Fox X Supreme

newmann
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newmann 5/19/2018 11:40am
5/19/2018 11:40am
TeamGreen wrote:
Hey, smart-guy!?!? It’s been done: Old Guy Syndicate Launching at A1, 2019. Be there or... NOT! Pacifico, 1942, 1970’s era hardware... Yellow, Orange & Red FOX...
Hey, smart-guy!?!?

It’s been done: Old Guy Syndicate

Launching at A1, 2019.

Be there or...

NOT!

Pacifico, 1942, 1970’s era hardware...
Yellow, Orange & Red FOX gear...
Etc., etc., etc. ...
newmann wrote:
I have all those bases covered! Fresh bottle of 1942,fresh 74 CR250 money pit, fresh old school Fox head jerseys, Pacifi.....hmmmmm, drank all that. Uh oh...
I have all those bases covered! Fresh bottle of 1942,fresh 74 CR250 money pit, fresh old school Fox head jerseys, Pacifi.....hmmmmm, drank all that. Uh oh, be right back.Smile
TeamGreen wrote:
Well, I'm only gonna reach back to 1978...Smith, Tripes and Tahitian colors that you've made into perfection on a certain gas tank! As for who's drank...
Well, I'm only gonna reach back to 1978...Smith, Tripes and Tahitian colors that you've made into perfection on a certain gas tank!
As for who's drank what?
No comment.

Are you proposing that you'll be at A1 with your Old Guy Syndicate $100 "sign-up fee"?
Found the missing link next to a shredded beef burrito. Can’t beat Tex Mex...

Raceline
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Raceline 5/19/2018 12:07pm
5/19/2018 12:07pm
I sold all my Fox gear back in the late 90's when I started seeing it in Pac Sun and the skateboarding kids started wearing it at school when me and one other guy were the only riders at that time. I felt Fox sold out.

Over the last few months I've grown to like their new line and decided to put the past in the past and give them another shot and just bought 2 new kits. Now I feel like I need to put it back up for sale. Why would this ever be a good business decisions??
ga_pike
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ga_pike 5/21/2018 7:18pm
5/21/2018 7:18pm
Anyone else notice KR94 with the Supreme gloves?
Raceline
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Raceline 5/21/2018 7:21pm
5/21/2018 7:21pm
Goggles too.

The Shop

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MotoMo165
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MotoMo165 5/21/2018 8:43pm
5/21/2018 8:43pm Edited Date/Time 5/21/2018 8:44pm
Heck ya that’s some nice exposure for Fox. He has some Fox goggles as a headband too! That’s was 2 chains Lmao
tprice07
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tprice07 5/21/2018 9:12pm
5/21/2018 9:12pm
NV825 wrote:
What a stupid and short sighted move by a company who usually kills it in the marketing realm.
Bahaha....they are laughing all the way to the bank. Sticking to Moto only would be short sighted.

The supreme deal was a great one and it will prove to be one of the more lucrative decisions they’ve made lately.
Camduhman212
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Camduhman212 5/22/2018 2:35am
5/22/2018 2:35am
Raoul Duke wrote:
Holy shit is that stuff going to be expensive. Put a supreme logo on a brick and it sells for 500$ on eBay
You wanna be line buddies and wait for 3 days with me?


what the fuckkkkk
Jrewing
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Jrewing 5/22/2018 4:55am
5/22/2018 4:55am Edited Date/Time 5/22/2018 7:14pm
Idiocrocy... The movie was prophetic

cousinskeet
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cousinskeet 5/22/2018 6:08am
5/22/2018 6:08am
MotoMo165 wrote:
Heck ya that’s some nice exposure for Fox. He has some Fox goggles as a headband too! That’s was 2 chains Lmao
Wow that is 2chainz. Fox/supreme just got a free 3 hr commercial. Yeah fox is winning on this one. Can't beat that kind of exposure to the young buying public.
Big E
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Big E 5/22/2018 6:43am
5/22/2018 6:43am
CarlinoJoeVideo wrote:
[img]https://p.vitalmx.com/photos/forums/2018/05/21/263421/s1200_ACD5697C_DB91_4CB8_A289_797E7662A6DD.jpg[/img] [img]https://p.vitalmx.com/photos/forums/2018/05/21/263422/s1200_03D10055_713F_4401_8022_ADCE58282247.jpg[/img]

