FAENZA (ITALY), 26 March 2009 – Youthstream, rights holder of the FIM Motocross World Championship, is proud to announce the new partnership with Teka Group, a worldwide manufacturer working with stainless steel and consisting of various business divisions and different brands in this field.
At the start of the 2009 FIM Motocross World Championship Youthstream can count on a solid and successful partner such as Teka whose support will bring new life to the series.
Teka is no new to World Motocross where the company entered in 2008 by sponsoring the MX1 Factory Suzuki Team which took great results with a second and a third place in the World Standings (Steve Ramon and Ken De Dycker respectively).
The positive outcome of its involvement in the Championship brought Teka closer to the core of the organization. Teka and Youthstream have now signed a deal which sees the German manufacturer become a main sponsor of the World Motocross Championship. Teka will be in the position to exploit fully the marketing and branding opportunities related to the series such as the presence in 14 countries and two continents through 15 events, a worldwide television coverage (live and delayed) with more than one billion spectators per year, a fixed presence on the worldwide press, a fans’ following loyal to the Championship’s brands.
Teka Group is founded in the country of technology, Germany, more than 85 years ago now.
Teka is an industrial Group with various business divisions, employing more than 5.600 people worldwide. Its annual turnover amounts to over 1,2 billion/€. The Teka Group consists of 96 companies in 37 countries and 34 production facilities in 17 countries.
The Teka Group business areas range from domestic and professional equipment for kitchens and bathrooms about stainless steel storage containers for pharmaceutical and food industry, beverage containers to electronics.
The precision, the day by day improvement and the worldwide presence have made Teka a very well known industry of the modern times where promotion and marketing are vital tools going hand in hand with the quality of the product.
Other than spreading worldwide awareness on the Teka Group’s products, the association with the World Motocross Championship promoted by Youthstream will emphasize the core values of Teka including also fairness, attention to technology, team work.
Giuseppe Luongo, President of Youthstream said, “The entire Motocross world thanks Teka to believe in our sport. The presence of Teka as a main sponsor together with Red Bull, Braun, Hyundai and KTM gives big value and credibility to the FIM Motocross World Championship.
“If we look back to only a few years ago we see that Motocross had only local coverage, today there are more than half a million fans coming to the events, more than 1 billion TV viewers, more than 3.5 million visitors to the Youthstream web-site and more than 600 million News Paper and Magazine readers. This is because we really believe in the potential of Motocross, we dream and we work very hard to make the dream come true.
“The 2009 FIM Motocross World Championship will continue to develop and we will increase the promotion, the TV coverage and the quality of the infrastructures, and thanks to the great riders, their professional teams and the Motocross tracks very well prepared by our organizers the show will be better than ever.”
Teka’s CEO, Markus Bau said: “The professional level of Motocross is a perfect match of high level of quality all employee’s Teka group are aiming for day by day. I am honored to have our brand carried out by hard working sportsmen all over the world, especially to be official partner of World FIM Motocross gives the perfect dynamism to our growing business market. The investment in a sport with a clean image gives Teka Group an escort to great business opportunities.”
At the start of the 2009 FIM Motocross World Championship Youthstream can count on a solid and successful partner such as Teka whose support will bring new life to the series.
Teka is no new to World Motocross where the company entered in 2008 by sponsoring the MX1 Factory Suzuki Team which took great results with a second and a third place in the World Standings (Steve Ramon and Ken De Dycker respectively).
The positive outcome of its involvement in the Championship brought Teka closer to the core of the organization. Teka and Youthstream have now signed a deal which sees the German manufacturer become a main sponsor of the World Motocross Championship. Teka will be in the position to exploit fully the marketing and branding opportunities related to the series such as the presence in 14 countries and two continents through 15 events, a worldwide television coverage (live and delayed) with more than one billion spectators per year, a fixed presence on the worldwide press, a fans’ following loyal to the Championship’s brands.
Teka Group is founded in the country of technology, Germany, more than 85 years ago now.
Teka is an industrial Group with various business divisions, employing more than 5.600 people worldwide. Its annual turnover amounts to over 1,2 billion/€. The Teka Group consists of 96 companies in 37 countries and 34 production facilities in 17 countries.
The Teka Group business areas range from domestic and professional equipment for kitchens and bathrooms about stainless steel storage containers for pharmaceutical and food industry, beverage containers to electronics.
The precision, the day by day improvement and the worldwide presence have made Teka a very well known industry of the modern times where promotion and marketing are vital tools going hand in hand with the quality of the product.
Other than spreading worldwide awareness on the Teka Group’s products, the association with the World Motocross Championship promoted by Youthstream will emphasize the core values of Teka including also fairness, attention to technology, team work.
Giuseppe Luongo, President of Youthstream said, “The entire Motocross world thanks Teka to believe in our sport. The presence of Teka as a main sponsor together with Red Bull, Braun, Hyundai and KTM gives big value and credibility to the FIM Motocross World Championship.
“If we look back to only a few years ago we see that Motocross had only local coverage, today there are more than half a million fans coming to the events, more than 1 billion TV viewers, more than 3.5 million visitors to the Youthstream web-site and more than 600 million News Paper and Magazine readers. This is because we really believe in the potential of Motocross, we dream and we work very hard to make the dream come true.
“The 2009 FIM Motocross World Championship will continue to develop and we will increase the promotion, the TV coverage and the quality of the infrastructures, and thanks to the great riders, their professional teams and the Motocross tracks very well prepared by our organizers the show will be better than ever.”
Teka’s CEO, Markus Bau said: “The professional level of Motocross is a perfect match of high level of quality all employee’s Teka group are aiming for day by day. I am honored to have our brand carried out by hard working sportsmen all over the world, especially to be official partner of World FIM Motocross gives the perfect dynamism to our growing business market. The investment in a sport with a clean image gives Teka Group an escort to great business opportunities.”
LINKS
Freecaster.tv is the prime source of LIVE and On-Demand coverage for action sports on the Internet. Watch the 2009 FIM MX1/MX2/MX3 and Women’s World Championships, the 2009 SuperMoto World Championship and the 2009 FIM Snowcross World Championship races exclusively, LIVE and free on www.freecaster.tv.
Youthstream is the company that manages the exclusive television, marketing and promotional world wide rights of the FIM Motocross World Championship, the FIM Motocross of Nations, the FIM Women's Motocross World Championship, the FIM Veteran's Motocross World Cup, the FIM Junior Motocross World Championship, the FIM SuperMoto World Championship, the FIM SuperMoto of Nations, the FIM Snowcross World Championship, the UEM Motocross European Championship, the UEM Motocross of European Nations and the UEM SuperMoto European Championship.
3/26/2009 7:45am
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