What needs to happen to take Motocross mainstream?

Jabjr222
Posts
1364
Joined
4/17/2008
Location
Seattle, WA US
Edited Date/Time 1/25/2012 3:59pm
I just want to get everyone's thoughts on this. What will it take to get motocross into the mainstream and help the growth of the sport?

Answers that can't be used (because they always are); be like NASCAR, better television contracts, and more non-endemic sponsors (companies not moto related for you home-schooled types out there). More parity can be used as an answer but you need to propose a way for it to happen.

Or, and maybe this is the most important question, do we even want it to go mainstream?
|
G Force
Posts
1507
Joined
8/15/2006
Location
Winnipeg CA
7/10/2008 12:54pm
Why do we want it to be mainstream?

ZINGER8
Posts
27
Joined
4/1/2008
Location
US
7/10/2008 12:56pm
MOTOCROSS IS GOING DOWN THE STREAM!!
Jabjr222
Posts
1364
Joined
4/17/2008
Location
Seattle, WA US
7/10/2008 12:57pm Edited Date/Time 4/16/2016 7:34pm
Hence the last part of my question...


I think most would argue mainstream is better.


I feel that we don't need to be big and mainstream. Kind of defeats the whole reason most of us love to ride.
7/10/2008 12:58pm
Wont ever be mainstream. Its not something most people can relate to, so its not exciting. Stick and ball sports are big because anybody can try them, and car racing is big because almost everyone drives. Unless MX got cheap enough and was viewed as safe it'll always be non-mainstream.

The Shop

Trip
Posts
2255
Joined
8/1/2006
Location
CA US
7/10/2008 12:59pm

I don't want it to go mainstream. Don't really see how I benefit if it becomes mainstream.
Lightning78
Posts
6353
Joined
12/12/2007
Location
Huntington Beach, CA US
7/10/2008 1:09pm
Trip wrote:

I don't want it to go mainstream. Don't really see how I benefit if it becomes mainstream.
More places to ride, being able to watch EVERY race on network tv, other than that i'm happy the way it is: Borderline mainstream
pistol
Posts
282
Joined
11/16/2006
Location
Squaw Valley, CA US
Fantasy
7/10/2008 1:17pm
Who cares about going mainstream? Maybe moto companies. . . it would be cool for them to make more money. But for me personally, I couldn't care less, unless it affected my ability to ride motocross.
Jabjr222
Posts
1364
Joined
4/17/2008
Location
Seattle, WA US
7/10/2008 1:21pm
Mainstream is all about dollars. If non-endemics can come into the sport and suck dollars out of it, then they would do it.

An advantage of going mainstream could be more people coming into the sport, which will support more tracks, more people fighting for land use... there are some positives.
floridaflash
Posts
149
Joined
4/1/2008
Location
Melbourne, FL US
7/10/2008 2:01pm
first thing that needs to happen is to try to figure out how to make the sport more safe. If the the sport gets more mainstream the way it is, Sportscenter will be talking about the deaths and injuries, then it will really die off.
Quantem
Posts
242
Joined
7/5/2008
Location
Lamont, CA US
7/10/2008 2:19pm
Do you guys honestly think that the sport isn't going good? I know that when I go to qualcomm and angel stadium, the event is usually sold out or pretty close to it. It isn't like people don't show interest and go to the races. Now we even get more exposure on ESPN for the X Games. I think we are just fine.
Titan
Posts
1743
Joined
8/30/2007
Location
Lehi, UT US
7/10/2008 2:25pm
first thing that needs to happen is to try to figure out how to make the sport more safe. If the the sport gets more mainstream...
first thing that needs to happen is to try to figure out how to make the sport more safe. If the the sport gets more mainstream the way it is, Sportscenter will be talking about the deaths and injuries, then it will really die off.
If that's true, then it will never be mainstream. There is no way to make MX/SX safe...it just isn't possible to do.

NASCAR didn't suffer much when Earnhardt was killed though...and football seems to be doing okay despite the injuries.
7/10/2008 2:26pm
pistol wrote:
Who cares about going mainstream? Maybe moto companies. . . it would be cool for them to make more money. But for me personally, I couldn't...
Who cares about going mainstream? Maybe moto companies. . . it would be cool for them to make more money. But for me personally, I couldn't care less, unless it affected my ability to ride motocross.
Maybe the racers might be interested? I can remember back in the day when a certain Yamaha racer worked in the Yamaha parts department, got a bike, and maybe a few parts and thought he was styling. There are good things and some bad things when you hit the big time.
WhipMeister
Posts
5238
Joined
8/15/2006
Location
Big D, TX US
7/10/2008 2:35pm
This topic comes up all the time. I think you have to remove some of the risk as a means to keep your stars healthy and in the sport longer. It's hard to capture fan interest when better than 50% of your top stars are injured a good percentage of the time, not to mention top riders continuing to race past their mid-20s is pretty rare.

