Riders wearing “own brand”

Edited Date/Time 2/22/2021 5:59pm
Anyone think that it’s weird/lame for guys to wear hats/shirts etc that has their name on it. Can you picture yourself wearing a hat with your name on it in a setting where EVERYONE knows who you are?

Understand trying to make some revenue through merchandise but I just don’t get it.
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2/16/2021 2:53pm Edited Date/Time 2/16/2021 3:01pm
Let's go by the gold standard of athleticwear branding and endorsement success: What line of shoes did Michael Jordan wear?
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TooTallJason
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2/16/2021 2:54pm
You're forgetting they aren't wearing the brand, they ARE the brand.
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2/16/2021 3:24pm Edited Date/Time 2/16/2021 3:25pm


5 months from now you’ll be complaining that you had to buy a $45 T shirt with Kenny on a Suzuki on it at the nationals and wonder why the riders can’t sell their own stuff at the races.
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AH387
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2/16/2021 3:30pm
I personally dont wear hats or tees with my name or mx number on them. That being said, I see no issue when someone else does it. For most people, racing is their main hobby and the sport takes up most of their life. If you want to display your race number on a hat or shirt, then so be it. Also, where does the line start/stop? I have a mini number plate on the back window of my truck. Cool or lame? How about people that haul a trailer to the races with their name/number? Cool or lame? Name integrated into your bike graphics or bike stand, the list goes on, Etc. I think people just like to have fun and like to have clothing and things that pertains to their hobby.
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The Shop

visser62
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2/16/2021 3:44pm
Let's go by the gold standard of athleticwear branding and endorsement success: What line of shoes did Michael Jordan wear?
Air Jordan isn't exactly synonymous with ET3 clothing.
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2/16/2021 4:19pm Edited Date/Time 2/16/2021 4:23pm
Let's go by the gold standard of athleticwear branding and endorsement success: What line of shoes did Michael Jordan wear?
visser62 wrote:
Air Jordan isn't exactly synonymous with ET3 clothing.
Maybe not, but the question is did MJ wear the brand when everyone already knew who he was and did it devalue the brand or his image any?
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Regis
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2/16/2021 4:24pm
Not only should they be wearing their own brand, they should also be able to sell their brand at the races.
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JM485
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2/16/2021 4:24pm
Well Vital is pretty adamant that it makes way more sense to change numbers every year for 95% of the field and take that branding opportunity away so this is what you get.
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4DAIVIPAI2K5
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2/16/2021 5:27pm
My kid loves it. I try to make him something new every year. We gives stuff away to friends and he thinks it cool. I have made him stickers, shirts, hats, hard parts, blankets, head bands, sweat shirts, jackets and even more.





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2/16/2021 5:28pm
I'm old, but I get it. The person is the brand. The merch promotes the brand. The brand generates revenue. Who better to promote the brand than the person?.. or something like that.
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EngIceDave
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2/16/2021 6:09pm
Regis wrote:
Not only should they be wearing their own brand, they should also be able to sell their brand at the races.
Winner

*Close Thread*
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duckdog77
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2/16/2021 6:20pm Edited Date/Time 2/16/2021 6:22pm
Do you wear a company shirt to work? So do they.

The idea of branding is something I can really get on board.

Building a brand is more then just slapping a logo on a shirt. It’s all the things you stand for, the skills you have learned, your work ethic, drive, personality, the people who surround you, achievements you’ve made, products you’ve developed. All of which are encompassed by the logo you created and recognized by those who believe in you.

If you think about it everyone is their own brand without knowing it. We all have spent our whole lives building a brand some are just more recognized than others. And most of us don’t have logos to promote our selves.
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loftyair
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2/16/2021 7:04pm
Imagine if FOX stuff was actually made by a guy named fox!
Torsten hallman?
Whose that 'Honda' guy?
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TeamGreen
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2/17/2021 11:25am
After Wandell's EXCELLENT post...I'm realizing that El Hombrè comes to mind; therefore, I'm good with it.
SEEMEFIRST
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2/17/2021 12:48pm
Can you imagine Rick Hendrick wearing a "Hendrick's motorsports" hat?

