Bonus Features Now Standard On All Smith Goggles

(Ketchum, ID) While most manufacturers are scaling back on
features in a challenged marketplace Smith Optics is taking the
opposite tact. For 2011, Smith is implementing sweeping changes
to their moto goggle line adding immense amounts of value to a
majority of their moto products, bringing great deals to customers
with every purchase.

Now most Smith moto goggles will come with the above Roll Offs system with film and visor, a protective goggle storage bag as well as in-lens tear off posts and a Clear anti-fog treated Lexan lens.

Going forward at no extra cost, EVERY Smith Optics moto goggle
with a Suggested Retail Price of $25 and up will now come standard
with features reserved typically for only the upper end of any
brand’s MX product line.

No Extra Cost Included Features:

• Roll Offs system and film

• Anti-fog treated Clear Lexan lens

• Multi-layer face foam

• In-lens tear off posts

• Protective goggle storage bag

This amounts to an average added value of over $40 per goggle and
the bevy of features anyone would want from their MX goggle purchase.
Models which are a part of this new pricing structure are the Intake
Sweat-X ($60-$65), the entire Fuel V.2 lineup ($40-$65), Fuel V.1 ($25), and the Option OTG and Turbo models ($40-$125). Also covered is the Smith x Hart and Huntington
($65) collaborative product offering.

“In developing our 2011 goggle line we wanted to exceed the
needs and wants of our customer base, giving them amazing
product features at affordable price points with a ton of value-added bonuses. Now every consumer taking advantage of our
new lineup will be able to experience our unmatched value and
performance all made in the USA and backed by Smith’s true
lifetime warranty,” said Smith Optics general manager-MX Division,
Mark Phares.

Manufactured in Salt Lake City, Utah, Smith Optics is one of
only a handful of goggle brands manufactured and assembled
in the United States. Like all Smith products, the Smith Optics
moto goggle line is backed by Smith’s True Lifetime Warranty.

Smith goggles like the Signature Pastrana Intake Sweat-X (above) will come with the gamut of performance and experience enhancing features at no extra cost.

For more information, check out www.smithoptics.com.