Brands launched in motocross

Holigan
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Holigan
Edited Date/Time 4/6/2015 6:06pm
I am trying to put together a list of brands that started in motocross and became mainstream. FOX and Oakley are the first two on the list. Any others you can think of that got their start in MX?
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hvaughn88
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hvaughn88 3/30/2015 6:28am
3/30/2015 6:28am Edited Date/Time 3/30/2015 6:31am
Did Spy start out in moto?

And what about mechanix wear? I can't remember all the details from the podcast matthes did.
Steve125
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Steve125 3/30/2015 6:37am
3/30/2015 6:37am Edited Date/Time 3/30/2015 6:40am
FMF.. I've found their Hats and T shirts in stores. Maybe not totally mainstream but I think their apparel is cool.

The Shop

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F150Motocrosser 3/30/2015 6:42am
3/30/2015 6:42am Edited Date/Time 3/30/2015 6:42am
Alpinestars

Technically they were already a small Italian buisiness, initially making boots marketed towards hiking and skiiing, but the brand probably wouldn't exist today had John Penton not convinced them to start making boots for motocross and offroad riding, which became a total game changer for both the company and the sport.
Xeno
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Xeno 3/30/2015 6:50am
3/30/2015 6:50am
No Fear was mainstream. They even had brick and mortar stores in locations like Irvine Spectrum.
Xeno
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Xeno 3/30/2015 6:52am
3/30/2015 6:52am
Monster, anyone?
Rick M.
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Rick M. 3/30/2015 6:53am
3/30/2015 6:53am Edited Date/Time 3/30/2015 6:54am
Edit: didn't see the mainstream part.
Rick M.
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Rick M. 3/30/2015 6:55am
3/30/2015 6:55am
Cliffy615 wrote:
HLTN Co, UNIT, Troy lee, One industries
Wrong on Happy Living the Now co.
Cliffy615
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Cliffy615 3/30/2015 7:06am
3/30/2015 7:06am
Cliffy615 wrote:
HLTN Co, UNIT, Troy lee, One industries
Rick M. wrote:
Wrong on Happy Living the Now co.
I don't think so! Started by Josh Grant and HLTN letters were on his shoei helmet before they even released a single item of apparel on sale.
Rick M.
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Rick M. 3/30/2015 7:09am
3/30/2015 7:09am
Cliffy615 wrote:
I don't think so! Started by Josh Grant and HLTN letters were on his shoei helmet before they even released a single item of apparel on...
I don't think so! Started by Josh Grant and HLTN letters were on his shoei helmet before they even released a single item of apparel on sale.
I think they started in surfing. Like most other moto brands. Either way, pretty cool company and message.
EnvyMedia 3/30/2015 7:12am
3/30/2015 7:12am
GoPro? A few years ago I only saw them on MX riders and other extreme sporters and now everyone and their dog has one.
ML512
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ML512 3/30/2015 7:30am
3/30/2015 7:30am
Cliffy615 wrote:
I don't think so! Started by Josh Grant and HLTN letters were on his shoei helmet before they even released a single item of apparel on...
I don't think so! Started by Josh Grant and HLTN letters were on his shoei helmet before they even released a single item of apparel on sale.
Rick M. wrote:
I think they started in surfing. Like most other moto brands. Either way, pretty cool company and message.
HLTN is part owned by Josh Grant and some other buddies (friend of his that used to be at Volcom and Unit, Pete Martini from Racer X, and I think Sunny Garcia?). The company has only been rolling a short time, I wouldn't consider it mainstream.
ML512
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ML512 3/30/2015 7:31am
3/30/2015 7:31am
EnvyMedia wrote:
GoPro? A few years ago I only saw them on MX riders and other extreme sporters and now everyone and their dog has one.
Started in surfing.
ML512
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ML512 3/30/2015 7:33am
3/30/2015 7:33am
Cliffy615 wrote:
HLTN Co, UNIT, Troy lee, One industries
In the So Cal area, Troy Lee and One Industries are a bit more common to see. But just about anywhere else, it would be hard to find anyone that recognizes the name. Fox on the other hand is well known in every state and even outside the US.

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DonM
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DonM 3/30/2015 8:02am
3/30/2015 8:02am
Life's A Beach.....remember RJ wearing the shorts over his riding gear...Started by Mark and Brian Simonitus (Simo) and Jeff Surwall. Later became No Fear after an internal issue with an investor in the original company.
endurox
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endurox 3/30/2015 8:39am
3/30/2015 8:39am


Renthal bars in 1969 started in trials and shortly after in mx
Hman144
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Hman144 3/30/2015 9:47am
3/30/2015 9:47am
Mainstream people.

Think "brands you can buy in a store at the mall".

Like Mandingo pickles.
Steve125
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Steve125 3/30/2015 10:00am
3/30/2015 10:00am
Remember the Bad Boy Club stuff? I always thought the dude on the logo was RJ.
I believe it all started with Surfers, Skaters, and Motocrossers around the same time.



DonM
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DonM 3/30/2015 10:04am
3/30/2015 10:04am
Steve125 wrote:
Remember the Bad Boy Club stuff? I always thought the dude on the logo was RJ. I believe it all started with Surfers, Skaters, and Motocrossers...
Remember the Bad Boy Club stuff? I always thought the dude on the logo was RJ.
I believe it all started with Surfers, Skaters, and Motocrossers around the same time.



That was Life's A Beach....before it became No Fear
endurox
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endurox 3/30/2015 10:30am
3/30/2015 10:30am
Pro circuit
White Brothers
newmann
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newmann 3/30/2015 10:51am
3/30/2015 10:51am Edited Date/Time 3/30/2015 10:52am
Hman144 wrote:
Mainstream people.

Think "brands you can buy in a store at the mall".

Like Mandingo pickles.
Vague thread title is vague. Requires fully reading the OP's original post before posting....Blush

Laughing
Hman144
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Hman144 3/30/2015 12:02pm
3/30/2015 12:02pm
Imagine that. Actually reading before posting a reply.

That kind of behavior will sink this place!

H
fullfloater
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fullfloater 3/30/2015 12:05pm
3/30/2015 12:05pm Edited Date/Time 3/30/2015 12:06pm
JT ever considered mainstream?

Seven might get there if we can ever get Bubba back on the track...

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