Press Release

Mammoth Opportunity For SPY® Moto Tear-Off Cleanup



CARLSBAD,

Calif. – SPY Optic™ is proud to sponsor another year of the
Monster Energy Mammoth Motocross, the longest-running motocross event
in the U.S.A. Aside from its longevity, this event is known for
incredible riding by future stars of the sport, and an amazing
participant and spectator experience that’s due in no small part to
the surrounding Inyo National Forest.


This
year, Mammoth Motocross marks SPY’s inaugural Walk the
Track/Tear-Off Cleanup campaign, providing a unique opportunity for
spectators and riders to walk the historic track while helping
eliminate waste from discarded plastic motorcycle goggle tear-offs,
which are recyclable.

“Mammoth
MX provides the ideal backdrop for the launch of the SPY
Adopt-A-Track campaign,” says Victor “Slasher” Sheldon, SPY
motorsports marketing manager. “If you ride or if you’re a fan
of motocross, you know the pervasiveness of these tear-offs, which
litter the track and beyond, and which can be recycled. Track
cleanups need to be part of the riding experience, especially in
sensitive and protected places like our National Forests. In typical
SPY fashion, we’re involving our athletes, offering prizes and
trading stories, and affording race fans an on-the-track experience
and a little insight into greener living.”




Walk
the Track/Tear-Off Cleanups will be held post-racing on Mon., June
20, and Thursday, June 23, 2011. Registration and further
information will be found at the SPY encampment at Mammoth.


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