Posts
1437
Joined
9/26/2010
Location
Kamloops B.C
CA
Edited Date/Time
1/8/2015 7:35pm
Just wondering, who, if any dealer is giving free bikes to local racers to ride for the season, then letting riders give them back at the end of the season ? If so, what level are these riders racing at and what type of riding ? The norm for me would be a manufacturer supplied discount but the rider needs to still pay for his bike. What is the norm across North America?
The Shop
Take a look around here at Vital...most people push buying online. Which is fine since they're price driven customers, but it doesn't keep money in the shop to do cool things like let someone use the bikes.
In the past we've also loaned bikes to customers to race for the season where they'd pay a value for the bike over the season. The problem with that is we've been burned more than once trying to get the money that was part of the agreement which comes back to a loss for the shop.
Can't stay in business when you're doing deals where you're losing money. And if you're going to do them, you have to make sure that something about the deal is brining in money. Sadly there are more people who don't recognize that their part of the deal is to increase customer traffic and spending in the shop.
Shane
That being said some Reps find back door ways of getting local names bikes, through shops or personal demos or magazine bikes.
In my truck. They are not to big on giving away free parts, but free bikes are better than nothing. lol
Also sometimes the best riders were not the best sales people, if they did not keep thier own bikes very well prepped, or had a problem selling thier old race bikes then alot of the time it was not worth the effort to support them, also you tend to get burnt a few times and lose the passion after a while,
Pit Row
Dealers can't stay in business giving product away. And the art of a business transaction (which is what sponsorship is) has all but disappeared. There's no incentive to contine the programs.
It's sad, but true.
Shane
Post a reply to: Q? for dealers, do you give free bikes 2 riders ?