Posts
1517
Joined
9/8/2018
Location
Bethesda, OH, USA
Edited Date/Time
9/5/2019 2:50pm
Ok, so when i order new pants, boots or what ever. I would rather just have
grade 1 for the best they sell
grade 2 for the next best they sell
grade 3 for say middle of the line
grade 4 for close to bottom
ect..
sort of like bolts. grade 4 5 8 what ever.
not names that we have no idea one from the other.
It would be much simpler when buying new stuff.!
grade 1 for the best they sell
grade 2 for the next best they sell
grade 3 for say middle of the line
grade 4 for close to bottom
ect..
sort of like bolts. grade 4 5 8 what ever.
not names that we have no idea one from the other.
It would be much simpler when buying new stuff.!
First of all, here are the size options: tall (12 ounces), grande (16), venti (24), and trenta (31).
Let’s briefly address tall. This designation by the coffee company is considered by many to be a classic instance of corporate language manipulation. Tall sounds like small but means something close to the opposite. The result arguably encourages a consumer to think a little less about the size of his or her beverage as well as the size of the bill.
Grande is Italian for “large,” venti means “twenty,” and trenta is “thirty.” Why isn’t the 16-ounce size sedici (Italian for sixteen) instead? Perhaps because grande conjures associations with the English “grand.” Why not follow this logic and apply names that are evocative of English terms to the remaining two sizes? The less-familiar venti and trenta may help consumers forget the cost or calorie count of what they are about to drink.”
Apply all that to gear companies!
The Shop
DeCal Works Huge Plastic Inventory of UFO and Polisport kits.
Luxon 4-Post Bar Mounts
$189.95 - $239.95
That’s all, I’ve said it, I feel better now. I’m also a hypocrite because I now have to engage in the dreaded practice since I’ve started my own company, and I still don’t like it one bit and refuse to bullshit people. If quality things could just sell themselves off of technical data and pricing alone the world would be a much simpler and happier place, and much more efficient.
180 gear......c
360 .......b
Flexair.....a
Ill bet someone can do the same for each brand of gear!
As a business owner, you'll realize the power of proper marketing. You don't like it probably because you don't fully understand it...not trying to be insulting. You associate it with smarmy unsavory suit wearing types but in reality, if you own a business and want to thrive, you need a marketing plan.
This is the reason why many small companies...especially in moto...fail. They don't do the research, they don't present themselves or tell the right story about their company (brand), and they look at words like "brand" as a 4-letter word.
As a business owner-you'll recognize marketing works. Those that rant about "marketing" and "advertising" don't realize the reason they buy anything is because of marketing.
(You say you don't buy something because of ads or color or slogans. I beg to differ. Specs, color, size, following racing, cheering on a favorite athlete, etc...all marketing my friend. Ads and slogans and such are just a small part of marketing.)
For example: "If quality things could just sell themselves off of technical data and pricing alone the world would be a much simpler and happier place, and much more efficient." This is actually a marketing strategy. What you're complaining about is advertising and...yes...it's necessary. (A part of marketing.) Ask yourself these questions- How do people find your product? How do they know how much it costs? What does that technical data mean? (You guessed it...you need marketing to help get that info out.)
Marketing is like air. It's everywhere. And as a business, you need it to survive.
(Sorry if you took that a condescending. That was not the intent. Just trying to build some awareness of how marketing works.)
Product reviews will give you a better idea of whether the product is worth it's cost.
Exactly zero times in my lifetime.
...and people wonder why corporate marketing is distrusted
Do your own research, and look beyond what the advertisements claim. Like others have said, user reviews can be helpful. Talk to people you trust at your local shop.
It’s a necessary evil that I’ll have to learn the benefits of, but at the same time when it comes to my own side business I refuse to BS people or be misleading with generic information. I would much rather be a bit over some peoples heads with info than risk misrepresenting a product by not being specific enough about its functions and limitations.
Pit Row
Element- Low cost, lower quality
Hardware- Higher cost, better quality
Fly
A: Lite Hydrogen/ Evo
B: Kinetic
C: F-16
Fox
A: FlexAir/Airline
B: 360
C: 180
Thor
A: Prime Pro
B: Pulse
C: Sector
TLD
A: SE Pro
B: SE
C: GP
Astars
A: Supertech
B: Techstar
C: Racer
FXR:
A: Helium
B: Revo (but more like A-)
C: Clutch
Moose:
A: Sahara
B: M1
C: Qualifier
Not 100% sure with Answer (just changed gear line names) and haven't dealt much with O'neal.
I generally shoot for the B stuff.
Thanks..
I know several guys that will use this list
Like i said in my previous post, not all A/B/C labeled gear listed here is equal. I'd put my A Stars TechStar with the rest of the "A" group gear.
I was looking the other day at a pair of 2019 pair of pants that was selling for 69.99 I never buy would never buy the 69.99 pants if they was 2020 models cause that is the bottom line for most companies. but because they was 2018 or 19's they was 50% off. So if I was just going by price I would have thought they was the same as the cheap junk.
Not the higher quality pants that they was selling.
Last time I got a new pair of pants was AXO at the Cleveland ims. SO it has been a while.
I rather spend the time riding instead of trying to figure out what's decent and what is shit. When you shop in the clearance bin the good stuff from last year gets mixed in the this years cheap junk so it can be hard to tell what is what if you are not in the know. I am not in the know.
Post a reply to: Gear grades. Why don't companies have it?