Apple's market share vs PC market share I think will continue to rise because so many people are using iPads and iPhones so they will feel more comfortable buying a Mac now. They are also implementing many iOS features into the Mac so that should make it easier for people to switch.
It's really make it or break it for Microsoft and Windows 8. That operating system is horrendous. That could jump start Mac sales as well.
Also, PC's are becoming of less use as tablets and smartphones can do power computing. PC's are mainly for the workplace. I think that is why the market share is so huge.
Also, Mac's are starting to get priced a little more reasonable. They do not make a budget Desktop or laptop like other manufactures-not something they do. You can get the mac mini but that is the cheapest. There Macbook air is considered an ultra book and it's priced very reasonable compared to other PC ultra books that are junk compared to the air.
Times a changing and were right in the middle of it. Going to be interesting. All big companies eventually struggle and I am worried about Apple with Jobs gone. I hope Tim Cook doesn't turn it into more of a corporate company and stops innovating.
Apple is unique and has been fine with not being the dominate player. That's why they have kind of a cult following. As long as they continue to innovate and make there products user friendly and powerful at the same time then they should be fine.
"Apple's market share vs PC market share I think will continue to rise because so many people are using iPads and iPhones"
Is that a joke? Because I am laughing.
Apple realease the first mac in July 1976 and it is still less than 10 percent.
The first Ipod was release in October 23, 2001, Mac sales did not skyrocket.
The first Iphone was released June 29, 2007, that was 5 years ago and macs have not taken off in sales.
The Ipad and Ipod dominated their markets, even though overpriced. They were good ideas. Macs never have done that. There are two reasons for this. The mac is just a tool like the PC, they do the same thing with a slightly different interfact but the Apple is alot more expensive so they don't sell as well.
You said "It's really make it or break it for Microsoft and Windows 8."
But I say that OSX is make or break, Microsoft has changed relatively little. The mac has used the motorola 8086 processor, then powerPC processor, could not compete and was forced to turn to PC hardware, and they still have less then 10 percent.
""That operating system is horrendous."
You must not use computers.
"I am worried about Apple with Jobs gone. I hope Tim Cook doesn't turn it into more of a corporate company and stops innovating. "
That is where I think it will go. You see, Jobs was innovative and was able to charge more for his hot unusual cool items like the Ipod/phone/pad, but he was also all about making a lot of money. The company is not going to not be about making money and charging up to double for the same thing from other companies, stockholders will not tolerate it. But to do that they MUST continue to inovate and market their product as a status symbol for the rich or those profits will go away fast. As more people lose jobs and have less money, money they won't have to buy apple products.