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although i'm not down with the "bro" image, i applaud H&H in their efforts and mentality concerning the sport. it is a business afterall.
The Shop
I personally witnessed Kenny Watson stall a Porsche Carrerra GT at Vegas SX
a couple years back. "It's hard to drive this &*^%$#%^& thing" - the frustrated and
oddly-fitting-hatted one bellowed to anyone that would lend a sunburned ear.
That's my KW story. Eat it up.
*Worth noting, I believe they do have that twin-clutch set-up in them thar Zuffenhausen
exotics. It's probably a beetch to drive in parking lots. I'd like to try tho.
metal mulisha apparel per se, is in every Zumies, Pac Sun, etc... across the usa. the general public makes a much larger percentage than the moto community that buys pro-circuit moto accessories. putting an actual number on it would take more research than i'm willing to do.
just my opinion, not a jab or argument in any way. both companies are very successful and they both owe it to the sport of motocross for their success.
I think it makes sense to run a race team to support a broad mass market brand, but I'm not sure it makes sense to run a race team as a fundamental element to creating a broad mass market brand.
Fox is a terrific case study in this regard.
Then again, what do I know. I am just a lowly nobody who has never run my own business.
H&H is a whole lot different then MotoXXX in many ways. MotoXXX before Kyle Lewis was a truck with some stickers and a couple of drummers funding it.
H&H is a well run racing team with a goal. Like Kenny said, they are a product and they are marketing that product. Most of the factory teams should take a few lesson from them.
If H&H can leverage broad success, great.
The fact is, they are not the only race team running the team to build a brand with people at the track. That's the focus on KW's comment as to their activites at the track with race fans. KW by all accounts a great guy and an energetic promoter of the projects he's involved. It's exactly the sort of enthusiasm and commitment he should have. It's great seller's puff, but not true with respect to what other teams are trying to do.
BTW, I'm pretty sure Deegan would tell you that's always been what the MM was about.
Watson is a good guy and has helped out a lot of folks on OTHER teams during the SX season.
Together they have done a helluva a job improving their program over the last few years and they are bumping it up a notch, again, in 2010...how many other teams are actually INVESTING more in MX for this up-coming season? Not many...
(Well, actually, I can think of -2-...MotoSport & MCR will be. Both are changing brands and changing their game...for the better. ...but, I digress! )
H & H and the Mullisha guys are a good bunch of folks and work pretty damn hard at what they do.
Carey spends a lot of money on our sport...So does Deegan and his "brand".
Btw, while we're talkin' about the FMX-types...
Ever notice how much time Twitch, Mason, Potter and the gang spend signing autographs versus most of the "racers"?
I'm jus' sayin'...
But I would buy a H&H shirt...prob
Pit Row
i'm over it now though. i'm to the point where i realize a business is a business. do what you can while you can and make a shit load of money while you're at it.
it's like that nerdy artsy-fartsy music snob whos all bitter after their favorite underground band has a major hit song.
get over yourselves!
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