That's crazy talk.
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MyBobbym
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2/17/2021 1:02pm
SEEMEFIRST wrote:
Can you imagine Rick Hendrick wearing a "Hendrick's motorsports" hat?

That's crazy talk.
Yes I can.
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Dimblewambie
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2/17/2021 1:09pm
Do bands or musicians wear their own clothes?

If they offer a product or service that’s one thing, like A Mart wearing a Troll training shirt.. but Christian Craig wearing a CC hat.. I’m out.
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RonJon
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2/17/2021 1:49pm
Do bands or musicians wear their own clothes? If they offer a product or service that’s one thing, like A Mart wearing a Troll training shirt...
Do bands or musicians wear their own clothes?

If they offer a product or service that’s one thing, like A Mart wearing a Troll training shirt.. but Christian Craig wearing a CC hat.. I’m out.
How else are you going to promote it without wearing it? These guys can't exactly go out and sell merch with sponsor logos on it without giving them a share of the proceeds. I see no problem with it. Deano and Jettson have the best looking stuff out there right now.
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ZOBITO
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2/17/2021 2:59pm
When lil'Marv gets lost in the supermarket, the cashier can call Mommy Mathilde.
Laughing

'
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skeef
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2/17/2021 3:10pm Edited Date/Time 2/17/2021 3:11pm
ZOBITO wrote:
When lil'Marv gets lost in the supermarket, the cashier can call Mommy Mathilde. :laugh: [img]https://p.vitalmx.com/photos/forums/2021/02/17/479125/s1200_Capture_d_e_cran_2019_06_11_a_20.41.31.jpg[/img] '
When lil'Marv gets lost in the supermarket, the cashier can call Mommy Mathilde.
Laughing

'
I get wanting to make some extra coin by selling crap shirts with 70% margin. But at least have an original design or actually make your own brand i.e "MM25"
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ZOBITO
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2/17/2021 3:23pm
I absolutely love the picture.

"Duh, what's my name again?"
Wink
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GrapeApe
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2/17/2021 3:37pm
ZOBITO wrote:
When lil'Marv gets lost in the supermarket, the cashier can call Mommy Mathilde. :laugh: [img]https://p.vitalmx.com/photos/forums/2021/02/17/479125/s1200_Capture_d_e_cran_2019_06_11_a_20.41.31.jpg[/img] '
When lil'Marv gets lost in the supermarket, the cashier can call Mommy Mathilde.
Laughing

'
skeef wrote:
I get wanting to make some extra coin by selling crap shirts with 70% margin. But at least have an original design or actually make your...
I get wanting to make some extra coin by selling crap shirts with 70% margin. But at least have an original design or actually make your own brand i.e "MM25"
He is doing his best
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Timo
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2/17/2021 3:45pm
I used to work for a company called Knipp, the owners last name was Knipp. Guess what the shirt he wore everyday said? Also his hat, jacket, engineering paper, note pad, thermos, pens, laptop...
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vdrsnk04
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2/17/2021 3:56pm
This is literally marketing 101. Thus thread to the dumbgeon anyone?
Tim507
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2/17/2021 4:06pm Edited Date/Time 2/17/2021 4:06pm
Ha! I have a brand and it is promoted in subtle ways. It pleases meWoohoo tim507 is my handle for lots of places, as 507 is my AMA last 3 and my email is @motopilot. I own the URL - Domain and I have the trademark documented. Perhaps someday some extra cash will fall my way and who knows. One will never succeed or go any place in life without a little self promotion.
soggy
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2/17/2021 7:07pm
Ken rocks his own brand KR94 all the time, that’s kind of how you market it usually by wearing it.
TeamGreen
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2/17/2021 8:43pm
Grenader26 wrote:
I wear my own shirts 🤷‍♂️ [img]https://p.vitalmx.com/photos/forums/2021/02/17/479130/s1200_3AAA2C74_0475_47FD_9014_CA2E6A379ECC.jpg[/img] [img]https://p.vitalmx.com/photos/forums/2021/02/17/479129/s1200_FC4DF326_55DF_45D6_A942_7BE68DDA8A2D.jpg[/img]
I wear my own shirts 🤷‍♂️

I wore that shirt Sunday at the Pala "Road to Mammoth" race. Got from you guys at Mammoth in...2019(?)
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