Intl' Motorcycle Shows Kicks-Off Ultimate Builder Competition

PROGRESSIVE^® INTERNATIONAL MOTORCYCLE SHOWS^®
TO KICK-OFF

TOURWIDE ULTIMATE BUILDER CUSTOM
BIKE COMPETITION

More Than 500 Custom Bikes to Compete for
$90,000 Prize Purse and Prestigious Title

Irvine, Calif. (October 26, 2010) – The
Progressive International Motorcycle Shows will launch the Ultimate Builder
Custom Bike Competition, a new elite-level custom motorcycle builder
competition, in Dallas at the first stop of the nationwide tour. Contestants
are encouraged to enter any of the 12 shows for a chance to win part of the
more than $90,000 cash purse. Three cash prize winners will be chosen at each
show with a special American Championship finale set to take place at the
Daytona Progressive International Motorcycle Show during Daytona Bike Week,
March 9-12. With more than 500 custom-built bikes on display across the
country, the Ultimate Builder Custom Bike Show sets itself apart as the largest
touring custom bike competition in North America .

“Our
partnership with Biker Pros Media and affiliation with the AMD World
Championship, coupled with the built-in visibility from more than 600,000
motorcycle enthusiasts who attend our motorcycle shows, has positioned this
contest to be a must-enter for custom bike builders,” said Progressive
International Motorcycle Shows VP and General Manager Tracy Harris. “No
other competition will offer this much exposure to custom bike builders or the
chance to become the definitive American Champion of custom bike
building.”

The
Ultimate Builder Custom Bike Show will have a three class format with
motorcycles categorized as freestyle, modified Harley or performance custom.
Judging will be conducted by the competitors themselves, with the top five
builders in each class receiving awards, as well as a special
“people’s choice” award will be given to the builder who
receives the most votes from show attendees. An awards ceremony will take place
at each show where winners will receive cash prizes and trophies followed by a
short interview so attendees can learn the story behind the master builds.
Space at each Ultimate Builder Custom Bike Show competition is limited.
Interested custom builders should log on to www.motorcycleshows.com/customs or call Biker
Pros at 919-886-5075 for more details.

“With
the AMD World Championship as a benchmark, the Progressive International
Motorcycle Shows and Biker Pros have our sights set on creating nothing but the
best for both the custom bike builder and show attendee,” said Bike Pros
Media Partner Bob Kay, the agency managing the Ultimate Builder Custom Bike
Show competition. “This will be the largest, most professional and
prestigious series of custom bike shows in the country and this collection of
priceless motorcycles will create an awe-inspiring display not to be missed on
this year’s show circuit.”

About
Progressive International Motorcycle Shows

The
2010-2011 series marks a re-invention of the 30 year old powersports event
series from the ground up, offering a completely new visual design and show
environment, more entertainment and learning opportunities, gifts and prizes
custom-built for each unique lifestyle enthusiast, and more ways to interact
with and buy product than ever before. From New York to California, hardcore
powersports enthusiasts, recreational riders, and aspirational fans from all
lifestyles and riding abilities will be engaged in a brand new way on the show
floor and spend more time  connecting with exhibitors and the community,
leaving the show with a tremendous sense of satisfaction and tangible value
from their experience. For more information call 800/331-5706 or visit www.motorcycleshows.com.