Thank goodness he has eye protection!!!!!!!!!!!!!!!!!
Jt$
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Jt$ 5/22/2018 6:46am
5/22/2018 6:46am
cousinskeet wrote:
Wow that is 2chainz. Fox/supreme just got a free 3 hr commercial. Yeah fox is winning on this one. Can't beat that kind of exposure to...
Wow that is 2chainz. Fox/supreme just got a free 3 hr commercial. Yeah fox is winning on this one. Can't beat that kind of exposure to the young buying public.
That statement is dependent on your target customer.
slipdog
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slipdog 5/22/2018 6:58am
5/22/2018 6:58am
Wears an MX jersey to a ball game with goggles on his head? What a putz!
cousinskeet
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cousinskeet 5/22/2018 7:03am
5/22/2018 7:03am
cousinskeet wrote:
Wow that is 2chainz. Fox/supreme just got a free 3 hr commercial. Yeah fox is winning on this one. Can't beat that kind of exposure to...
Wow that is 2chainz. Fox/supreme just got a free 3 hr commercial. Yeah fox is winning on this one. Can't beat that kind of exposure to the young buying public.
Jt$ wrote:
That statement is dependent on your target customer.
True. But what is the target customer and who effects the bottom line more. 18-30 y/o is the target demographic for most companies.
cousinskeet
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cousinskeet 5/22/2018 7:07am
5/22/2018 7:07am
This move by fox is far beyond moto. Any company would love to sell out of all of their product in 13 secs.
Jt$
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Jt$ 5/22/2018 7:09am
5/22/2018 7:09am
cousinskeet wrote:
This move by fox is far beyond moto. Any company would love to sell out of all of their product in 13 secs.
Yes, but as I was saying above, if you are committed to being core moto, things are much more complicated. Many of the comments in this thread from moto customers are reiterating that. If the goal is to sell something above all else, I am sure this was successful.
GrapeApe
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GrapeApe 5/22/2018 7:14am
5/22/2018 7:14am
slipdog wrote:
Wears an MX jersey to a ball game with goggles on his head? What a putz!
Not to mention I count at least 3 chainz
early
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early 5/22/2018 7:18am
5/22/2018 7:18am
cousinskeet wrote:
This move by fox is far beyond moto. Any company would love to sell out of all of their product in 13 secs.
Jt$ wrote:
Yes, but as I was saying above, if you are committed to being core moto, things are much more complicated. Many of the comments in this...
Yes, but as I was saying above, if you are committed to being core moto, things are much more complicated. Many of the comments in this thread from moto customers are reiterating that. If the goal is to sell something above all else, I am sure this was successful.
My family and I will never wear Fox gear because they haven't been a motorcycle targeted company for a long time. This is just the latest example of it.

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zac_k3
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zac_k3 5/22/2018 8:14am
5/22/2018 8:14am Edited Date/Time 5/22/2018 8:15am
I’ve never seen a thread so full of butthurt because of company taking advantage of a trend, I’m not a fan of most of the stuff but holy shit chillSilly
Zaugg
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Zaugg 5/22/2018 8:21am
5/22/2018 8:21am
This core attitude is what kills a sport and kills a company. Without progression, sports don't grow.

This is good for motorcycling because Fox is taking a risk (a risk they can take because of their size) which might expose more people to their brand which might expose more people to explore riding motorcycles.

I know the I'm-not-racist-but-I hate-the-wheelie-boyz crowd could care less about anyone who isn't white riding bikes but our sport is shrinking...NOT GROWING. (Compare 2007 numbers to 2018 numbers)

Being core means staying small. Staying small doesn't support the jobs of people in the industry and the innovation you guys enjoy in the products you buy.

Besides, our sport isn't as cool as you guys think. Dude has 4.6 million followers. (8x more times than FOX and 4x more than their premier athlete KR94)

Hate to break it to you but OEMs and gear companies are trying to make money...(and appear core), not stay core. Staying core means you ultimately go out of business. haha

Lesson over...

Jt$
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Jt$ 5/22/2018 8:26am
5/22/2018 8:26am Edited Date/Time 5/22/2018 8:36am
Zaugg wrote:
This core attitude is what kills a sport and kills a company. Without progression, sports don't grow. This is good for motorcycling because Fox is taking...
This core attitude is what kills a sport and kills a company. Without progression, sports don't grow.

This is good for motorcycling because Fox is taking a risk (a risk they can take because of their size) which might expose more people to their brand which might expose more people to explore riding motorcycles.

I know the I'm-not-racist-but-I hate-the-wheelie-boyz crowd could care less about anyone who isn't white riding bikes but our sport is shrinking...NOT GROWING. (Compare 2007 numbers to 2018 numbers)

Being core means staying small. Staying small doesn't support the jobs of people in the industry and the innovation you guys enjoy in the products you buy.

Besides, our sport isn't as cool as you guys think. Dude has 4.6 million followers. (8x more times than FOX and 4x more than their premier athlete KR94)

Hate to break it to you but OEMs and gear companies are trying to make money...(and appear core), not stay core. Staying core means you ultimately go out of business. haha

Lesson over...

I guess that’s an opinion, anyway. Not sure I share it but that’s ok, too.

And at the gear company I work for, I can 100% guarantee you that we are dedicated to remaining focused on our core customer (not simply appearing to do so).

It's fair to note that Fox's reach is much different than most of other moto related businesses. Their presence in mainstream stores with casual wear changes the game for them.
GuyB
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GuyB 5/22/2018 8:28am
5/22/2018 8:28am
Caseclosed713 wrote:
My comment got deleted. Lame
I’m guessing it was a lame comment. Smile
peelout
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peelout 5/22/2018 8:31am
5/22/2018 8:31am
slipdog wrote:
Wears an MX jersey to a ball game with goggles on his head? What a putz!
GrapeApe wrote:
Not to mention I count at least 3 chainz
and not a torque wrench to be found
newmann
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newmann 5/22/2018 9:15am
5/22/2018 9:15am
Zaugg wrote:
This core attitude is what kills a sport and kills a company. Without progression, sports don't grow. This is good for motorcycling because Fox is taking...
This core attitude is what kills a sport and kills a company. Without progression, sports don't grow.

