360 fly pulling Sponsorships

BAMX
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2/16/2016 12:36pm
steveada wrote:
I have no doubt some of these deals are written out on napkin or something. However, I can guarantee that companies like Monster, Red Bull, Yamaha...
I have no doubt some of these deals are written out on napkin or something. However, I can guarantee that companies like Monster, Red Bull, Yamaha etc aren't doing business that way. I can't see anyone with any sense entering into a major sponsorship of a pro supercross team without having a good contract to protect their interests. Heck, my 12 y/o son had to sign a 12 page contract to get a 20% off retail 'sponsorship" from one company.
I doubt that anyone involved in this has a paper napkin contract. I don't doubt that Yamaha had to pick sides and went with the company with the bigger wallet who also happens to be the series main sponsor. In reality, these contract all ran through Yamaha and they share some of the blame. I am not a lawyer but I doubt very much that these contracts were all shared word for word with each of the parties (someone please correct me if I am wrong). I would love to hear FTE's take on this debacle.
BAMX
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2/16/2016 12:47pm
BAMX wrote:
I would add that there are a lot of guys here acting like this contract was a thousand page document in which every aspect is spelled...
I would add that there are a lot of guys here acting like this contract was a thousand page document in which every aspect is spelled out to the nth degree. The reality is that the numbers involved in a supercross contract don't necessitate paying a bunch of lawyers to do so. It sounds more like Monster is being an ass for whatever reason right or wrong and Yamaha is going to back the biggest check writer.
[img]https://p.vitalmx.com/photos/forums/2016/02/16/124191/s1200_image.jpg[/img]


Yes I was serious but after rereading it, I get your post. I didn't mean that they did it half assed without lawyers. What I meant is that the effort put into the contract was proportion to the value of the contract. For example, you wouldn't spend 100k having a team of lawyers toil for weeks to write a contract for a sponsorship for 100k.
kkawboy14
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2/16/2016 12:49pm
They should start an advertising campaign "360 green is not monster green, just to clear up any confusion"
2/16/2016 1:05pm
steveada wrote:
There is an important distinction here that nobody seems to be making; the distinction between Monster as the series sponsor and Monster as the team sponsor...
There is an important distinction here that nobody seems to be making; the distinction between Monster as the series sponsor and Monster as the team sponsor. It may seem trivial but in this case it is important. As evidenced by the presence of many different energy drink team sponsors, all the different logos and drinks present on the podium and mentioned during broadcasts, Rock star girls in the pits etc; their "total control" over who can sponsor teams and what they can wear, display etc is very limited. This issue is strictly limited to their team sponsorship, which is likely much more controlling of what their team can do, display, and have for sponsorship. I think this distinction is important because all of the team sponsors I am sure have this same type of control in what their team can do, it is not just limited to Monster because they are the series sponsor. I am sure red bull might have a problem if Dungey stuck a little green claw on his jersey.
I agree with your post except the last sentence. Fly360 is a camera not an energy drink.

The Shop

FreshTopEnd
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2/16/2016 1:16pm
steveada wrote:
I have no doubt some of these deals are written out on napkin or something. However, I can guarantee that companies like Monster, Red Bull, Yamaha...
I have no doubt some of these deals are written out on napkin or something. However, I can guarantee that companies like Monster, Red Bull, Yamaha etc aren't doing business that way. I can't see anyone with any sense entering into a major sponsorship of a pro supercross team without having a good contract to protect their interests. Heck, my 12 y/o son had to sign a 12 page contract to get a 20% off retail 'sponsorship" from one company.
BAMX wrote:
I doubt that anyone involved in this has a paper napkin contract. I don't doubt that Yamaha had to pick sides and went with the company...
I doubt that anyone involved in this has a paper napkin contract. I don't doubt that Yamaha had to pick sides and went with the company with the bigger wallet who also happens to be the series main sponsor. In reality, these contract all ran through Yamaha and they share some of the blame. I am not a lawyer but I doubt very much that these contracts were all shared word for word with each of the parties (someone please correct me if I am wrong). I would love to hear FTE's take on this debacle.
Lawyers don't have to write contracts, but they should get a review, which is nowhere near as expensive as is being made out and a lot cheaper than a bad deal.

