Press Release

Supercross has gone SILLY! - TLD Race Team announces new sponsor



















November 17, 2010 - Corona, CA














SillyBrandz Global
TLD Race Bike

Supercross has gone SILLY!

TLD Race Team announces new sponsor


Troy Lee Designs / Lucas Oil / Honda is happy to announce a new corporate sponsor to the team: SILLYBRANDZ Global.



Troy Lee Designs and SillyBrandz Global, the company that created
Sillybandz, have now entered into an agreement that has Silly Brandz
Global as a corporate sponsor.


"The opportunity to get involved with Robert and the staff at
Silly Brandz Global is amazing. We're already working on the creative
options for the TLD SillyBandz pack as well as future opportunities
with more of the SillyBrandz products such as the SillySlapzWatch and
RadBandz," said Troy Lee Designs' Director of marketing, Shawn Norfolk.
"Silly Brandz has one of the hottest products in the mainstream market
right now. Adding them as an integral part of our racing efforts brings
a whole new dynamic to the team for sure."


Robert Croak, President of Silly Brandz Global had this to
say; "This partnership is going to be amazing". My life has come full
circle. I started out racing motocross and have continued to be an avid
rider. Now, to team up with TLD/Lucas Oil/Honda is a dream come true.
With over 1 million fans on Facebook all of us at Sillybrandz are
excited to promote the new branded products and the upcoming season
with the Troy Lee Designs/Lucas Oil/Honda team".


About Troy Lee Designs:


Troy Lee Designs has worked for the fastest racers in the world
for 30 years. Beginning as a Painter/Designer, the Troy Lee Designs
brand now encompasses all things motorsports. From The TLD/Lucas
Oil/Honda race team, to Helmets, Technical Motocross and Mountain Bike
apparel, Sportswear, and Premium Protection; Troy Lee Designs is a
global leader.


About SillyBrandz Global:


Sillybrandz Global is the company behind the worldwide
phenomenon known as Sillybandz. Taking the world by storm Sillybandz
has become the number #1 selling fashion accessory worldwide for the
last 2 years. Not to rest on their overwhelming success Sillybrandz has
now released several new trending products that will further solidify
them as the leader in innovative fashion/trendy items.


TLD would like to thank all of our team sponsors: Lucas Oil,
American Honda, Red Bull, PPG, Wings for Life, Alpinestars, Couts
Heating and Cooling, Dunlop, Epic Action Video Cam, Leatt Brace,
McQueen Racing, Oakley, Pacific Collision, Pro Circuit, Rossignol,
Santa Cruz, Selle Italia, Skullcandy, All Sport Dynamics, Cycra,
Fasthouse, Flexfit, Hinson Clutch, Hot Wheels, Kahne Racing, Light
Speed, Muc-Off, N Style, Nameplate, ODI, Primm, QTM, Renthal, RK Chain,
Excel, Twin Air, Vasser Racing and VP Racing.




Media Contact:
Shawn Norfolk

951-371-5219
snorfolk@troyleedesigns.com








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