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ENGINE ICE ANNOUNCES SPONSORSHIP OF HAILIE DEEGAN AND THE DEEGAN FAMILY IN THEIR RIDING, DRIVING AND RACING EFFORTS

CINCINNATI (Feb. 12, 2021) – Engine Ice Hi-Performance Coolant has announced its partnership with up and coming stock car driver Hailie Deegan, Freestyle Motocross Icon, Brian Deegan, and mini bike sensation Hudson Deegan.


Hailie competes in the NASCAR Camping World Truck Series, while her younger brother Hudson is an accomplished racer rising through the motocross racing ranks. Her Dad, Brian continues to race off-road trucks, motorcycles and side by side vehicles. The entire family lives life wide open competing at the highest level in all that they do.


“Hailie Deegan is a rising star in the Camping World Truck Series, and we’re thrilled to be supporting her racing efforts,” said Bryan Emrich, Engine Ice president. “The partnership with Hailee and the entire Deegan family comes at a great time, coinciding with the rebrand of Engine Ice and our commitment to the powersports and motorsports community.”


The Deegans will be utilizing Engine Ice coolant in all their motorcycles and side-by-sides and personal vehicles, putting the products to the test under the most extreme conditions.


“I’m excited to be teaming up with Engine Ice this year,” said Hailie Deegan. “As a family, we run so many different machines and constantly push them to the limit, both in racing and recreationally. Having a high-performance coolant solution will make sure all of our equipment continues to run cool and strong, no matter how hard we drive or ride.”


“I’ve been fortunate to work with great companies during my entire career,” said Brian Deegan. “I know that by using Engine Ice, my machines will keep their cool when I push them to the limits. That gives me the confidence to run them wide open!”


Engine Ice is globally recognized as the premier choice in powersports coolant and antifreeze, thanks to its revolutionary formula that keeps engines running cooler, leading to more stable horsepower delivery, improved throttle response and greater engine efficiency. Visit www.EngineIce.com for more information.

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