You have to find a way to connect with John Doe on a level he understands and is interested in. To me that means focus the presentation on the extreme fitness requirements of the sport. The workout regimens, funding "that" study that proves how tough these guys are compared to other sports, outfit the riders with real-time HRM and G-force telemetry (as well as the basic stuff) that gets pasted on-screen like they do with the four-wheeled races, etc. Then you start to connect with fitness buffs, pedalers, etc. Make the scoring simple to understand. Dumb it all down.
GuyB
Posts
35722
Joined
7/10/2006
Location
Aliso Viejo, CA US
7/10/2008 2:38pm Edited Date/Time 7/10/2008 2:40pm
Mainstream? The general public would need to care.


They'd need to understand that riding a motocross bike is actually an athletic endeavor, not just, "Sitting on the seat and twisting the throttle."


TV and on-track announcers would need to do a better job at letting the general fan know who the riders are, what makes them tick, and about their personalities.

There needs to be better racing at the front, and less predictability. Currently, everyone at the AMA truck (except James Stewart and Ryan Villopoto) could ask, "Where do I sign up for second place?"
Ozy
Posts
2240
Joined
4/1/2008
Location
US
7/10/2008 2:40pm
Jabjr222 wrote:
I just want to get everyone's thoughts on this. What will it take to get motocross into the mainstream and help the growth of the sport...
I just want to get everyone's thoughts on this. What will it take to get motocross into the mainstream and help the growth of the sport?

Answers that can't be used (because they always are); be like NASCAR, better television contracts, and more non-endemic sponsors (companies not moto related for you home-schooled types out there). More parity can be used as an answer but you need to propose a way for it to happen.

Or, and maybe this is the most important question, do we even want it to go mainstream?
some type of fool proof body armor where noobs can go out on a track and eat shit and not end up in a wheel chair. Other pro sports are mainstream because every kid in america can participate in them after school for only the cost of a ball and/or glove. Not many people can relate to the skill and endurance necessary to compete at a professional level in Mx/Sx
Racetime
Posts
867
Joined
4/1/2008
Location
US
7/10/2008 2:42pm
Let the teams earn points so riders can come and go.

Get off the teams backs and let them earn a decent living, promoters need to stop competing with them.

The TV situation is out of reach of the current promoters. They blew it with ESPN.

DMG may fix it, or they may be the next DORNA.

Smile
JustMX
Posts
5240
Joined
4/1/2008
Location
TN US
7/10/2008 3:12pm
Bring back the 125 two strokes.

Bring back the PW and crf 50 for the 4-6 year olds.

Quiet the damn four strokes down or we will NOT have anyplace left to ride. Tracks that have been open for 30 years are fighting to stay open. Case law is being set that is taking away grandfathered exemptions for noise. It is happening in car racing and Motcross tracks are not far behind.

pistol
Posts
282
Joined
11/16/2006
Location
Squaw Valley, CA US
Fantasy
7/10/2008 3:38pm
Maybe the racers might be interested? I can remember back in the day when a certain Yamaha racer worked in the Yamaha parts department, got a...
Maybe the racers might be interested? I can remember back in the day when a certain Yamaha racer worked in the Yamaha parts department, got a bike, and maybe a few parts and thought he was styling. There are good things and some bad things when you hit the big time.
I'll bet the racers would be into it from a businessman's perspective, but not a rider's perspective. People who are anti-motocross are not going to change their opinions, and more people riding would just mean more complaints, I would guess.
Jabjr222
Posts
1364
Joined
4/17/2008
Location
Seattle, WA US
7/10/2008 4:03pm
WhipMeister, you really hit it when talking about the forces that come with going fast on a motocross bike. I like the idea of something that actually shows what a rider goes through. Not sure if the technology is there to do it more than just showing a mph or rpm graphic. Can you imagine what something that measures g-forces would show on JBS's bike? Take a jump like that up hill triple at Glen Helen this year, what g's does the rider and bike hit on take off? What about when they over jump a triple (or land short)? That would be cool.

When Elite XC did their broadcast on CBS, they went through and showed different moves to help educate the general public and show the fighters as athletes and not just barroom brawlers. We need to do something to show these riders are serious athletes that put their bodies through so much (no JLaw comments please!). How often do you hear "It's not work, you just sit and twist the throttle."?

It is cost prohibitive to get into the sport and its getting more difficult all the time. I think that is really the key. Not everyone out there needs the new EFI RMZ450. What if lower cost options were offered? What kind of money can the factories shave off the price if they went back to shocks with just pre-load, compression and rebound damping, leaving off the high and low speed dials? What beginner knows what those are even for much less how to set them properly? What if instead of using the newest aluminum perimeter frame, they ran a steel single tube like in the early 90's?

Basically, the factories could produce bikes that are 5 years or older technologically speaking. They already have the tooling so that would cut down on production costs. They would still produce the "latest and greatest" for those that want to buy it but would have a more affordable option for the entry level. How many of you guys can say you are any faster on your new 450 than you were on your old 250 two smoker from 10 years ago? I am not arguing that the bikes aren't better, I'm just saying the costs keep going up and I will never use the new technology to its capacity.

