AXO America and the Loop’d Network are pleased to announce the launch of the all new AXO Café

June 1, 2009 - AXO has joined forces with Loop’d, the leading online network for action sports and youth culture.

As a key brand partner of the Loop’d Moto, ATV, Mountain Bike and BMX hubs, the AXO Café community will keep members up to date with new AXO Footwear, Gear and Casual wear. Along with giving its members exclusive chances to win great prizes through our monthly contest. Community members will be able to upload their photos and videos directly to the site for other members and sponsored athletes to view and comment on.

With AXO growing at an alarming rate even in this recession we are extremely excited about the launch of this community and store to further the brand awareness of the AXO name.

The AXO Café Community on Loop’d is free to join and easy to find at http://axocafe.loopd.com.

About AXO

AXO’s vision is to become a Worldwide leading brand in the motorsport and cycle riding accessories market through empowering the AXO brand and through acquisition of authoritative and complementary brands.  Our mission is to develop, manufacture and distribute apparel, footwear and accessories for motorsport and cycle riding, for every level of riding skills: from beginner to champion.  Also. to help riders achieve and go beyond their limits in sports, thus better defining who they are as persons and enrich their lives and well being through the activity of those sports. Our Values:  Financial wisdom, People, Sport, Innovation.

About Loop’d Network
Loop’d Network (www.loopd.com) is an action sports and youth-lifestyle online network. Loop’d provides a place for athletes to browse and share content, connect with brands, promote themselves and interact with over 500,000 registered members from around the globe.