Press Release

Join the 1st Annual Broc Glover's Breathe Easy Ride Against Cystic Fibrosis


On Sunday, March 30, 2008, motorcycling enthusiasts can ride alongside some of their favorite racing legends in a fun street ride to benefit a great cause. This event is the 1st Annual Broc Glover's Breathe Easy Ride Against Cystic Fibrosis, and it takes in about 100 miles of scenic backcountry roads through the hills of northern San Diego and southern Riverside counties. The ride begins and ends in Temecula, CA, and includes motorcycling celebrities, food, beverages, prizes and more—including a Jesse Rooke custom Harley-Davidson as Grand Prize!


Motocross racing legend and AMA Hall of Fame member Broc Glover is the moving force behind this event, and for good reason: His son Dayne has been diagnosed as having Cystic Fibrosis, a cruel and life-shortening disease. So now Glover is bringing to bear the intensity and focus that made him a renowned MX competitor into the fight against CF.


"Before our son, Dayne, was diagnosed with Cystic Fibrosis, I had barely heard of the disease,” Glover says. "I am reaching out with a goal to increase awareness and raise research funds for the Cystic Fibrosis Foundation, an organization that has taken the lead in raising funds and promoting research towards a cure. We are not talking about research that will take place in years to come; we are talking about breakthrough research that is happening right now. The cost of conducting research is extraordinarily expensive, yet it’s literally extending the lives of CF patients today, including my son—so this work is very effective and extremely personal.


"Our family has been overwhelmed by the support and generosity the entire motorcycling community is demonstrating with this event. It is truly awesome what amazing people motorcyclists are, a caring group that embraces all participants as part of their own extended family. We have been truly touched by the huge response we are receiving for this event."


Maria Olson, Executive Director of the San Diego chapter of the Cystic Fibrosis Foundation, added, “When the Foundation was started in 1955, children were not expected to live to make it to elementary school. Today the average life expectancy of CF patients has risen to 37 years. The Foundation’s roots began with the parents of children with CF; there is no government funding for this disease, it relies strictly on private donations. Our business model is like no other charity; we take the funds we raise and directly approach biotech and pharmaceutical companies to conduct research on behalf of CF. More than 90 cents of every dollar raised goes directly to research.”


A host of racing greats and other motorcycling personalities will be joining Glover for this event:


Mike Bell: 1980 AMA Supercross champion and factory Yamaha racer.


Roger DeCoster: Five-Time Motocross World Champion and des Nations Champion. Roger’s 30-year-old nephew is afflicted with Cystic Fibrosis.


Gevin Fax: model, actress, musician and motorcycle enthusiast. She annually performs the National Anthem at Love Ride and Beach Ride.


Betsy Huelskamp of WRN, Easyrider magazine and the Discovery Channel's “Biker Women” and “Everest Beyond the Limit.”


Rick Johnson: One of the greatest AMA motocross and Supercross racers of all time.


Danny LaPorte: 1979 500cc Motocross National Champion, member of first U.S. winning Motocross des Nations team and 250cc Motocross World Champion.


Eddie Lawson: Four-time World Road Racing Champion.


Jeremy McGrath: Supercross legend, 10-time champion.


Roland Sands: National Champion road racer turned custom bike builder.


In addition, famous bike builder Jesse Rooke will be joining the group and has also created a specially customized Harley-Davidson motorcycle that will be given away to one lucky winner as the Grand Prize in addition to other prizes awarded at the conclusion of the ride. Famed announcer Larry Huffman will MC the event. Also, there will be an online auction connected with this event that will feature motorcycle memorabilia including a Valentino Rossi-autographed AGV helmet, MX gear from Chad Reed, Ryan Villopoto, Jeremy McGrath and more, plus a Jason Pridmore 2-day STAR riding school.


To get the full low-down on Broc Glover's Breathe Easy Ride Against Cystic Fibrosis or make a donation, log on to www.breatheeasyride.com and find out how you can join this event and contribute to the battle against Cystic Fibrosis.

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