Lucas Oil Joins AMA Arenacross Series as the Official Oil of the Nation’s Premier Indoor Dirt-Bike Racing Series

AURORA, Ill. (February 4, 2010) – As a world leader
in problem solving additives and hi-performance lubricants, Lucas Oil is no
stranger to the world of motorsports. As a premier sponsor in a wide range of
different racing properties from stock cars to drag boats as well as various
motorsports teams, Lucas Oil continues to broaden its exposure and support the
industry by lending its well-respected name to the AMA Arenacross Series.

Since the prequel race in Des Moines in
November 2009, Lucas Oil has been the “Official Oil of the AMA Arenacross
Series.” Already a title sponsor of the Lucas Oil AMA Pro Motocross
Championship, as well as an integral supporter of the AMA Endurocross Series,
Lucas is a prominent fixture in the dirt-bike racing world. By coming on board
to the AMA Arenacross Series, Lucas Oil further strengthens the series’
reputation as the nation’s premier indoor dirt-bike racing series.

“Feld Motor Sports produces high caliber,
arena-based events and the brand marketing power reaches millions of fans every
year,” said Lucas Oil Executive Vice President & General Counsel Bob Patison. “By partnering up with Feld Motor Sports as
the ‘Official Oil of AMA Arenacross’ this new opportunity positions Lucas Oil
to capitalize on our existing industry influence and solidify our presence as
the leading high performance lubricant. The racers and mechanics know about the
benefits of using Lucas Oil Products, now the fans will know this too."

“We
are thrilled to be working with Lucas Oil on the AMA Arenacross Series”, said
Charlie Mancuso, President of Feld Motor Sports, “Lucas Oil is a premier brand
in the world of motor sports and we look forward to working with them for many
years to come.”

The AMA Arenacross Series is currently in the
midst of its 27^th year of competition and for over two decades the
series has provided hundreds of thousands of fans with some of the most
memorable bar-banging action on the planet. Some of the industry’s most notable
names like Travis Pastrana, Justin Brayton, Branden Jesseman, Damon Bradshaw,
John Dowd, Robbie Reynard and Brock Sellards have raced in the AMA Arenacross
Series throughout its history and thanks to Lucas Oil that illustrious history
will continue for years to come.

Tickets
for all rounds of the 2010 season can be purchased at www.arenacross.com
and www.ticketmaster.com.

For more
information on the AMA Arenacross Series log on to www.arenacross.com.

For more information
on Lucas Oil Products log on to www.lucasoil.com 

About Feld Motor Sports℠