Safety, I don't think that is the biggest issue. I mean, look at football, popwarner through the pros. Those guys are hurt all the time with similar injuries. It hasn't hurt that sport and adds a certain machismo to it.

I think the keys to healthy growth are keeping costs low and riding areas open. We are a grassroots sport and we can't lose sight of that.

`ol Ger
Posts
6269
Joined
7/15/2007
Location
Piqua, OH US
7/10/2008 4:30pm
Trip wrote:

I don't want it to go mainstream. Don't really see how I benefit if it becomes mainstream.
More places to ride, being able to watch EVERY race on network tv, other than that i'm happy the way it is: Borderline mainstream
Tree hugging enviro gangreens will keep it from becoming mainstream if they keep closing down our riding areas.

I agree that some areas (a few) of our country need to be left pristine, but there needs to be other areas where yahoos like us can rip and tear and roost and slide and gouge at will.
todder
Posts
1608
Joined
10/20/2006
Location
Sw, WI US
7/10/2008 4:35pm
G Force wrote:
Why do we want it to be mainstream?

Exactly, look what happened to Mettalica.
Starter Bob
Posts
109
Joined
4/1/2008
Location
Brigham City, UT US
7/10/2008 4:39pm
Personally, I don't care about the sport becoming mainstream. BUT the only way that more than the top few riders can make a living at racing is for the sport to become more mainstream.

I'm hoping that DMG has what it takes to make this happen.
Starter Bob
Posts
109
Joined
4/1/2008
Location
Brigham City, UT US
7/10/2008 4:41pm
Oh, also sound, sound, sound.

The first time I started up my '06 YZ-450F, I shut it down imediately and ordered an FMF Q muffler. I didn't start it back up until it arrived and was installed.

The bikes have got to be quieter.
gt80rider
Posts
6902
Joined
4/19/2008
Location
Boulder, CO US
7/10/2008 4:45pm
I'd argue that it already is mainstream. Live coverage, The Tonight Show w/ Jay Leno, ESPN the Magazine, every punk walking down the street wearing Fox clothing......... doesn't get much more mainstream than that.
volcati
Posts
1174
Joined
12/16/2006
Location
Dam Mam QA
7/10/2008 4:50pm
It's already as mainstream as it's going to get. The 70's are still the golden years, from what I understand. Late 80's were dead.

Crusty Demons of Dirt actually pushed MX up a little bit with the whole freestyle deal. I think Freestyle is more mainstream than racing.

I really thought Stewart would do more...but his appeal has softened. Shoot...Tom Cruise wanted to make a movie at one point. But the cool thing about James is he just doesn't care. He enjoys the racing--he's core and not into the PR shit.
wpcjs
Posts
956
Joined
1/11/2007
Location
Yorkville, IL US
7/10/2008 4:50pm
Oh, also sound, sound, sound. The first time I started up my '06 YZ-450F, I shut it down imediately and ordered an FMF Q muffler. I...
Oh, also sound, sound, sound.

The first time I started up my '06 YZ-450F, I shut it down imediately and ordered an FMF Q muffler. I didn't start it back up until it arrived and was installed.

The bikes have got to be quieter.
I agree 100% when guys that ride can not stand the sound it is 100x worse for people that don't.
todder
Posts
1608
Joined
10/20/2006
Location
Sw, WI US
7/10/2008 4:53pm
This sport is far more mainstream than it was 15 years ago.
R-acer
Posts
4047
Joined
3/20/2008
Location
Toronto CA
7/10/2008 5:09pm
I think the problem are the venues. The SX races are easier to get to, location wise, seating and all the other things that go with the arenas. resturants, washrooms etc....
Not everyone wants to walk around at a dirt track that is either dusty or muddy, and for the most part stand around all day. Just sayin
WORCSRacer
Posts
2295
Joined
4/1/2008
Location
Clovis, CA US
7/10/2008 5:10pm
gt80rider wrote:
I'd argue that it already is mainstream. Live coverage, The Tonight Show w/ Jay Leno, ESPN the Magazine, every punk walking down the street wearing Fox...
I'd argue that it already is mainstream. Live coverage, The Tonight Show w/ Jay Leno, ESPN the Magazine, every punk walking down the street wearing Fox clothing......... doesn't get much more mainstream than that.
I'd say you aren't too far off. Consider how many people:

Surf?
Ski?
Ride Bicycles?
Race Indycars?
Play Football or baseball as an adult?
Ride horses?
Compete in an Olympic sport?

Hasn't stopped these sports from succeeding commercially. MX racing is there, we just need more competition at the front now.


crashomatic
Posts
213
Joined
10/12/2006
Location
Shenandoah Valley, VA US
7/10/2008 5:13pm
Exploit the children.

I think the mainstream selling point of motocross is the youngest of the racers. A one hour show would consist of 40 minutes of interviews w/ the riders and their families, 19 minutes of commercials, and one minute of an actual race of the little guys.

Post a reply to: What needs to happen to take Motocross mainstream?

The Latest