Press Release

Dew Tour Arrives in Salt Lake City for the Toyota Challenge, September 17-20 at Energy Solutions Arena

Grounds Pass Tickets Only $15 for Adults, $5 for Kids


Burr Ridge, Ill. – September 15, 2009 – The Dew Tour, the world’s premier season-long action sports tour, begins the fourth stop of the 2009 season on Thursday, September 17 at EnergySolutions Arena. The Dew Tour comes to Salt Lake City for the third consecutive year for the Toyota Challenge. The five-city tour kicked off in Chicago in June, continued on to Boston in July, Portland in August and will conclude in Orlando in October.


The Toyota Challenge will include competitions in BMX (park, vert and dirt) and skateboard (park and vert), along with a freestyle motocross jam session. Breakout Hip-Hop artist, Asher Roth, will headline the Verizon Wireless music stage on Friday, September 18th following the competitions. There will also be a daily Festival Village featuring interactive booths, athlete autograph signings, free product giveaways and much more.


The athlete roster includes the who’s who in action sports, highlighted by skateboard superstars Paul Rodriguez and Chaz Ortiz, BMX veterans Dave Mirra and Jamie Bestwick and freestyle motocross daredevils Robbie Maddison and Nate Adams.


Taking place in conjunction with the Toyota Challenge is the Dew Tour’s official amateur series, the Gatorade Free Flow Tour (GFFT). Over 70 of the country’s best amateur skateboarders and BMX riders will be in Salt Lake City vying for a chance to compete against the pros in Orlando .


Tickets for the Dew Tour’s Toyota Challenge are just $15 for adults and $5 for kids, on sale at Ticketmaster, Ticketmaster.com and select Ticketmaster retail outlets or by phone at (800) 745-3000.


The complete schedule of events for the Toyota Challenge is as follows:


Thursday, September 17th – Gates Open at 3:00PM

3:00PM – 4:30PM SKB Vert Prelims

3:30PM – 5:00PM BMX Dirt Prelims

5:00PM – 7:00PM SKB Park Prelims

7:30PM – 9:00PM BMX Vert Prelims


Friday, September 18th – Gates Open at 2:00PM

2:00PM – 4:30PM BMX Park Prelims

5:00PM – 6:00PM SKB Vert Final

6:45PM – 7:45PM GFFT SKB Vert Final

8:00PM – 9:30PM BMX Dirt Final

9:30PM – 11:00PM Concert – Asher Roth


Saturday, September 19th – Gates Open at NOON

1:30PM – 3:00PM BMX Park Final

2:30PM – 3:30PM GFFT SKB Park Final – Round 1

3:45PM – 5:15PM GFFT BMX Park Final

5:30PM – 6:30PM GFFT SKB Park Final – Round 2

7:30PM – 9:00PM SKB Park Final

9:30PM – 10:00PM SKB Best Trick Contest


Sunday, September 20th - Gates Open at 11:00AM

1:00PM – 1:30PM GFFT BMX Vert Final

2:15PM – 3:45PM BMX Vert Final

4:15PM – 5:00PM FMX Jam Session


***SCHEDULE SUBJECT TO CHANGE


The Toyota Challenge will be broadcast LIVE on NBC Sports the following days and times:


Saturday, September 19 Noon – 1:30 p.m. EST

Sunday, September 20 2:00 – 4:00 p.m. EST


The Dew Tour will also air on Verizon Wireless in the V CAST Sports folder, September 19th from 12:00 - 1:30p EST and September 20th from 2:00 - 4:00p EST. For more information visit Allisports.com.


In its fifth year, the Dew Tour is the most watched and attended action sports property in the world. Attendance for the 2008 Dew Tour totaled nearly 275,000 and an average of 49 million viewers tuned in via NBC , USA , MTV and MTV2. The top athletes in the world will take part in this year’s Tour, all competing for the highly coveted Dew Cup that will be awarded in Orlando at season’s end.


The complete 2009 Dew Tour schedule is as follows:


Event Date Location


Nike 6.0 BMX Open June 26-27 Chicago , Ill. —Grant Park

Skate Open, July 24-25 Boston , Mass. —TD Garden

ISF Skateboarding World Championships

Wendy’s Invitational Aug. 13-16 Portland , Ore. —Rose Quarter

Toyota Challenge Sept. 17-20 Salt Lake City , UT —EnergySolutions Arena

PlayStation® Pro Oct. 15-18 Orlando , Fla. —Amway Arena

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