Gemma-Lee Farrell Appointed as Miss Monster Energy Cup

10-Week Search for the First-Ever Miss Monster Energy Cup Comes to a Close

AURORA, Ill. (October 7, 2011) – Feld Motor Sports®
announced today that Gemma-Lee Farrell, of Los Angeles, Calif., has
been selected as Miss Monster Energy Cup for the inaugural Monster
Energy Cup, which takes place on October 15 at Las Vegas’ Sam Boyd
Stadium.

"Thanks
goes out to everyone all around the world who voted for me," exclaimed
Farrell. “It’s awesome that I get to serve as the first-ever Miss
Monster Energy Cup. I am so excited for this historic race next weekend.
The whole weekend is going to be so much fun. Vegas, here I come!"

Gemma-Lee Farrell outlasted 21 contestants throughout the 10-week search to become the first-ever Miss Monster Energy Cup

Farrell
will have the honor of hoisting the 30-second board prior to each race
and will greet the Monster Energy Cup’s top riders at the winner’s
circle. Farrell will also be participating in various promotional events
in Las Vegas the week leading up to race. Fans will have a chance to
get autographs and take photos with Farrell throughout the day on
Saturday.

The
unique hybrid track will consist of supercross/motocross terrain and
will have a tremendous motocross-style influence, making it unlike any
other stadium race in the world. This track will be the perfect blend of
supercross and motocross combined and created into the ultimate
battleground. The Monster Energy Cup posts a $250,000, awarding the
winner a $100,000 check, and for the “first time ever” $1 Million will
be paid to a rider that wins all three main events. 

Tickets
for the 2011 Monster Energy Cup can be purchased at the Thomas &
Mack Center Box Office, UNLVtickets outlets, online at www.UNLVtickets.com, www.MonsterEnergyCup.com,  or by phone at (702) 739-FANS. Tickets will be available at the Sam Boyd Stadium Box Office on the day of the event only.

For all media requests, please contact Denny Hartwig dhartwig@feldinc.com or 630-566-6305. To follow the Monster Energy Cup on Facebook and Twitter, log on to http://facebook.com/VegasMECup and http://twitter.com/VegasMECup.

About Feld Motor Sports®

Feld Motor Sports®,
Inc. is the world leader in specialized arena and stadium-based motor
sports entertainment.  Feld Motor Sports, Inc. productions include
Advance Auto Parts Monster Jam®, Monster Energy Supercross, AMA Arenacross Series, Nuclear Cowboyz℠, and IHRA® Nitro Jam®. 
Feld Motor Sports, Inc. is a division of Feld Entertainment, the
world’s largest producer of live family entertainment.  For more
information on Feld Entertainment, visit www.feldentertainment.com.