My experience is that most times what kills a contract party is hyperbolic optimism at the outset that a deal is golden and will never go bad, and that getting a lawyer to look things over to spot risks will only hold the deal up. Pretty much the hallmark of every bad contract I've seen.
NV825
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2/16/2016 1:31pm
BSmooth13 wrote:
Just a gut feeling here, but I think we might be somewhat missing the key cog in the whole deal. A lot has been said in...
Just a gut feeling here, but I think we might be somewhat missing the key cog in the whole deal. A lot has been said in here about Monster, logo color, CEO competency based on spelling - none of which makes a ton of sense, that I believe even vitards can agree on. So then, what would make sense? Let me throw a hypothetical out there...

A team sponsor, who is relatively new to their market, is selling a product that is in direct competition with a major series sponsor. If anyone thinks GoPro isn't concerned with the level of relatively inconsequential involvement of Fly360 in comparison to their own, I would remind you of the camera fiasco with Reedy during nationals last year. It seems clear to me that GoPro, given that their business in general isn't viewed as the strongest model for long term success, will do just about anything to rid their competition of exposure on any level when they have the leverage to do so. If they wanted 360 out, they use that leverage to get one of the big boys to make it happen, in which case it's just matter of finding some tiny, "fine print" type of clause or wording that can be argued as a conflict. Anyone here think Fly360 has the resources to take Monster or Feld to court? Not the type of altruistic court wherein the "good guys" always get swift justice, but actual, real world court where litigators are paid large amounts of money to protect the businesses they represent. Even if Fly360 can eventually prove they are in the right, if an argument can be made by the Monster/Feld/GoPro conglomerate, the case could be drawn out over a long period of time to the point where the lesser resources of Fly360 would be depleted and it could harm their business.

This, to me, is the most logical scenario at play. I don't mean to say the exact details of my hypothetical are 100% spot on, but in a general sense, I have a hard time believing GoPro isn't intimately involved with the situation. If it is the case, I actually think the CEO many have called illiterate is playing it well and being realistic about the impact a court case could have long-term. Would you pay a bunch of money for a drawn out legal battle just to be granted the right to give more money to sponsor a single team in a niche sport? Doesn't seem like a sound business decision to me.

This is obviously all speculation based on little-to-nothing (mostly nothing), but in my mind it at least makes more sense than being forced out 6 races into a series because someone all the sudden decided your logo color was too similar.

Just my $.02
While not so long winded, I called this out near the beginning of the thread. It looks like Monster is scratching the back of another series sponsor under the guise of "conflicting logo color." I wouldn't be surprised if the scratch back is the big green Monster claw in the majority of all GoPro commercials for SX (if it isn't already, I tune out during commercials).

I wonder if Reed keeps 360fly as a personal sponsor.
BSmooth13
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2/16/2016 2:54pm
NV825 wrote:
While not so long winded, I called this out near the beginning of the thread. It looks like Monster is scratching the back of another series...
While not so long winded, I called this out near the beginning of the thread. It looks like Monster is scratching the back of another series sponsor under the guise of "conflicting logo color." I wouldn't be surprised if the scratch back is the big green Monster claw in the majority of all GoPro commercials for SX (if it isn't already, I tune out during commercials).

I wonder if Reed keeps 360fly as a personal sponsor.
Ah, apologies man, forgive me for skimming through much of the thread, didn't mean to overtake your point.

And yes, long winded is a personal problem Smile I think I nailed the grammar, at least - I know that's a hot button issue these days...
diesellands
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2/16/2016 2:59pm
Has anyone looked into how this affects the pc lites team? I think they sponsor them as well. Monster is involved there also.
2/16/2016 9:58pm
The funniest error in that Instagram post has to be spelling Yamaha incorrectly. Wtf is a yahama
.kyle
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2/17/2016 12:31am Edited Date/Time 2/17/2016 12:32am
I don't think it'll be a sad day when Monster leave sx/mx. They don't come across as a nice company. The Vermonster beer thing is a good example.

I will never buy a can of Monster Energy.
BSmooth13
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2/17/2016 5:39am
.kyle wrote:
I don't think it'll be a sad day when Monster leave sx/mx. They don't come across as a nice company. The Vermonster beer thing is a...
I don't think it'll be a sad day when Monster leave sx/mx. They don't come across as a nice company. The Vermonster beer thing is a good example.

