Press Release

EPIC Action Sports Video Cam Signs NXTagency as Agency of Record

Oceanside, CA (April, 2009) – EPIC Action Sports Video Cam has recently retained the services of NXTagency to expand their Marketing and Branding efforts.


EPIC Action Sports Video Cam’s are mini digital video camera’s that can quickly mount to any athlete’s equipment, including helmets, motorcycles, cars/ trucks, bicycles and more, for point-of-view video and photo capturing. The EPIC comes with a 2GB SD Card and 2 AAA batteries, giving user “out of the package” ability to shoot 1 hour of nonstop video. Also included are numerous attachments for different mounting options and a waterproof case to keep dirt and water out.


NXTagency will utilize its vast knowledge of the Motorsports, Action Sports and ancillary markets to activate brand-building initiatives through viral/ grass-roots efforts, brand partnership development with athletes, brands, media and events, creative development/ direction, product consulting and strategic brand implementation.


“We are huge fans of POV cameras, especially within the demographics we live and work”, said NXTagency’s Todd Ballard. “Epic has thought of everything with their product, both current and upcoming, and we’re excited to work with such an innovative company by further introducing and building their brand within the Action Sports, Motorsports and Active Sports worlds.”


Doug Mann, VP of Marketing and Business Development for EPIC added, “The far reaching applications for the EPIC in Action Sports and Motorsports makes teaming up with NXTagency a natural. We are thrilled about the partnership and feel with the expertise that NXTagency brings to the table, there is no doubt the EPIC will make a major impact in the POV camera category”.


About NXTagency

NXTagency is a boutique marketing agency with over 30 years of experience marketing to both core and mainstream demographics within Motorsports, Action Sports and the Active Youth Culture. NXTagency’s current and past clients, including sponsorship acquisition, licensing, event activation, public relations, street marketing and management, include X Games, Terminal Velocity Processing, Turtle Wax, Ricky James, Vanquish MX, Ronnie Renner, Team Warthog Racing, SoCal SuperTrucks, Terrible Herbst Motorsports, Yamaha Motor Corporation, Troy Lee Designs, and Kevin Harvick Inc.


About EPIC

Weighing only 2.5 ounces and measuring under three inches, the EPIC Action Sports Video Camera contains everything you need to become a YouTube action hero. Now you can easily broadcast your EPIC adventures for your friends, family… the entire world! You simply set it, shoot it, and share it with our exclusive YouTube Action Upload web link button. No matter your sport, land or sea, the EPIC is available with multiple attachments to easily anchor, strap or mount to capture all the adventure from your point of view. The EPIC Action Sports Video Camera…full digital integration, complete adrenaline renovation.


For more information, please check out http://www.epicstealthcam.com

 

For sponsorship and media inquiries, please contact: EpicCam@NXTagency.com

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