Press Release

Spike TV to Honor Monster Energy Supercross Athlete




Spike TV to Honor Monster Energy Supercross
Athlete with Inaugural SuperSpills Award at 2010 Year-End Awards Ceremony at
the Hard Rock Hotel and Casino in Las Vegas



AURORA, Ill. (April 8, 2010) – Feld Motor Sports®
announced today that Spike TV will present the inaugural SuperSpills Award to
the most deserving AMA Supercross class racer at the Monster Energy AMA
Supercross, an FIM World Championship year-end Awards Ceremony at the Hard Rock
Hotel and Casino in Las Vegas on May 9. 



The
Spike SuperSpills Award is defined by a rider or a moment that captured the
attention of the supercross community through a major setback during the season
and was able to overcome it through sheer guts and determination and earn the fellow
respect of the riders and the fans.  Representatives from Feld Motor
Sports
and Spike will
select the rider that has proven to be a Great Athlete with an even Greater
Comeback in 2010.



“Spike
is proud to be able to present a new award to the riders that truly captures
the spirit of the Supercross athlete”, said Todd Ames, VP of Consumer Marketing
for Spike.



“Spike
continues to look for ways to upgrade the experience and exposure for the fans
and the athletes of Monster Energy Supercross, and this is another example”,
said Charlie Mancuso, President of Feld Motor Sports.



The
custom made SuperSpills trophy stands in the Spike pit display at each and
every stop of the Monster Energy Supercross tour for the fans to get an
up-close and personal look at the award that will be given out May 9th
at the Hard Rock Hotel and Casino.



A season-long subscription to the official
webcast of Monster Energy Supercross, Supercross LIVE®, is available for
$27.99: 
http://www.supercrossonline.com/supercrossliveSupercross
LIVE®
is the only weekly live Monster Energy Supercross race call, and
features long time voices of supercross, Jason Weigandt and Jim Holley. 



 



For more information on the Monster Energy® AMA
Supercross, an FIM World Championship, please log on to www.SupercrossOnline.com. For all
media requests, please contact Denny Hartwig dhartwig@feldinc.com or
630-566-6305.



 



About Feld Motor Sports



Feld Motor Sports, Inc. is the world leader
in specialized arena and stadium-based motor sports entertainment.  Feld
Motor Sports, Inc. productions include Monster Jam®, SuperBull
, Monster Energy®
Supercross, AMA Arenacross Series, Nuclear Cowboyz
℠, Gravity Slashers, and IHRA®
Nitro Jam®.  Feld Motor Sports, Inc. is a division of Feld
Entertainment, the world’s largest producer of live family entertainment. 
For more information on Feld Entertainment, visit
www.feldentertainment.com.



 



About SPIKE TV



Spike TV is available
in 98 million homes and is a division of MTV Networks.  A unit of Viacom
(NYSE: VIA, VIA.B), MTV Networks is one of the world’s leading creators of
programming and content across all media platforms. Spike TV’s Internet address
is
www.spike.com and for
up-to-the-minute and archival press information and photographs, visit Spike
TV's press site at
http://www.spike.com/press.


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