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I know several people who own or have owned MX tracks in California and it’s NOT a good way to make money. Always someone complaining about the track, no matter how hard you try.
Too much water
Needs to be ripped deeper
Ripping it too deep
Jumps are too big
Needs more jumps
Track is boring
Track has too many obstacles
Track is too fast
Parking sucks
Why do you charge so much
Blah…Blah…Blah…
I’d avoid it at all costs, if I were you. Just my opinion
But hey, you have a business plan in a business you know absolutely nothing about so what do we know.
I like hamburgers, but I can admit I know nothing about what it takes to run a restaurant.
People that know the business aren't being negative because they are worried about you opening a track in Missouri. They are telling you exactly what they wished somebody had told them.
I worked at tracks full time from 1987 until 1996 before going out on my own and running over 400 racing events, and about twice that many organized practice days, plus helping other promoters up until 2014.
I ran equipment at nationals and LL's for about 8 years as well. I still work an occasional race for Victory sports when I can fit it into my schedule.
So please understand when I say. You are clueless.
I agree with other posters here. Start with a fenced track, work on a way to water, and understand it will take 10 times the water that you think it will. Get help with your original layout focusing on drainage.
Open one day a week until you get your track prep down and minimal staff to operate an organized practice. Then open both days of the weekend and narrow your time frame down enough to keep from having to make multiple trips with your water truck for the 5 guys that can't make it out before 2 pm. If you do that right most will make an effort to come when you are open and you will not have to spend a thursday waiting for nobody to show, or worse have 3 guys show up and then bitch on every possible platform how the track wasn't fully prepped.
Bathrooms are nice, but they are a huge investment, and you will find that a lot of people will not appreciate them enough to keep from washing their muddy gear in the sinks. Same thing goes for hook ups. Have a water fill spigot and if you have septic somewhere on the property plumb in a dump station. It would take years to cover the expense of electrical right now. add all that later if you still think you need it a couple years from now.
Don't buy a bunch of inventory for your "moto" shop. Never did that but know plenty that did. Even back before online shopping got big they would come in and size the gear and then buy it at chaparral or some other discount house so they could save $10. the boots and clothes you try to stock will get worn out from people trying them on.
Maybe stock some levers, plugs and oils,
Don't mess with concessions unless you really, really like hot dogs and nachos, because when it rains unexpectedly on a Saturday morning, you will be living off your inventory. Sub it out to a food truck or charity, and don't worry about the money until you get established and actually have some turnout.
Now, get to know somebody that is familiar with stormwater runoff and environmental requirements in the area where you are planning to build. Not every state is as stupid as California, but it is spreading. You need to know this,and understand that you can get away with stuff when used for agricultural that will cause problems for tracks.
Nothing will squash your dreams like having an environmental enforcement officer wearing a sidearm tell you that you need to spend $50k for civil engineering work before you can proceed, or face $10k fines/day, per violation.
If the land is in your name or a relative's, you will need to take steps to protect that from litigation. Even doing stuff like letting you use their equipment can get them named in a lawsuit. Get to know a lawyer familiar with the laws in the state where you are doing it, not a moto forum where most are gung-ho for you.to go for it because they are clueless also.
Be diligent on all things concerning liability. Post direction signs on your track. Come up with a way to keep somebody that has not signed a release off the track. Better yet, don't let them through the gate unless they have signed a release. Control pit riding. People will think you are an asshole, but the cost of not being strict can be severe. Don't believe it when people on here say that a release isn't worth the paper it is printed on. Yes, anybody can file a lawsuit, but a good release can make the difference between it being dismissed or losing a lot, possibly everything.
And understand this, that no matter how hard you work and plan, and all the steps you take to provide a safe place to ride, people will get hurt, and there may even be fatalities. you will most likely end up in court, and that will age you and there is a good chance it will suck every bit of enjoyment out of a sport that you live and breathe, if all the first year riders telling you how to run your track, and insisting that you need some huge gap jumps "to separate the men from boys" doesn't do that first.
On the other hand, if you are ever lucky enough to get it off the ground and have an awesome day with a great turnout, no transports, and people stop to tell you how great it was and thank you, it is like a drug that you have to have the next weekend.
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Speaking of rusty hydraulic lines...brooke and I remembered the other day having to go get you in BFE when the motorhome broke down coming up here...at 10pm at night. You'd think with all the money we made, a private jet would have been used....
Ultimately from my understanding owning a track is going to be hugely dependent on localized supply and demand. How many tracks are in your area? How many local riders are in the area? The answer is that supply and demand is going to be much better in NJ or CA than it will be an AL or AR. The downside is the land cost will be much higher in those better markets.
