Sur...f...ercross Logo?

delonick347
Profile picture for user delonick347
Posts
315
Joined
12/22/2011
Location
Omaha, NE US
delonick347 2/27/2019 11:15am
2/27/2019 11:15am
RichieW13 wrote:
The logo looks like it belongs to some spam website that is pretending to be the actual Supercross website. Is there a reason the "e" is...
The logo looks like it belongs to some spam website that is pretending to be the actual Supercross website.

Is there a reason the "e" is chopped off like that? Usually designers have some dumb story to tell about the reasoning for these things.

"The Omaha Blue lettering represents the excitement in the air that fans feel when they enter a Supercross stadium. The angled "e" reveals a triangle shape between the "e" and the "r" to represent a Supercross jump. The "r" overlapping the "c" represents the fantastic close racing that you will experience at a Supercross event."
Verbatim from the "unveiling" video:


There is one name, one symbol that unites us. Its color, in keeping with the world's most sought after motocross racing, is the world's most popular. Its character shapes, like the design of modern racebikes, have been painstakingly engineered. As it is on the track, fluid turns, combine with angles and cutting edges and true to a sport on the forefront and riders set for the gate drop, its letters always lean forward. Such is the distinction of a new symbol for a sport defining of greatness and a growing fanatical following always ready to answer its calling. A new look, a new season, and a new champ of greatness to be crowned. Monster Energy Supercross an FIM world championship.



Backside facepalm to switch stance eyeroll.
RichieW13
Profile picture for user RichieW13
Posts
1798
Joined
4/1/2008
Location
Thousand Oaks, CA US
Fantasy
2913th
RichieW13 2/27/2019 11:19am
2/27/2019 11:19am
RichieW13 wrote:
The logo looks like it belongs to some spam website that is pretending to be the actual Supercross website. Is there a reason the "e" is...
The logo looks like it belongs to some spam website that is pretending to be the actual Supercross website.

Is there a reason the "e" is chopped off like that? Usually designers have some dumb story to tell about the reasoning for these things.

"The Omaha Blue lettering represents the excitement in the air that fans feel when they enter a Supercross stadium. The angled "e" reveals a triangle shape between the "e" and the "r" to represent a Supercross jump. The "r" overlapping the "c" represents the fantastic close racing that you will experience at a Supercross event."
delonick347 wrote:
Verbatim from the "unveiling" video: There is one name, one symbol that unites us. Its color, in keeping with the world's most sought after motocross racing...
Verbatim from the "unveiling" video:


There is one name, one symbol that unites us. Its color, in keeping with the world's most sought after motocross racing, is the world's most popular. Its character shapes, like the design of modern racebikes, have been painstakingly engineered. As it is on the track, fluid turns, combine with angles and cutting edges and true to a sport on the forefront and riders set for the gate drop, its letters always lean forward. Such is the distinction of a new symbol for a sport defining of greatness and a growing fanatical following always ready to answer its calling. A new look, a new season, and a new champ of greatness to be crowned. Monster Energy Supercross an FIM world championship.



Backside facepalm to switch stance eyeroll.
haha nice. But still no explanation for the "E".
1
tprice07
Profile picture for user tprice07
Posts
2373
Joined
9/29/2009
Location
Fort Dodge, IA US
tprice07 2/27/2019 11:19am
2/27/2019 11:19am
Should have adopted SX it's cleaner
STLSharky
Profile picture for user STLSharky
Posts
464
Joined
11/12/2016
Location
Edwardsville, IL US
STLSharky 2/27/2019 11:21am
2/27/2019 11:21am
Buzzard167 wrote:
That logo is just hard to look at haha someone needs to get DC on this asap.
As I say wrong fing people running world as usual.

And for the guy that approved that YOU'RE FIRED

The Shop

See All »
KBOLTZ
Profile picture for user KBOLTZ
Posts
381
Joined
4/24/2016
Location
Tarzana, CA US
KBOLTZ 2/27/2019 12:53pm
2/27/2019 12:53pm
RichieW13 wrote:
The logo looks like it belongs to some spam website that is pretending to be the actual Supercross website. Is there a reason the "e" is...
The logo looks like it belongs to some spam website that is pretending to be the actual Supercross website.

Is there a reason the "e" is chopped off like that? Usually designers have some dumb story to tell about the reasoning for these things.

"The Omaha Blue lettering represents the excitement in the air that fans feel when they enter a Supercross stadium. The angled "e" reveals a triangle shape between the "e" and the "r" to represent a Supercross jump. The "r" overlapping the "c" represents the fantastic close racing that you will experience at a Supercross event."
Dude can you write up my coprorate briefs? That was amazing. Lol.
RichieW13
Profile picture for user RichieW13
Posts
1798
Joined
4/1/2008
Location
Thousand Oaks, CA US
Fantasy
2913th
RichieW13 2/27/2019 1:09pm
2/27/2019 1:09pm
RichieW13 wrote:
The logo looks like it belongs to some spam website that is pretending to be the actual Supercross website. Is there a reason the "e" is...
The logo looks like it belongs to some spam website that is pretending to be the actual Supercross website.

Is there a reason the "e" is chopped off like that? Usually designers have some dumb story to tell about the reasoning for these things.

"The Omaha Blue lettering represents the excitement in the air that fans feel when they enter a Supercross stadium. The angled "e" reveals a triangle shape between the "e" and the "r" to represent a Supercross jump. The "r" overlapping the "c" represents the fantastic close racing that you will experience at a Supercross event."
KBOLTZ wrote:
Dude can you write up my coprorate briefs? That was amazing. Lol.
I would hate that job so much.
STLSharky
Profile picture for user STLSharky
Posts
464
Joined
11/12/2016
Location
Edwardsville, IL US
STLSharky 2/27/2019 2:20pm
2/27/2019 2:20pm
yeroc281 wrote:
You have to admit the build up to the "exciting news for supercross" was phenomenal......... Not! What a waste!
#Whosnext #Deepfield

#Bullshit
aFACEdismembered 2/27/2019 2:39pm
2/27/2019 2:39pm
RichieW13 wrote:
The logo looks like it belongs to some spam website that is pretending to be the actual Supercross website. Is there a reason the "e" is...
The logo looks like it belongs to some spam website that is pretending to be the actual Supercross website.

Is there a reason the "e" is chopped off like that? Usually designers have some dumb story to tell about the reasoning for these things.

"The Omaha Blue lettering represents the excitement in the air that fans feel when they enter a Supercross stadium. The angled "e" reveals a triangle shape between the "e" and the "r" to represent a Supercross jump. The "r" overlapping the "c" represents the fantastic close racing that you will experience at a Supercross event."
The "E" follows the angular direction of the top left of the "R' after it. Dumb decision by the designer IMO.
mxpro252
Profile picture for user mxpro252
Posts
446
Joined
11/15/2013
Location
WA US
mxpro252 2/27/2019 2:55pm
2/27/2019 2:55pm
First time I saw it I thought it looked like an F and thought Surfercross. There's obviously the little nub at the bottom to technically make it an E but at a glance yea, it looks like an F.
Spooner
Profile picture for user Spooner
Posts
1925
Joined
1/8/2011
Location
Kansas City, MO US
Spooner 2/27/2019 4:19pm
2/27/2019 4:19pm
The first goal of a logo should be to make sure it’s easily read. Big fail.
Big E
Profile picture for user Big E
Posts
454
Joined
12/8/2007
Location
Orange, CA US
Big E 2/27/2019 4:20pm
2/27/2019 4:20pm
Smurfcross

Pit Row

See All »

Post a reply to: Sur...f...ercross Logo?