Posts
438
Joined
7/6/2018
Location
Newport News, VA
US
Edited Date/Time
10/23/2018 6:04pm
Interesting sponsor from a company that doesn’t even make heavy duty vehicles, don’t you think? Not that there’s anything wrong with that, Kia makes cool cars, it’s nice to see a company like that taking interest in the sport. 
Wtf is wrong w you people?!
They call that a “non-endemic” sponsorship, and it’s a great thing.
The Shop
Have you ever noticed that 96% of the fans at a rodeo drive a prius with a bale of hay in the back?
The bigger the buckle, the smaller the ranch. Thats why most fans live in apartments, but have huge belt buckles.
Kia is trying to transform their brand into cheapo pricepoint cars, into more mid level/premium. I'd also guess that a mid level event sponsorship costs them what a few billboards or main stream magazine spreads would cost.
This is obviously only a concept but it looks a lot more dual cab than ute haha
I went through the hell of buying a car for my 80yr old mum a year back.
Going from dealership to dealership to find exactly what she wanted - bit of a nightmare, but it was her first *brand new car* of her life, other than all the Taxis she ran for her business's.
Panels / doors and so much more looked near identical between the brands. The biggest difference was the price points and features: they seemed to step between each other, to cover damned near every base you could think of. She got a high optioned KIA, 'Sportage' model.
It's a Neat little car actually. They've come a long way from KIAs I got near years ago. Thing is, she pranged it within a week (first prang in a driving career that must be into a fair few million miles, on her part - her being a Taxi driver / owner for many decades) , when she went to the Doctors, and misjudged a retaining wall with the front end of it....... fair enough, she was having a bit of a 'hearty' at the time.
They are also looking hard at entering the pickup truck market.
Post a reply to: Kia sponsors RBSR