Go to a local track in your area for a weekday practice and a local race. Gauge how many riders really make up the local market. The key to success is going to be diversifying income streams. Frequent hare scramble events, Friday night supercross races, practice days, and several races a year. The key here is going to be how many races can you even get in a year? Are you prepared to run outlaw? Don't expect your local series to roll out the red carpet for you.
Lets try this breakdown. $250k for the land. Another $150k for essential infrastructure and used equipment. The land will still appreciate but you may have $40-50k a year in equipment depreciation and repair.
30 riders at $30 a head would be $900 in revenue for a practice day but you're probably going to be out $400 in gas to prep the track. So $500 a practice you would need 20 of those a year to make $10k profit from practice.
Race days probably get you $10-20k in profit but how many will you actually get in a year with a sizeable entry? My guess would be 4-5. So lets say $15k times 5 thats $75k a year. Plus your practice profit, you could be looking at $80-85k a year profit. Now subtract property taxes and equipment repair and depreciation. Seems like you're looking at $30-40k a year net profit. Thats assuming everything goes well and you don't end up with noise complaints or a durhamtown style lawsuit.
Then you have to ask yourself: "Is all my effort working and maintaining the track going to be worth it for (non-guarunteed) $30-40k a year?" Surely you would male more just working some job with zero risk.
And you also have opportunity cost of not investing all that money in an actual good investment
I also know a few local tracks/ practice tracks in PA where the land is leased and they seem to be profitable.
And what happens when you have one practice day or race with a bad prep or dusty conditions? Now this fickle local market defames you and conspires to drag your customer base away out of jealousy or otherwise. This has actually happened to the majority of track owners I've known
One friend of mine who is a major track owner in the northeast had two deaths in two years and two paralyses in three years. Not to mention hauling a kid or two off your track every weekend and putting him onto an ambulance. Might not seem like a big deal at first, but that person to person connection and the reality of someone getting seriously hurt on your land can really eat at some people. Granted some operators are totally immune to it.
I think in retrospect, most track owners I've known have shut down mostly because they were tired of pulling broken human beings off their land.
Pit Row
Trying to run a profitable MX track in the Deep South / Deep Central of the USA is always going to be pissing into a headwind. Never gonna have enough riders and always too much competition from other tracks. Alabama and arkansas would be the very last places I would ever throw my hat in the ring of this game.
$10k - $15k profit/race happens occasionally, not regularly.
Have a big event planned and a < 60% chance of rain scares most people off and you could lose $5k a lot faster.
Absolutely work at a public track for at least 6 months or more. The education will be priceless.
Plan on living either full time or part time at the track because most days you won’t have any free time to commute or maintain another residence.
There are many trades you must know well to be successful. Equipment operation, equipment repair and maintenance, plumbing, irrigation, electric, some civil engineering for drainage and such.
Most importantly know your local market. There have been plenty of top level MX parks that failed because there aren’t enough riders to support them. MX is very subjective for the most part. Half the riders love it and half hate it on the same day. Most riders will not drive an additional hour to go to a better track further away on a regular basis.
Whatever you think something will cost, double it. Whatever you think you’re gonna make half it.
1) Friend
2) Down payment
Dont mix your friends and your business, especially at a start up level. Good way to ensure your friend is no longer your friend.
Unfortunately I don't see that happening. In the 9 years since we stepped away, I have sold my farm...which means we don't have a 'free' dozer to use. I'm sure we could still make it work...but just thinking about it gives me a headache lol
This could NOT be more true. I mean, SPOT ON lol.
I actually met The Kranyak’s and Brad Williams and his son up there, which led to a WBR Suzuki ride in ‘06/‘07, before that imploded. You were on Mitch’s bike and it was fun to watch you ripping up that place. Good memories.
A good friend of mine bought the Piru track and put his heart and soul into that place. No matter how much he tried, there was always people complaining about something. Not to mention the assholes that dump their oil into the ports-potties and leave their old tires/ trash in the pits. It’s a constant battle and lots of extra charges to fix / clean up peoples messes. Then you have the gate girl letting friends in to ride for free or pocketing some side cash from paying customers. He finally gave up and closed the track and sold the land/ house to a landscape business. There’s no way I’d want to deal with all that shit that comes with running a public track !
I have a private outdoor track in Rosamond that I built on 40 acres when my son turned pro, but nobody complained about riding for free and we relied on rain to water the track. lol
Track is still there, but it’s a little beat up after 15+ years without any clean ups.
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