Press Release

Team Rockwell Time/Fire Police MX is Ready for Supercross!





SALT
LAKE CITY, UT
(January 6, 2011) The Rockwell crew is geared up once
again for another assault on the 2011 Monster Energy Supercross
series. With a new semi wrap, new sponsors, and a few new riders,
Rockwell Time/Fire Police MX is looking forward to gate dropping this
Saturday night at Angels Stadium. Returning this year are Rockwell
Team riders Landen Powell and Parker Eckman. Both riders will be
contesting the West Coast Lites series where they plan on putting in
some solid finishes for the Rockwell team. In addition to Powell and
Eckman, Rockwell is pleased to welcome 450 pilot Sean Borkenhagen.
Coming off a great off-season including a win at the inaugural Hart &
Huntington Privateer SX Challenge, Sean is looking to do some damage
against the insanely stacked 450 field. All three riders are ready
to go and will be on hand this weekend as the series kicks off. Team
rider Jason Potter was looking forward to lining up at A1 however an
untimely wrist injury will see him sit out the first of the series.
Cole Siebler is also on board this season and will represent Rockwell
in Seattle, Salt Lake, and Vegas after he finishes up the AMA
Arenacross series.



I am
very excited about the 2011 season. We have a solid lineup of riders
who are hungry for some great results. Our guys have been working
their butts off during the off-season for A1 and I know that they are
100% ready to go. We just finished up our new graphics with Ryno
Designs and our hauler has a fresh wrap…it’s time to race!”
says Casey Bywater, Team Manager.



Along
with new riders, Rockwell would also like to announce their new
partnership with
Edge Products
and
MBRP exhaust.
Both companies have stepped up and will be supporting the
Rockwell/Fire Police MX team throughout the Supercross season and
beyond. Founded in 1999, Edge Products has become the premier name
for aftermarket performance electronics. Initially, the company was
built on its efforts to produce performance electronics for
diesel-powered trucks. Over the years, however, Edge has expanded its
offerings to include cutting-edge products for the gas, truck, and
Jeep markets. While Edge has you dialed with performance chips, MBRP
offers a full line of exhausts. Marshalling over ten decades of
manufacturing and marketing expertise between them, the MBRP design
team has developed a line of performance diesel exhaust products that
has made the rest of the industry take notice, and rush to catch up.



If you
are planning on hitting any of Supercross rounds, be sure to stop by
the Rockwell rig, check out our lineup of timepieces, and hang with
our crew. As always, Rockwell would like to thank its team sponsors
for their generous support:
Fire Police MX,
Edge Products, MBRP, ZAGG, XInsurance, Ryno Designs, ARA, Dayt
Construction, Tire Pros, Garner D. Jensen Insurance, Dus, Rico Belts,
Idol, Shield 4, Kingdom Crown Clothing, J Michael, Game Gear, Fight
Legion, Braun Entertainment, RK Chains, Fly Racing, Utah Sports
Commission, and Platinum Brigade.



Check
out all of Rockwell’s watches, athletes, and upcoming events at:
www.rockwelltime.com







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