our anatomy. I think there's even a term for that sort of thing.

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DonM
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Fantasy
5/25/2023 3:26pm

Did Kooksey write that ad for them.....

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5/25/2023 3:39pm

I love it! 

if your offended I’m sorry I thought motocrosser where more tough 

Mumford is currently running them after his calf muscle injury!

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gerg
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5/25/2023 4:09pm

So these pegs would have prevented the injury how?

By angling upwards just like Eli's foot did that caused the injury?

I don't believe they would have done jack shit in this situation.

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5/25/2023 4:26pm Edited Date/Time 5/25/2023 4:27pm
gerg wrote:
So these pegs would have prevented the injury how? By angling upwards just like Eli's foot did that caused the injury? I don't believe they would...

So these pegs would have prevented the injury how?

By angling upwards just like Eli's foot did that caused the injury?

I don't believe they would have done jack shit in this situation.

They limit ankle dorsiflexion to about 15 degrees when riding with balls of feet on pegs

https://www.vitalmx.com/product/feature/Reviewed-Ankle-Savers-by-Moto-I…

 

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Magoofan
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5/25/2023 4:32pm
They limit ankle dorsiflexion to about 15 degrees when riding with balls of feet on pegs [Img]https://p.vitalmx.com/photos/stories/2011/05/02/full_Screen_shot_2011_04_27_at_3.50.51_PM.jpg?1304359397[/img] https://www.vitalmx.com/product/feature/Reviewed-Ankle-Savers-by-Moto-Innovations,2697    

They limit ankle dorsiflexion to about 15 degrees when riding with balls of feet on pegs

https://www.vitalmx.com/product/feature/Reviewed-Ankle-Savers-by-Moto-I…

 

How dare you pollute this thread with facts!

 

Wink

 

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gerg
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5/25/2023 4:46pm
gerg wrote:
So these pegs would have prevented the injury how? By angling upwards just like Eli's foot did that caused the injury? I don't believe they would...

So these pegs would have prevented the injury how?

By angling upwards just like Eli's foot did that caused the injury?

I don't believe they would have done jack shit in this situation.

They limit ankle dorsiflexion to about 15 degrees when riding with balls of feet on pegs [Img]https://p.vitalmx.com/photos/stories/2011/05/02/full_Screen_shot_2011_04_27_at_3.50.51_PM.jpg?1304359397[/img] https://www.vitalmx.com/product/feature/Reviewed-Ankle-Savers-by-Moto-Innovations,2697    

They limit ankle dorsiflexion to about 15 degrees when riding with balls of feet on pegs

https://www.vitalmx.com/product/feature/Reviewed-Ankle-Savers-by-Moto-I…

 

Ooohhhhh I see...from the part at the back on the heel.

 

Cheers that pic makes sense.

I retract my "jack shit" statement.

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KTMBRO362
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5/25/2023 4:52pm

But would he have won all the races this season with those?
What if they limited his ability to move around causing him to not be as fast and not win as much.  
 

Then they wouldn’t have helped him win 1 million dollars but actually cost him 1 million dollars. 

 

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5/25/2023 5:00pm
KTMBRO362 wrote:
But would he have won all the races this season with those? What if they limited his ability to move around causing him to not be...

But would he have won all the races this season with those?
What if they limited his ability to move around causing him to not be as fast and not win as much.  
 

Then they wouldn’t have helped him win 1 million dollars but actually cost him 1 million dollars. 

 

The only time you would be dealing with a level of flexion that they would be in your range of motion should be on a hard case out.

Tyler D
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5/25/2023 5:00pm

lacesout

 

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Rooster
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5/26/2023 6:50pm

Would you market a neck brace the same way if someone was paralyzed in an accident?

Eli's injury could be career ending. I think it's in bad taste. Not as bad as the above example, but a wee bit over the line.

If somebody took a rock to the hand and broke a bunch of fingers that lost them a championship. But the prognosis was for a full recovery. I'd totally run a hand guard ad like this.

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number six
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5/26/2023 7:10pm

Fastway should consider taking the design to it's logical conclusion & incorporate adjustable tension on that the rear portion, would add a bit of weight & complexity, but a pivot point & a stiff-enough spring seems almost self evident.    

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PFitzG38
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5/26/2023 7:54pm

No brainer!!  Marketing department would be remiss NOT to capitalize on this. Any publicity is good publicity. Poor taste or not they are in biz to sell footpegs designed to reduce Achilles injuries. Somebody even made a thread on Vital to talk about it……again 

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PFitzG38
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5/26/2023 7:55pm
number six wrote:
Fastway should consider taking the design to it's logical conclusion & incorporate adjustable tension on that the rear portion, would add a bit of weight &...

Fastway should consider taking the design to it's logical conclusion & incorporate adjustable tension on that the rear portion, would add a bit of weight & complexity, but a pivot point & a stiff-enough spring seems almost self evident.    

Your over thinking it. “Rube Goldberg”

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BigRedMachine
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5/27/2023 8:11am

I have to agree that ad was in poor taste, that being said I run these pegs and love them.  I use to have the standard Evo Airs, which were the best pegs I've had and then gave these EXT's a try.  For younger riders, maybe the ankle saver option might not look cool and be a waste of time, but for us older dudes I like the added protection and I don't even notice that extention back there.  I guess in a way they look like training wheels for Motocross pegs, but if it keeps me from rupturing my achilles tendon then I'm all in.  I look at it this way, anything that can keep me on a bike the older I get is worth it and I'm willing to evolve as technology evolves to prevent injuries, because let's face it, Motocross and Offroad is extremely dangerous and physically demanding.  Would a peg like this prevented Eli Tomac's rupture Achilles tendon that cost him a Supercross championship, Don't know, but if it would have I bet he'd be running them all the time. 

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Sideways91
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5/27/2023 10:58am

Nothing wrong with the Ad.

Company sucks tho, I spent a lot of money with Fastway/PMB over the years and the whole linkage guard bait and switch they pulled on me and some others a few years ago lost a lot of my respect.

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