This is good for motorcycling because Fox is taking a risk (a risk they can take because of their size) which might expose more people to their brand which might expose more people to explore riding motorcycles.

I know the I'm-not-racist-but-I hate-the-wheelie-boyz crowd could care less about anyone who isn't white riding bikes but our sport is shrinking...NOT GROWING. (Compare 2007 numbers to 2018 numbers)

Being core means staying small. Staying small doesn't support the jobs of people in the industry and the innovation you guys enjoy in the products you buy.

Besides, our sport isn't as cool as you guys think. Dude has 4.6 million followers. (8x more times than FOX and 4x more than their premier athlete KR94)

Hate to break it to you but OEMs and gear companies are trying to make money...(and appear core), not stay core. Staying core means you ultimately go out of business. haha

Lesson over...

Jt$ wrote:
I guess that’s an opinion, anyway. Not sure I share it but that’s ok, too. And at the gear company I work for, I can 100%...
I guess that’s an opinion, anyway. Not sure I share it but that’s ok, too.

And at the gear company I work for, I can 100% guarantee you that we are dedicated to remaining focused on our core customer (not simply appearing to do so).

It's fair to note that Fox's reach is much different than most of other moto related businesses. Their presence in mainstream stores with casual wear changes the game for them.
And just to think, Bob and Geoff were floored over the $350.00 bill for the Fox Head logo back in the early 70’s. Cool
2WheelsForTheMasses 5/22/2018 9:37am
5/22/2018 9:37am
Fox will make more money from this than the little bit of money that it makes from the small demography that we have. it's not selling out, its called marketing and promotion.

What is Fox supposed to cater to what you guys think only?

Its called entering a new market segment and that will bring a broader appeal and spectrum to this sport which we so desperately need. This sport is not doing very well at all and its money is very limited. I dont think a full season of supercross brings in what a months worth of a NFL football season brings in.

A lot of you guys need to stop living under rocks and stop being little babies who think this sport is only for you.
Jt$
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Jt$ 5/22/2018 9:46am
5/22/2018 9:46am Edited Date/Time 5/22/2018 9:52am
2WheelsForTheMasses wrote:
Fox will make more money from this than the little bit of money that it makes from the small demography that we have. it's not selling...
Fox will make more money from this than the little bit of money that it makes from the small demography that we have. it's not selling out, its called marketing and promotion.

What is Fox supposed to cater to what you guys think only?

Its called entering a new market segment and that will bring a broader appeal and spectrum to this sport which we so desperately need. This sport is not doing very well at all and its money is very limited. I dont think a full season of supercross brings in what a months worth of a NFL football season brings in.

A lot of you guys need to stop living under rocks and stop being little babies who think this sport is only for you.
I don't necessarily think they are entering a new market to bring appeal to this sport as you said. I think it's completely separate from moto entirely.

Thinking that this will project will increase moto fanbase is silly to me. Selling their products into a different segment is a different thing than increasing the moto base.

I also think you might be underestimating their moto business. Saying it's a little bit of money is absolutely false. If you want to compare it to the NFL, ok, but that comparison will never be relevant. Moto will never be the NFL regardless of any marketing ever conjured up.

Knowing their goals are much broader than strictly moto, I don't think it's short sighted in that sense. For moto, sure, it might not appeal to the majority. They probably knew that going in, though.
-MAVERICK-
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-MAVERICK- 5/22/2018 10:31am
5/22/2018 10:31am
Wonder if we'll see him race with any of it? Personally I don't like it but I think it would be OK if it wasn't plastered with a whole bunch of Supreme logos.
Premix
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Premix 5/22/2018 10:45am
5/22/2018 10:45am Edited Date/Time 5/22/2018 10:47am
Jt$ wrote:
I guess that’s an opinion, anyway. Not sure I share it but that’s ok, too. And at the gear company I work for, I can 100%...
I guess that’s an opinion, anyway. Not sure I share it but that’s ok, too.

And at the gear company I work for, I can 100% guarantee you that we are dedicated to remaining focused on our core customer (not simply appearing to do so).

It's fair to note that Fox's reach is much different than most of other moto related businesses. Their presence in mainstream stores with casual wear changes the game for them.
But let’s be honest here JT, you don’t work for solely a “gear company”. WPS distributes Fly, A stars, and a slew of other hard parts/products for the moto, UTV, ATV, Watercraft, and street industries. Correct me if I’m wrong here, but Fox has never gotten into selling Mufflers for Harley’s or life vests for jet skis. So in that sense, Fox has remained more true to it’s “moto core” than WPS has. Simply put, I honestly don’t think this alienates anyone and if anything draws attention to the brand, maybe not so much the sport, but then again, neither do Fly life vests.

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