I will never buy a can of Monster Energy.
They may not be "nice," but as far as I can tell they are a necessary evil. I don't think there are many dedicated sx folks - either within the industry or watching on the outside - who would lobby for Monster over some other title sponsor based on Monster's dedication to the core of the sport...if that makes sense. I won't dispute the fact that they do support the sport, I think that's obvious given the price of being title sponsor, I'm just leery of a business relationship wherein we need them more than they need us - would be curious to see if anyone thinks that description of the relationship between the sx series and Monster is wrong...

Monster is in it for the "branding," not because they are big fans and want to support the sport, and they're willing to spend a good bit to establish and maintain that image. Not to say other sports/series have sponsors who don't do the same to some extent, but I get the sense that if a decision is to be made between anything and the possibility to make more money, Monster/Feld will almost always take the cash regardless of push-back they get from others involved.

That said, I would be nervous if they all the sudden dropped out. They throw a lot of money around (assumed), and I'm not sure of what the next company to step up on an equal platform would be. I realize some company would become title - the series wouldn't dissolve if Monster left - but I don't know enough to judge how it would impact the series finances.
NV825
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2/17/2016 8:23am
BSmooth13 wrote:
Ah, apologies man, forgive me for skimming through much of the thread, didn't mean to overtake your point. And yes, long winded is a personal problem...
Ah, apologies man, forgive me for skimming through much of the thread, didn't mean to overtake your point.

And yes, long winded is a personal problem Smile I think I nailed the grammar, at least - I know that's a hot button issue these days...
No worries, great minds think alike. Grammar was on point, please inquire about joining 360fly's PR department Silly
Moto810
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2/17/2016 9:02am
I don't think most companies are evil. The blame here mostly falls on the Feld Sports. They should have clear and simple rules for the sponsors. This is most likely a case of Go Pro asking Monster to flex their muscles to help Go Pro. Sponsors should not have so much power.

The idea that some have brought up about what if Monster leaves? Don't worry about it. Supercross makes money! Some company will sponsor it! As with any void something or someone will fill that void with a new product or company. The only thing that will kill this sport is the rule makers themselves by making rules with an agenda to make money rather than doing what is right for the sport.

We are seeing some changes now and my opinion is that message boards and true fans are the reason for some of the rules changes now. The rule makers have been called out in public now and often don't have a valid answer for why they did what they did. 360Fly is using social media to let people know what is going on. Right or wrong it is making waves.
2/17/2016 9:10am
The funniest error in that Instagram post has to be spelling Yamaha incorrectly. Wtf is a yahama
That's the backwards engine YZs Laughing
chaseodc
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2/17/2016 10:16am


They must really not like that other green M on there. Must be a coincidence that Reed chose that pic to post as well.. Whistling

2/17/2016 11:25am
Sorry to break it to all you but the logo on his bike and jersey is white...





tprice07
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2/17/2016 11:45am
chaseodc wrote:
[img]https://p.vitalmx.com/photos/forums/2016/02/17/124345/s1200_Screenshot_20160217_130749.jpg[/img] They must really not like that other green M on there. Must be a coincidence that Reed chose that pic to post as well.. :whistle:


They must really not like that other green M on there. Must be a coincidence that Reed chose that pic to post as well.. Whistling

I don't think Reed will push this one very hard. Monster isn't exactly the hand he should be biting.

Gotta be more to the story. If you don't think so go ahead and read up on Peter Adderton's other ventures.
mauidex
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2/17/2016 12:01pm
GrapeApe wrote:
[img]https://40.media.tumblr.com/187ce10dc844d1c00e4fe2bdacbb2919/tumblr_nxengeFErx1tnc1fqo1_1280.jpg[/img] [url=http://blog.360fly.com/post/132674649057/a-champions-life-is-too-big-for-a-single-pov]http://blog.360fly.com/post/132674649057/a-champions-life-is-too-big-for-a-single-pov[/url]
hmmmmmmmmm?!??!??! the plot thickens Shocked Shocked Shocked
2/17/2016 12:40pm Edited Date/Time 2/17/2016 12:41pm
EnvyMedia wrote:
Sorry to break it to all you but the logo on his bike and jersey is white... [img]https://p.vitalmx.com/photos/forums/2016/02/17/124358/s1200_809d793cc5ac5a7144fc575aeabb5139.jpg[/img] [img]https://p.vitalmx.com/photos/forums/2016/02/17/124359/s1200_ec0fbac063b7b578d2ea7e272f93dcbd.jpg[/img]
Sorry to break it to all you but the logo on his bike and jersey is white...





