Posts
6515
Joined
2/22/2011
Location
Somewhere, MO, USA
Edited Date/Time
2/26/2013 4:05pm
Are they actually helping Suzuki as a brand even though they make a point to not have any Suzuki logos on their bike at all and never refer to their bike as a Suzuki? Moto Concepts even switched out the yellow plastic on their bikes.
In my opinion, they are making Suzuki look really good. These two teams could have picked any brand they wanted. They chose Suzuki. Then, with zero factory parts, Alessi beats all but one factory rider in MX, and Millsaps is now putting it to everyone in SX. If I were Suzuki, I honestly can't think of a better way to advertise your brand on the track. People are wondering why Suzuki doesn't throw some support their way. Why should they? It's got to make them happy to see satellite teams choose their bike over all the others and then go out and perform well with sub par parts.
I'm sure this has been discussed before at some point, but I looked back a few pages and couldn't find anything.
In my opinion, they are making Suzuki look really good. These two teams could have picked any brand they wanted. They chose Suzuki. Then, with zero factory parts, Alessi beats all but one factory rider in MX, and Millsaps is now putting it to everyone in SX. If I were Suzuki, I honestly can't think of a better way to advertise your brand on the track. People are wondering why Suzuki doesn't throw some support their way. Why should they? It's got to make them happy to see satellite teams choose their bike over all the others and then go out and perform well with sub par parts.
I'm sure this has been discussed before at some point, but I looked back a few pages and couldn't find anything.
The Shop
DeCal Works Huge Plastic Inventory of UFO and Polisport kits.
Luxon 4-Post Bar Mounts
$189.95 - $239.95
Just sayin', there's all types out there. So I'd say yes, some people DO base their buying decisions on who is doing good (or bad) on what.
Besides, Hewitt said he wouldn't mind reuniting with Suzuki....so there's that.
Genova on the other hand....who knows...but with him I believe it's money and support is the way to his heart.
It was there in the team launch photos appearing on line.
How many times did they not release a New Model or Release Very Limited Quantities?
How many years did they not have any real dealer incentives?
How many times did they not have any real financing avail.?
Where's there Am. Racing program?
Most all of these problems have been fixed & Suzuki has their own reasons for doing things their way; yet, it takes a while to undo the damage caused by some of these actions.
Funny thing: It seems...the entire time...
They've been building The BEST BIKE in the minds of riders like Alessi, Stewart, Milsaps & Peick.
That's the bike THEY WANT TO Ride.
That last point is Marketing Gold.
It seems a little confusing as it says 2012 rules for contingency, but 2013 payout is listed on the page....doesn't even list pro motocross or SX payout for 2013, if there is any? But, doesn't the contingency rule about showing the Suzuki logo and having a yellow front fender impact some of their decisions. Are these guys, besides rch and yosh suzuki, able to get contingency....rockstar energy racing is one of the suzuki pro teams listed on the page with yosh and rch? Wasn't someone in the media asking davi if he knew he was availible for Suzuki contingency because he wasn't on a factory team?
If Suzuki were my company, I'd be doing my best to make Genova and Hewitt at least think I was helping. It would certainly help the casual fan if MCR bikes had the correct color. It can't cost Suzuki that much to at least throw them some free bikes and parts here and there and that wouldn't at all negate MCR's nor Rockstar's results. They should also invite them to the track for practice and share some data - both would go a long way toward making good business partners. These teams could up and leave at any moment and just might if given minimal support by another manufacturer. If they felt loved, they might think twice about leaving.
Pit Row
They could get the exposure a number of ways (TV, Radio, Print Ads, Billboards, etc.) but if they are in participating racing, they are getting a ton of exposure-DIRECT exposure-to people that buy their product (ESPECIALLY in moto where the vast majority of fans also ride).
Obviously the riders/teams/products that get the most exposure in racing are the ones winning races...which is why teams pay millions of dollars for the best riders (so they can win races and then get the most exposure).
So will winning races increase their sales? YES! But not necessarily because people think they have the best bike, but because their brand is getting more exposure.
Just my $.02....
KTM hired the right guy. "THE MAN" , and team behind the machine are building a excellent bike. Last race 4 KTM in 450 main event. KTM will have the best bike. The japanese made a mistake. Now if and North American company will hire "THE MAN", and build an excellent bike, hire some top riders/ mechanics, win races, Sales increase. Bike sales will pick up, support the north american economy, start exporting motorcycles. Increase GDP for America, bring jobs & pay down debt. It is a shame that Cannondale faltered. Now 12 years later we would likely have Cannondales in the main events.
"Hire the right guy"!!
Hewitt and Co. have done a phenomenal job with their bikes! Their engines are top notch, more so than MC's.
Those were definitely good hires, but their sales were on a serious upswing even without them.
That way they are driving Suzuki sales in their own innovative way... when Victorville Suzuki are selling more RMZ's 450's than anyone else maybe Suzuki will take notice of the team..
Even heard that from a Title Sponsor or two...
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