Press Release

KTM Becomes Series Sponsor of Lucas Oil Motocross Championship


MORGANTOWN, W.Va.
- MX Sports Pro Racing and Alli,
the Alliance of Action Sports, have announced that KTM will become a
series sponsor of the Lucas Oil AMA Pro Motocross Nationals. The 40th
anniversary of American Motocross kicks off with the Hangtown Motocross Classic on Saturday, May 22 from Rancho Cordova, Calif.

For the last two seasons, KTM has given select fans at the nationals
a one-of-a-kind opportunity to experience the races unlike ever before
through its Fan Experience Program in conjunction with FMF. For 2011,
the program returns and serves as the exclusive place where KTM owners,
dealers and guests can receive special first-class treatment at three
rounds of the championship.

"KTM is excited to continue our
partnership with MX Sports and Alli for the 2011 season," said KTM
North America, Inc. President Jon-Erik Burleson. "2010 was an amazing
year with the release of our new generation motocross models and we are
going to continue to build on that momentum in 2011 with MX Sports,
Alli and our new motocross (racing) team headed up by Roger DeCoster.
KTM has a huge presence in the European motocross community and it has
been a strategic focus of ours over the past three years to continue to
build KTM's motocross presence in North America through our
collaboration with MX Sports. One of our cornerstone events to interact
with KTM owners has been the KTM/FMF Motocross Fan Experience Program
which gives KTM customers VIP treatment at three of the national
motocross races."

As the Official Manufacturer Partner of the
Lucas Oil AMA Pro Motocross Championship, KTM will take its support of
the sport to new heights in 2011. As the brand continues to build its
on-track identity through the world's most elite motocross competition
- headlined by star riders Andrew Short, Mike Alessi
and European transplant Marvin Musquin - it's presence within the
industry and amongst enthusiasts is sure to grow tremendously as well,
thanks to the brand's initiatives.

For any enthusiasts interested in being a part of the KTM/FMF Motocross Fan Experience in 2011, contact KTM USA directly at motocross@ktmusa.com.

Tickets for the 2011 Lucas Oil AMA Pro Motocross Championship are on sale at www.allisports.com, Special discounts and incentives are available for advance ticket purchasers.

For more information on the 2011 Lucas Oil AMA Pro Motocross Championship, please log on to www.allisports.com/motocross.

For
media information about the Lucas Oil AMA Pro Motocross Championship,
please contact Media Manager Brandon Short via email at media@mxsportsproracing.com or by phone at 949-365-5750.

About the Lucas Oil AMA Pro Motocross Championship
The
Lucas Oil AMA Pro Motocross Championship is the world's most
prestigious motocross series. The Series is managed and produced by MX
Sports Pro Racing, whose mission is to raise awareness of motocross
racing through the promotion of professional championship racing events
nationwide.


The series is also produced in conjunction
with Alli, the Alliance of Action Sports, a global business that
encompasses national and international action sports events, multimedia
production and a consumer-based lifestyle brand. Alli is owned by NBC
Sports and MTV Networks and represents a vast network of athletes,
fans, brands and properties.


The Lucas Oil AMA Pro
Motocross series is sanctioned by AMA Pro Racing, the premier
professional motorcycle racing organization in North America. AMA Pro
Racing operates a full schedule of events and championships across
every spectrum of motorcycle competition.

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