They have been at times.
davistld01
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2/17/2016 1:08pm
jmx411 wrote:
Monster sponsors so many riders and factory teams that it's hard to get mad at them. We want riders to make more money and we want...
Monster sponsors so many riders and factory teams that it's hard to get mad at them. We want riders to make more money and we want more teams, but without monster this sport could be struggling. Main reason Reed even has a factory ride right now is because of Monster.

Beast666 wrote:
And this why Reed has not said anything he gets more from Monster Energy that Fly360.
Boom.
NV825
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2/17/2016 1:18pm
GrapeApe wrote:
[img]https://40.media.tumblr.com/187ce10dc844d1c00e4fe2bdacbb2919/tumblr_nxengeFErx1tnc1fqo1_1280.jpg[/img] [url=http://blog.360fly.com/post/132674649057/a-champions-life-is-too-big-for-a-single-pov]http://blog.360fly.com/post/132674649057/a-champions-life-is-too-big-for-a-single-pov[/url]
This is all so confusing, I can't tell which logo is 360fly and which one is Monster. My decision on purchasing products in two completely separate categories is at a crossroads due to this.
2/20/2016 8:01am
Race day is upon us, has there been any resolution to this?

360 fly, are they in or out?

Is this enough to get Reed super-pumped and back on the box this weekend?

8tensolutions
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2/20/2016 8:19am
It amazes me how many of you are so negative about Monster. Without their financial commitment to Supercross and our sport in general, say goodbye to the Live TV, amazing series growth, exposure, and overall size of the sport. Their involvement goes far beyond title sponsorship with support of several top teams and athletes. The same could be said for Red Bull.

Do you see Target, FedEx, or Home Depot knocking on the door to throw millions at the sport we all love?
Motofinne
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2/20/2016 8:25am
Some of you really overrate what Monster Energy means for pro racing and the sport in general.
hillbilly
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2/20/2016 8:32am
I bet the pits are crazy this morning, I would like to have a 360 camera livestreaming the pit area with sound.
HenryA
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2/20/2016 8:38am
GrapeApe wrote:
[img]https://40.media.tumblr.com/187ce10dc844d1c00e4fe2bdacbb2919/tumblr_nxengeFErx1tnc1fqo1_1280.jpg[/img] [url=http://blog.360fly.com/post/132674649057/a-champions-life-is-too-big-for-a-single-pov]http://blog.360fly.com/post/132674649057/a-champions-life-is-too-big-for-a-single-pov[/url]
NV825 wrote:
This is all so confusing, I can't tell which logo is 360fly and which one is Monster. My decision on purchasing products in two completely separate...
This is all so confusing, I can't tell which logo is 360fly and which one is Monster. My decision on purchasing products in two completely separate categories is at a crossroads due to this.
“360fly is really impressive to me…the image quality, the originality of the camera, because it empowers you to capture what’s happening all around you, without limits and uncropped. It doesn’t miss anything.” —Jorge Lorenzo

Yeah, and when Lorenzo says something like this it's even harder for me to choose.
Becuse Lorenzo totally said that.





Laughing
KlootZak
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2/20/2016 9:14am
7eleven wrote:
I'm giving you guys the basics, i can't put the deal on the table so everyone can read it. I'm a soldier in the field of...
I'm giving you guys the basics, i can't put the deal on the table so everyone can read it. I'm a soldier in the field of battle, i hope we get it figured out.
In defense of Peter Adderton, cut the guy some slack. He loves the sport, first and formost. The level of intelligence to be hired for this CEO position should go without saying. They don't just give you the keys (millions) and say, bring it back in one piece. This is a start up company and he has organized a massive team and brought this camera to market in less than a year, with him at the wheel.
but really "Yahama" ...? Unsure
visser62
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2/20/2016 11:40am
Of course Monster cares about the sport, they directly benefit from its success. Some people act like they're some selfless saint of a company.

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